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Apresentação de Geraint Thomas no Congresso Ganhar o Futuro
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The Digital Consumer: Activating Consumers through the Intersection of Media & Technology
Geraint Thomas geraint@microsoft.com
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Consumers will control the conversation
AppStores will become major outlets for content
Digital Lifestyles
People will become channels
60% of TV’s sold in 2012 will be connected to the internet
.30 sec commercial will be irrelevant
Predicting the future of consumer interaction
Online video consumption is becoming mainstream
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Microsoft Retail Stores
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Agora
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Vision becomes reality
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Tesco Sainsburys
Agora projects
Kingfisher
Land Securities
M&S Harrods
Debenhams
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Multi-touch Interfaces
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Multi-touch Interfaces
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Gesture Interfaces
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Gesture Interfaces
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Digital Shelves
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Digital Shelves
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