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Hello.I’m John Diaz.
Skills
Tools
Education
Achievements
Experience
IllustratorPhotoshopIndesignGoogle AnalyticsCMS (Wordpress+ Magento 1/2)
Helped increase salesfrom 3.5m to over 5mper year3rd place Art Exhibition Winner
2014 - PRESENTDIRECTOR OF MARKETING16x9 INC. | VALENCIA, CAResponsible for the development and management of all digital and traditional advertising campaigns including media buying, photography, design and performance ROI reporting. Structured dealer, end user and press network communications including pricing updates, event invitations and product launches. Regularlytasked with producing marketing materials, monitoring and updating the company website, implementing sales promotionsand elevating social media performance.
2012 - 2014MARKETING MANAGERIQUOTEXPRESS | NORTH HOLLYWOOD, CAAssured that all messaging was consistent with branding and accurately reached the intended target market. Monitored Salesforce marketplace implementation as well as Microsoft Dynamics and Sage. Managed the production of targeted content creation including infographics and white papers. Worked closely with SEO & PPC campaign managers to identify site issues and improve search engine ranking.
A well-rounded marketing professional with experience in international product distribution and theSaaS market. I’m proficient in developing content and creative strategies that resonate within a targetmarket. Search engine marketing and lead generation savvy.
2009 - 2012PROJECT MANAGERLA MEDIA CO. | LOS ANGELES, CATasked with maintaining client communication and ensuring projects were completed within projected deadlines. Developed 'scope of work' plans revised contracts for all accounts. Managed a small team of SEO and web design professionals focused on improving web design, email blasts and other marketing materials. Provided support to senior developers with basic CMS creation and maintenance.
2009MEDIA INTERNHUNTINGTON ADVERTISING | SAN MARINO, CAProof read and edited copy for web and press releases. Created and branded twitter and facebook pages for all new clients. Assisted webmaster with the migration of client websites from traditional html websites to content management systems.
Brand ManagementContent CreationSocial Media StrategyCreative DirectionSEM/SEO/PPCA/B Copy TestingWebsite Maintenance
2009 | B.A.COMMUNICATIONS;ADVERTISINGCalifornia State University, Fullerton
E johnfromla@outlook.com W linkedin.com/in/johnddiaz P 818 . 292 . 7284 L Pasadena, CA
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