Interstellar Report

Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477

INTERSTELLAR Online Marketing/Print/Social Media

DMA: Los Angeles Project Manager: Sean Bello sean.bello@campuscircle.net

Overview of Campaign This report recaps our marketing efforts for INTERSTELLAR. Our outreach included the following:

1.  Banner Advertising – Hosted on campuscircle.com 2.  Dedicated Emailing – To CC members in LA 3.  Social Media Outreach – Content posts on FB (10.6K+ likes)/Twitter (30K+) 4.  Print Advertising – 11/5 issue of Campus Circle 6.  Newsletter Advertising/Calendar Listing – Promoting film release 7.  Sweepstakes – Pages hosted on campuscircle.com

The campaign has 1,038 clicks (includes 450 bitly clicks), 6,219 content related page views and 77 social media shares to date.

Print Advertising #1

Print Advertising #2

Print Content – 11/5 Issue

Screening Page

Page Views– 3,646 Entries – 927

Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 733,000 page views and 466,000 unique visitors. Imp. – 146K+. Clicks – 114 to date

Mobile Screen Shots Banner ads appearing in the Campus Circle Content feed and article pages.

Dedicated Email

Delivered – 22K+ L.A. Opened – 2,071

Clicks – 433

Campus Circle

Newsletter #1 Emails – 22,188 Opens – 1,645

Weekly Newsletter Campaign Clicks– 20

Calendar Listing

Page Views – 105

Website Traffic 733,000/month

Unique Visitors – 466,000/month

Film Trailer

Page Views – 143

SM Shares – 2 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Social Media

Social Media #2

Sweepstakes Page

Page Views– 1,006

Entries – 516 to date SM shares - 37 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Sweeps Demo - Age

Sweeps Demo - Gender

Sweeps Demo - Ethnicity

Sweeps Demos - Status