Ism Gcs Dubai

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A cultural analysis of Dubai (2008)

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Dubai… Turning Possibilities

into realities

Introduction

•Why Dubai ???

•What kind of business ???

Dubai towers

The palm, jebel ali

Main Categories

• Government

• Society

• Economy

• Hotel market

• Strategic plan

Government

• Stability

• Legal form

• Licenses

• Investment capital

• Land ownership

• Taxes

Society

• NATIONALITIES AND LANGUAGES

• Religion

• FAMILY

• POWER DISTANCE

• RELATIONSHIPS

Economy

• Gdp

• Currency and exchange rate

• Labour force

• Dubai employment law

• working hours

Hotel market in dubai

• Seasonality

• revpar and occupancy

• supply-led demand

• Tourism infrastructure

• hotel sector demand

Strategic plan of dubai 2015

• Economic development

• Social development

• security, justice and safety

• infrastructure, land and environment

• public sector excellence

Relationship between these categories

Economy Society

Hotel market

Strategic plan of Dubai

Government

Big influence

Influence on both

Influence on one direction

Creative approach

Government

Economy

Hotel market

Strategic plan

Society

Strategic plan

Hotel market

Economy