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OUR VISION Goal: to improve the way tourism is managed and enhance competitiveness of 30 destinations across the Caribbean and Latin America by 2017 Embed sustainability into the day-to-day management and marketing of destinations Protect cultural and natural assets Improve the lives of 1.3 million residents
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Lessons Learned and Best Practices
Destination Sustainability: Improving Lives and
Protecting Natural and Cultural Heritage
…helping to make sustainability actionable
OUR VISION
Goal: to improve the way tourism is managed and enhance competitiveness of 30 destinations across the Caribbean and Latin America by 2017
• Embed sustainability into the day-to-day management and marketing of destinations
• Protect cultural and natural assets• Improve the lives of 1.3 million residents
PARTNERSThe SDAA is an innovative public-private partnership among leading organizations with a commitment to sustainable tourism development in the Americas.
1 2 3
4 5 6
Rapid Destinati
on Diagnosti
c
Action Planning
Sustainability Communicatio
nsAnd
Storytelling
Capacity Building and
Training
Destination Monitoring
SystemSustained
Impact
INTEGRATED APPROACH
THEMES ACROSS CARIBBEAN DESTINATIONS
SustainableTourismStrategy
DestinationManagement
Tourism ManagementOrganization
VisitorSatisfaction
ReponsesTo Climate
Change
SustainableTourism
StandardsPromotion
Safety and Security
CommunityInvolvementand Benefits
Community Engagement
EconomicMonitoring
Supportof Local
Enterprise
EquitableEmployment& Fair Wages
TourismAccessibility
Cultural and Natural Heritage Management
Heritage Protection
Recording& Properly
InterpretingNatural & Cultural
Heritage
VisitorManagementPlanning & Monitoring
Protection of Local Property
Rights
EnvironmentalConservation
Energy Water Solid WasteManagement
Air Quality& Pollution
Low-ImpactTransporta-tion
CoastalManagement
Biodiversity& Protected
Areas
THEMES ACROSS CENTRAL AMERICAN DESTINATIONS
SustainableTourismStrategy
DestinationManagement
Tourism ManagementOrganization
VisitorSatisfaction
ReponsesTo Climate
Change
SustainableTourism
StandardsPromotion
Safety and Security
CommunityInvolvementand Benefits
Community Engagement
EconomicMonitoring
Supportof Local
Enterprise
EquitableEmployment& Fair Wages
TourismAccessibility
Cultural and Natural Heritage Management
Heritage Protection
Recording& Properly
InterpretingNatural & CulturalHeritage
VisitorManagementPlanning & Monitoring
Protection of Local Property
Rights
EnvironmentalConservation
Energy Water Solid WasteManagement
Air Quality& Pollution
Low-ImpactTransporta-tion
CoastalManagement
Biodiversity& Protected
Areas
DESTINATION PERSPECTIVE
Antigua & BarbudaBahamasBarbadosDominicaHondurasJamaicaMexicoPanamaNicaragua
Achievements to Date
Action projects have been identified in areas such as:
Community-based product development
New destination management
models
Water and waste
management
Destination stewardship councils are being established to sustain efforts in destinations over time.
Seleni Matus
Vice President of Global ProgramsSustainable Travel International selenim@sustainabletravel.org
www.sustainabletravel.org
Thank you.
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