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VERY IMPORTANT INSTRUCTIONS:
Kindly refer the official commnication of the Uni!er"ity in the
#$A$ R%S file $
Redced Sylla&i for Part'I Tamil and Part'IV Tamil (VI Std) and
ad!anced le!el in Tamil are in the P*+ +ormatUNIVERSITY O+ MA*RAS
#AC,E-OR *E.REE COURSES ' UN*ER T,E +ACU-TY O+ COMMERCE
AN* MANA.EMENT SCIENCES (#$COM)
C,OICE #ASE* CRE*IT SYSTEM
RE.U-ATIONS
(Effective from the academic year 2008-2009)
/$ E-I.I#I-ITY +OR A*MISSION:
Candidates for admission to the first year of the Degree of Bachelor of
Commerce Courses BB! and B"#c" $nformation #ystems %anagement shall &e
re'uired to have assed the igher #econdary E*aminations (!cademic or+ocational #tream) conducted &y the ,overnment of amil .adu or an
E*amination acceted as e'uivalent thereof &y the #yndicate of the /niversity of
%adras
0$ E-I.I#I-ITY +OR T,E A1AR* O+ *E.REE: -
! Candidate shall &e eligi&le for the aard of the Degree only if he1she
has undergone the rescri&ed course of study in a College affiliated to the
/niversity for a eriod of not less than three academic years assed thee*aminations of all the #i* #emesters rescri&ed earning 30 credits and also
fulfilled the such conditions as have &een rescri&ed thereof"
2$ *URATION:
(a) Each academic year shall &e divided into to semesters" he first academic
year shall comrise the first and second semesters the second academic year the
third and fourth semesters and the third academic year the fifth and si*th
semesters resectively"
(&) he odd semesters shall consist of the eriod from 4une to .ovem&er of eachyear and the even semesters from Decem&er to !ril of each year" here shall &e
not less than 90 or5ing 6days for each semester"
3$ COURSE O+ STU*Y:
he main su&7ect of #tudy for Bachelor Degree shall consist of the folloing and
shall &e in accordance ith APPEN*I4 ' A
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! -$
amil or ther ;anguages
!-$$
English
!-$$$
CE #u&7ects !;;$ED #u&7ects and 4EC1E;EC$+E ith three
courses)"
!-$+
" (a) hose ho have not studied amil uto
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6$ SC,EME O+ E4AMINATION:
#cheme of E*amination shall &e as given in APPEN*I4 ' #"
%odel #cheme
Cor"e Com7onent
Name of the cor"eIn"t$,or
Credit"
E8am,or"
Ma8$ Mar9"
E8t$mar9Int$
mar9Total
PART'I
-anae
;5 05 / & can choose non-ma7or elective
comrising of to courses"
2F#5ill &ased su&7ects(Elective) G (#oft#5ill)
The follo?in 7rocedre &e follo?ed for Internal Mar9":
Theory Pa7er": $nternal %ar5sests (2out of ?) 0 mar5s
!ttendanceF H mar5s #eminars H mar5s
!ssignment H mar5s
---- 2H mar5s
----
?
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&) or E*ternal E*amination assing %inimum shall &e of 30I(orty ercentage)of the ma*imum mar5s rescri&ed for the aer for each aer1ractical1ro7ect
and +iva-voce"
c) $n the aggregate (E*ternal > $nternal) the assing minimum shall &e of 30I "d) e1#he shall &e declared to have assed the hole e*amination if he1she asses
in all the aers and racticals herever rescri&ed 1 as er the scheme of
e*aminations &y earning 30 CED$# in arts-$ $$ $$$ $+ @ +" e1she shallalso fulfill the e*tension activities rescri&ed earning a minimum of Credit to
'ualify for the Degree"
9" C;!##$$C!$. #/CCE##/; C!.D$D!E#:
! G $ !%$;1E ;!.,/!,E#:
!%$;1E ;!.,/!,E# $$E !. E.,;$#: #uccessfulcandidates assing the e*aminations for the ;anguage and securing the mar5s (i)
=0 ercent and a&ove and (ii) H0 ercent and a&ove &ut &elo =0 ercent in the
aggregate shall &e declared to have assed the e*amination in the $# and#EC.D Class resectively" !ll other successful candidates shall &e declared to
have assed the e*amination in the $D Class"
! G $$ E.,;$#:
E.,;$#: #uccessful candidates assing the e*aminations for English and
securing the mar5s (i) =0 ercent and a&ove and (ii) H0 ercent and a&ove &ut
&elo =0 ercent in the aggregate shall &e declared to have assed thee*amination in the $# arid #EC.D Class resectively" !ll other successful
candidates shall &e declared to have assed the e*amination in the $D Class"
! - $$$ CE #/B4EC# !;;$ED #/B4EC# !.D 4EC1E;EC$+E# :
#uccessful candidates assing the e*aminations for art-$$$ Courses together and
securing the mar5s (i)=0 ercent and a&ove (ii) H0 ercent and a&ove &ut &elo=0 ercent in the aggregate of the mar5s rescri&ed for the art-$$$ Courses
together shall &e declared to have assed the e*amination in the $# and
#EC.D Class resectively" !ll other successful candidates shall &e declared tohave assed the e*aminations in the $D Class" "
!-$+ (consisting of su& items (a) (&) @ (c) 2 ? and 3) as furnished in the
egulations 3 art-$+ sura"
! -+ E
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//$ TRANSITORY PROVISION:
Candidates ho have undergone the course of study rior to the academic year
2008-2009 ill &e ermitted to aear for the e*aminations under thoseegulations for a eriod of years i"e" uto and inclusive of !ril %ay 202
E*aminations" hereafter they ill &e ermitted to aear for the e*amination
only under the egulations then in force"
/0$PATTERN O+ UESTION PAPER
art - !( ?0 ords)
0 out of 2 'uestions 0 * 2 mar5s L 20 mar5s
art G B ( 200 ords)
H out of J 'uestions H * H mar5s L 2H mar5s
art - C ( H00 ords)
? out of H 'uestions ? * 0 mar5s L ?0 mar5s
-----
otal JH mar5s ''''''
'''''''''''''''''
=
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APPEN*I4 ' A
U. *E.REE COURSES UN*ER VARUOUS +ACU-TIES
#l".o" Degree .ame of the Course .ame of the
aculty
" B"Com" Bachelor of Commerce Commerce
2" B"Com" (!) Bachelor of Commerce (!ccounting @
inance)
Commerce
?" B"Com" (B%) Bachelor of Commerce (Ban5 %anagement)
Commerce
3" B"Com" (%%) Bachelor of Commerce (%ar5eting%anagement)
Commerce
H" B"B"! Bachelor of Business !dministration %anagement#ciences
=" B"#c" ($#%) Bachelor of #cience ($nformation#ystem %anagement)
%anagement#ciences
J" B"Com"(C#) Bachelor of Commerce (Cororate
#ecretaryshi)
Commerce
8" B"Com"(Co-oeration) Bachelor of Commerce (Co-oeration) Commerce
J
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/$ #AC,E-OR O+ COMMERCE
#$Com
I SEMESTER CRE*ITS ,OURS;anguage ? =
English ? =
Core #u&7ect G inancial !ccounting 3 H
Core #u&7ect G Business Communication 3 H
!llied G $ G aer G $ !ny one of the folloinga) Business Economics
&) Business %athematics - $
H =
#5ill &ased su&7ect 2 -
.on-amil #tudents : amil (+$ #td)amil #tudents : .on G %a7or
ElectiveF 2
202 2II= 2H JH 00 ?
$$$ Core III!dvanced inancial !ccounting H 2H JH 00 3
Core IVuman esource %anagement H 2H JH 00 H
Allied I
Pa7er ' II
!ny one of the folloing:
a" Cororate inance&" Business Communication c"
$nternational rade
3 2H JH 00 H
$+ S9ill #a"ed2 00 2
B$ #AC,E-OR O+ COMMERCE (CO'OPERATION)
H
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#$Com$(Co'o7eration)
+IRST SEMESTER
S&=ect"
Credit I
n"$
,or"
E8am$
,or
Ma8$MARKS
E8t$
mar9
Int$
mar9
Total
Part > I;anguage aer G $
JH 2H 00
Part > II
English aer G $
JH 2H 00
Part III
Core #u&7ect G
aer G$ heory and Develoment of
Co-oeration
3 = ? JH 2H 00
Core #u&7ect -
aer G $$ Business rganisation 3 = ? JH 2H 00
!llied -
aer G $
Economics !nalysis
3 = ? JH 2H 00
Part > IV
" (a) .ot studied amil uto *ii std" G
shall ta5e amil Comrising of to courses(level +$ std")
(&) #tudied amil uto
*ii std" G ta5en .on-amil under art G $shall ta5e advance amil comrising of to
courses"
(c) thers ho do not comes under a @ &can choose non-ma7or elective comrising
of to courses"
JH 2H 00
2"F #5ill &ased su&7ect (Elective) (#oft
s5ills)
=
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SECON* SEMESTER
S&=ect"
Credit I
n"$
,or"
E8am$
,
or
Ma8$MARKS
E8t$
mar9
Int$
mar9
Total
Part > I
;anguage G aer G $$
JH 2H 00
Part > II
English - aer G $$
JH 2H 00
Part III
Core #u&7ect G
aer G$$$ Co-oerative inance and
Ban5ing
3 = ? JH 2H 00
Core #u&7ect - aer G $+ ,eneral and Co-
oerative !ccounts
3 = ? JH 2H 00
!llied - aer G $$
ural Develoment in $ndia
3 = ? JH 2H 00
Part > IV
" (a) .ot studied amil uto *ii std"
G shall ta5e amil Comrising of to
courses (level +$ std")(&) #tudied amil uto
*ii std" G ta5en .on-amil under artG $ shall ta5e advance amil
comrising of to courses"
(c) thers ho do not comes undera @ & can choose non-ma7or elective
comrising of to courses"
JH 2H 00
2"F #5ill &ased su&7ect (Elective)(#oft s5ills)
J
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SY--A#US
Nu]l TpLXdLZLm
PART > I TAMI-
#$A$D #$Sc$D #$Com$D *E.REE COURSE > TAMI-(CBCS)
A]jl ThPlTll Ldm IkRi Je \lThP !"Tll Ldm
#T$]% Common to all /ndergraduate Courses and five year integrated ost graduate
courses"
Rt TYm (+ir"t Seme"ter)
&% #'()* + #',]l T-L.dL/L #$01
2% 3.dL4m + 3.dL4d 5l !hm
6% #!7j8\,
9% TPkR:;< 3.d=< $>.?
@% #TdLh>
CWiPm TYm (Second Seme"ter)
&% #'()* + #',]l T-L.dL/L #$01
2% 3.dL4m + 3.dL4d 5l !hm
6% >BP + PdPC % $>R>', D:8< EB-$FG
HT .
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SY--A#US
RtTYm (+ir"t Seme"ter)
1. Nns :
A% !],!Oe LPQjR%%
G D,? #RPem R"TP-ELP-jR%%G D,? #RPem ? LiSL*%
% 3>!MeL ALC \k8\U- 3Pm #T"?* EA* ;dL !.U-
ELPU.G EL8d $7G ERVjRVG D]j #RPem
W,? TP-L* !hm%3% L;!S RX< ;B RN/,T, EAkR BkR] DjR #Bl, N'mG D,\ ZM- 3Pm
#T"?* E$d ^hLd J ACjRm $>hm D,Ym
L;R !hm%GD% L;_C $>j E8j8 D:8< `ClL* D,Ym ZM- 3Pm
#T"?* E.jR #aUjR ;RG L;R !hm%2% 3.dL4m
3.dL4d5l TPj8hPj8- 3Pm #T"?* #'()hL0-
A!k* 3.dL4d5lL Djd LhR-%6% #!7j8\,
&%L. #'-.dLm 2% BC L4- 6% #Tk8< #'- RR- 9% !>j #RPC%
9% TPkR:;< 3.d=< $>.?@% #Td Lh>
Note :3Pbchl #T* ;dLm #'()* T8U- 3Pm #T\$im%
CWiPm TYm (Second Seme"ter)
1. Nns :
9
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A% 8BdL>'C R$>m B,Lm 8\ B!X$.?
@% #!7 #T
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T IV$ !. Part IV A
T*0U- RNF TU.R !4$CLdL] AlTP RNFlTPm D0< \U- RNF L"\-%
RtTYm (+ir"t Seme"ter)
&% RNF #!7U- AlTPd ?L*%
D:jL* R#.:jL* HUC D:j #!( D:j UC#!( D:jK#'"L* $LL* H#T!l HD:$( #'%
#L,\ $kR, EA,])m
Rm ,]5 #R($m R- EDim
D:jm Li#4]j RmG $> + HK
8d\* H@K
&% EAL> R. %%%%%%%%%%% H&K
2% #'
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Part IV A
T IV$ ".
Ad!anced Tamil for tho"e ?ho ha!e "tdiedTamil 7to 4IIthStd$
RtTYm (+ir"t Seme"ter)
1. Nns :
A% T>8hmG D,Ym L;R !hm#.[% L;_C $>j E8j8 D:8< `ClL*G D,Ym ZM- 3Pm
#T"?* E.jR #aUjR ;RG D,\ L;R !hm2% #!7j8\,
&% L. #'-.dLm
2% BC L4-
6% #Tk8< #'- RR-
9% !>j #RPC6% TPkR:;< 3.d=< $>.?
9% #Td Lh>
22
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Part IV A
T IV$ ".
Ad!anced Tamil for tho"e ?ho ha!e "tdied
Tamil 7to 4IIthStd$
CWiPm TYm (Second Seme"ter)
1. Nns :
A% B#$iT LM e LiPm RCk#RdLlThP 9 TP-L*% Bk8d L.mTLm E8;, #'m!)mG EX$] :$mG EA,]C + $V" $
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PART ' I ' ,IN*I(Common for all /"," @ "," ive Aear $ntegrated Courses effective
from the !cademic Aear 2008-2009)
(CBC#)$ AE! G $ #E%E#E CED$# : ?
PART > I PAPER > I ' PROSED +UNCTIONA- ,IN*I %
-ETTER 1RITIN.
$ " #E (Detailed #tudy): $.D$ ,!DA! %!;!
Ed" &y Dr" #yed ahamathullaoornima ra5ashan
31J Begum $$$ #treet
oyaettahChennai G 3"
;E##.# E#C$BED : " #a&hyata 5a ahasya
2"Auvavon #e
?" ooti ui Mindagi 3" Badte #hore a ,aharata #an5at
H" Comuter-E5 .ayee Dasta5
$$" /.C$.!; $.D$ @ ;EE $$.,
#tudents are e*ected to 5no the office and Business rocedures!dministrative and Business Corresondence"
" ,eneral Corresondence:
" ersonal !lications2" ;eave ;etters
?" ;etter to the Editor3" ening an !1CH" !lication for ithdral
=" ransfer of an !1C
J" %issing of ass Boo5 1 Che'ue ;eaf8" Comlaints
9" rdering for Boo5s
0" En'uiry
$$$" $C$!; CE#.DE.CE:
" ,overnment rder
2" Demi fficial ;etter?" Circular
3" %emo
H" fficial %emo=" .otification
J" esolution
8" .otice
B# EEE.CE :
23
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" aryalayeen ianiya : endriya indi #ansthan !gra
2" rayo7an %oola5 indi : Dr" #yed ahamathullaoornima ra5ashan
31J Begum $$$ #treet
oyaettah Chennai G 3"
UNITISE* SY--A#US
/.$ G $
" #a&hyata 5a ahasya2" ersonal !lications
?" ;eave ;etters
3" ,overnment rder
H" !dministrative erminology indi to English ( 2H ords )
UNIT - II" Auvavon #e
2" ;etter to the Editor
?" ening an !1C
3" Demi fficial ;etterH" !dministrative erminology English to indi ( 2H ords )
UNIT-III
" ooti ui Mindagi
2" !lication for ithdraal
?" Circular
3" %emoH" !dministrative erminology indi to English ( 2H ords )
UNIT-IV
" Badte #hore a ,aharata #an5at2" ransfer of an !1C
?" %issing of ass Boo5 1 Che'ue ;eaf
3" fficial %emoH" !dministrative erminology English to indi ( 2H ords )
UNIT-V
" Comuter-E5 .ayee Dasta5
2" Comlaints
?" rdering for Boo5s3" .otification
H" fficial .oting indi to English ( 2H ords )
UNIT-VI
2H
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" En'uiry
2" esolution
?" .otice3" fficial .oting English to indi ( 2H ords )
PART > I : PAPER > I ' PROSED +UNCTIONA- ,IN*I % -ETTER 1RITIN.
QUESTION PAPER PATTERNime : ? ours %a*imum
%ar5s : JH
SECTION > A(H*?L H)$ !nser any 5 ot of BNuestions " !nser in 5< 1ord"
i) to 3 from rose
ii) H to J from unctional indi
H) E'uivalent !dministrative erminology si* from English to indi = out of 0
N
=) E'uivalent !dministrative erminology si* from indi to English = out of 0
N J) E'uivalent fficial hrases three out of five from English to indi ? out of H N
8) E'uivalent fficial hrases three out of five from indi to English ? out of H N
SECTION > #( in 0
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II SEMESTER
PART > I: PAPER > II ONE ACT P-AYD S,ORT STORY % TRANS-ATION
#A;;!B/#
$ ne !ct lay (Detailed #tudy): E!.$ !.!!
Ed"&y Dr" #ridhar #ingh
+ani ra5ashan 2-! Dariya ,un7
.e Delhi G "
;E##.# E#C$BED: " Dus a7ar
2"Balheen ?" Aah %eri 4anma&hoomi ai
3" %ai Bhi %anav oon only
$$ #hort #tories : !! %!/$
(.on-Detailed #tudy) Ed" By: Dr" Chitti" !nnaurnaa7esari u&lications31? %othilal #treet
".agar Chennai G J"
#$E# E#C$BED: " %u5thi Dhan 2" ayee
?" !admi a Bachcha
$$$ ranslation ractice : English to indi
ef" Boo5 : rayo7an %oola5 indiDr" #yed ahamathulla
oornima ra5ashan
31JBegum $$$ #treetoyaettah Chennai G 3"
UNITISE* SY--A#US
/.$ G $
" Dus a7ar
2" %u5thi Dhan
UNIT - II
" Balheen
2" ayee
UNIT-III
2J
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" Aah %eri 4anma&hoomi ai2" !admi 5aa Bachcha
UNIT-IV
" %ai Bhi %anav oon
2" ranslationindi to English 2 assages
UNIT-V
" ranslationindi to English 3 assages
UNIT-VI
" ranslationindi to English 3 assages
! G $ : !E G $$ .E !C ;!A # #A @ !.#;!$.
!C$CE
UESTION PAPER PATTERN CRE*ITS : 2
ime : ? ours %a*imum%ar5s : JH
SECTION > A(H*?L H)
$ !nser any 5 ot of B Nuestions " ,ive !nser in 5< 1ord"
i) to 3 from ne !ct lay
ii) H to 8 from atha %athuri
SECTION > # ( in 0
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$$$" !nser in 5
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(C#CS)
(Common for all /"," Courses effective from the !cademic year 2008-2009)
+IRST YEAR
Seme"ter- $
Pa7er'I'Modern Kannada Pro"e % No!el Credits:3
"+ya5ti gorava - Bartrend ussel
2"arisara mattu vi5aasa - #undaralal Bahuguna
?"Aavudu 5ale - "#hivaram5aranth3"%og5sha hudu5utta ritiya &andhanadalli - ";an5esh
H"Eradu le5hanagalu - Dr"".arasimhaiah="%ahile mattu vi7nana - .emi Chandra
Pre"cri&ed Te8t :
+ichara Dhare Ed : rof" Chandramma Dr" B"#" #u&&arao $st Edition 200H
rasaranga Bangalore /niversity Bangalore-H=0 00NOVE-:
Chomana Dudi(.ovel) Dr" #hivarama aranatha
Semester II
Pa7er II'Modern 7oetry and .eneral E""ay Credits: 3
to 20 oems for %odern oetry
Pre"cri&ed Te8t :
osagannada avya Ed" Dr" " ;a5shmi .arayana and rof" %" ,ovindaiah $$
Edition 200= rasaranga Bangalore /niversity Bangalore-H=0 00.eneral E""ary
.o rescri&ed e*t
?0
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UNIVERSITY O+ MA*RAS
PART > I ' MA-AYA-AM" (C#CS)
(Common for all /,@ , ive year $ntegrated Course effective from the
academic year-2008-2009)
$ Aear G$ #emester- Credits-?
art- aer-" rose Comosition and ranslation
(a)rescri&ed e*ts
"andidangahi(.ovel)&y a5ahi #ivasan5araillai(DC Boo5s ottayam erala )"
2"uha5adannu %arangalude $dayile55u(Collection of #hort #tories) &y"admana&han ( DC"Boo5s ottayam- erala )"
(&) Comosition
E*ansion of ideas Correction of ords and #entences"
(c)ranslation
ranslation from English to %alayalam " ! general assage in English a&out 00ords may &e given"
$ Aear" $$ #emester-aer-$$" -rose .onfiction- Credits-?
rescri&ed e*ts
" airi5alute .attil ( ravelogue ) By- #""otte55ad"( DC"Boo5s ottayam-erala)
2" #eetha %uthal #athyavathivare ( essays) &y ;alitham&i5a !nthar7anam
( DC"Boo5s ottayam- erala)
!E. N/E#$. !E
aer- rose Comosition and ranslation ( %a*imum %ar5s G JH )
#ection G ! (HF? L H %ar5s)!nsers to &e of 00 ords each 8 Nuestions to &e as5ed from the rescri&ed e*ts out
of hich H to &e ansered"
#ection G B ( HF= L ?0 %ar5s )
!nsers of 200 ords each"
8 Nuestions to &e as5ed from the rescri&ed e*ts out of hich H to &e ansered"
#ection G C (?0 %ar5s )
?
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Correction of #entences and ords""H(five) incorrect sentences and H(five) incorrect ords may &e given for correction
- H %ar5s
2"hree(?) ideas may &e given out of hich 2 ( to) to &e e*anded"-0 %ar5s
?"ranslation: H %ar5s! simle English assage of a&out 00 ords may &e given for translating in to
%alayalam"
UNIVERSITY O+ MA*RAS
?2
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PART > I ' SANSKRIT
(C#CS)
(Common for all /"," Courses effective from the academic year 2008-2009)"
Seme"ter > I
Pa7er I- Pro"e and .rammar (? Credits)
$" ,rammar e*t : #ans5rit for Beginners" ;essons to H"
$$" rescri&ed e*t for rose : Candraida Caritam" ages to H" (/to the end of
%ahasveta6s story)" u&lished &y " #" +adhyar @ #ons alghat"/nit ise Division :
/nit $ - ,rammar ;essons -8/nit $$ - ,rammar ;essons 9-H
/nit $$$ - rose te*t ages to H
/nit $+ - e*t ages = to 0
/nit + - e*t ages to H"
Seme"ter > II
Pa7er II ' *rama % ,i"tory of *ramatic -iteratre (? Credits)
rescri&ed e*ts: () arna&hara of Bhasa (2) Dutava5ya of Bhasa u&lished &y "#"+adhyar @ #ons alghat"
(?) istory of Dramatic ;iterature
(a) rigin of #ans5rit Dramas(&) Characteristics of #ans5rit Dramas
(c) Bhasa ro&lem (d) or5s of Bhasa" (e)Dramas of alidasa Bhava&huti and ing arsha"
ecommended e*t : istory of #ans5rit ;iterature &y " " amachandra $yer " #
+adhyar @ #ons alghat"
/nit ise Division :
/nit $ - istory of #ans5rit ;it" (Characteristic of#ans5rit Dramas and 0 tyes of Drama
/nit $$ - Dramas of #elected authors (Bhasa alidasaing arsa Bhava&huti)
/nit $$$ - Drama - ama&hara of Bhasa/nit $+ - Drama - Duta5avya of Bhasa
UNIVERSITY O+ MA*RAS
??
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PART >I' TE-U.U
(C#CS)$ AE!
SEMESTER'I
!E-$ Credits -?
C;!##$C!; EA
" umarastra vidya radashanam - .annya
2" rahlada charitra - otana?" ravra5hyuni vruttantam - eddana3" unti 5umari - 4andhyala aayaa #astri
SEMESTER'II
!E-$$ Credits -?%DE. EA
" urnamma - ,ura7da !a ao2" alita5esamu - Duvvuri ami eddy
?" Desacharitralu - #rirangam #rinivasa ao
3" #imhasana (elangana) - undurti !n7eneyuluH" achayita rayani nata5am - .agnamuni
(EA #E;EC$.# : C;!##$C!; @ %DE. EA -e*t Boo5 u&lished &y the /niversity of %adras 2002)
UESTION PAPER PATTERN
PART'I TE-U.U
(/nder CBC# system from the academic year 2008-09)
ime: ? hrs" %a*"%ar5s:JH
#EC$.-! ( H0 ords)
$" !nser any H out of J H*?LH (#hort !nser Nuestions)
#EC$.-B ( H0 ords)
$$"!nser any H out of J H*=L?0 (oetry:!nnotations1rose:Nuestions)
#EC$.-C ( H00 ords)
$$$"!nser any 2 out of 3 2*HL?0
(Essay tye 'uestions)
UNIVERSITY O+ MA*RAS
?3
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PART'I' UR*U(C#CS)
(+OR #$A#$Sc#$Com##A#CAEtc$D$)
+IRST SEMESTER
PAPER-I PROSE AND LETTER WRITING
? ours %a* %ar5s: JH
(!) #E (folloing lessons only)
" /meed i hushi &y #ir #yed !hmed han"
2" $nternel G &y $har !hmed?" hanvada-e-ala7ahi 5e ,umnam #haer G &y Dr"#yed #a77ad ussain"
#oo9 Pre"cri&ed
#oghath-e-!da& Ed" By Dr" #yed #a77ad ussain u&lished &y /niversity of %adras"
(B) ;EE $$.,
" letter to the rincial as5ing for leave2" ;etter to the u&lisher or Boo5 seller lacing order for &oo5s
?" ;etter to a irm %anager see5ing a 7o&"
3" ;etter to a Ban5 %anager see5ing a loan
H" ;etter to the father as5ing money for ayment of college fees"
Unit ?i"e di"tri&tion
/nit-$ () /meed i hushi (irst alf)
(2) ;etter to the rincial
/nit-$$ () /meed i hushi (#econd alf)
(2) ;etter to the u&lisher
/nit-$$$ () $nternet (irst alf)(2) ;etter see5ing a 7o&
/nit-$+ () $nterner (second half)(2) ;etter to a Ban5d %anager
/nit-+ () hanvada-e-ala7ahi (ull)(2) ;etter to the father"
?H
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SECON* SEMESTER
PAPER-II PROSE GRAMMAR AND TRANSLATION
? ours %a* %ar5s: JH
(!) #E (folloing lessons only)
" ,hali& e hutooth &y ,hali&
2" !&dul a' %arhoom &y asheed !hmed #iodd'ui"
?" hiru55ural &y Dr" ayath $fth5har"
#oo9 Pre"cri&ed
#oghath-e-!da& Ed" By Dr" #yed #a77ad ussain u&lished &y /niversity of %adras"
(B) ,!%%! Gfolloing toics only"
" $sm aur /s5i Nismein
2" #ifath
?" Mameer 3" el
H" a5eer-o-anee
#oo9 Pre"cri&ed
/rdu ,rammar G Aa'oo& !slam
(C) !.#;!$.
" ranslation of unseen assage from English to /rdu2" ranslation of commercial ords
Commercial ords
"rofit 2";oss ?"E*ensess 3" $nvestment H"De&it ="Credit J"E*ort 8" $mort
9"ages 0"#alary "arehouse 2"Cash ?"!ccount 3"$nvoice H"ranortations
="Customer J"#eller 8"Buyer 9" Discount 20"Commission 2"$nterest 22"Ban5;oan 2?"+oucher 23"$nventory 2H",odon 2="$nsurance 2J"ate of $nterest
28"eceit 29"#hare ?0"rade ?"Commerce ?2" inance"
Unit ?i"e di"tri&tion
/nit-$ () ,hali& e hutooth
(2) $sm aur /s5i Nismein
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/nit-$$ () !&dul a' %arhoom(2) #ifath
/nit-$$$ () hiru55ural(2) Mameer
/nit-$+ () Mameer (2) el
/nit-+ () a5eer-o-anee
(2) ranslation of unseen assage from English to /rdu"(?) ranslation of commercial ords
N/E#$. !E !E.!- ! (H
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UNIVERSITY O+ MA*RAS
PART > I' PERSIAN (C#CS)#$A #$Sc$#$Com #$C$A
Ma8 $Mar9":/
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UNIVERSITY O+ MA*RAS
! G $ - !!B$C
+IRST YEAR
SEMSETER I
#$A #$SC#$COM #$C$A
(C#CS) PAPER / > PROSE % .RAMMAR '/
Ma8$ Mar9":/
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/nit 3@ H -0 oics
UNIVERSITY O+ MA*RAS
PART I - FRENCH
(C#CS)
(C%%. !;; /"," C/#E# 1 "," $+E AE! $.E,!ED C/#E#)
(Effective from the !cademic Aear 2008-2009)
PAPER'I
SCHEME OF EXAMINATION
#E%#E #A#E%:
#emester itle of aer ours %ar5s
$ aer $: rescri&ed e*t and ,rammar-$ ? JH
$$ aer $$: rescri&ed e*t and ,rammar-$ ? JH
SY--A#US
FIRST YEAR
SEMESTER'I
PAPER > I PRESCRI#E* TE4T AN* .RAMMAR > I
rescri&ed e*t &oo5: %E$E/
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SEMESTER'II
PAPER > I PRESCRI#E* TE4T AN* .RAMMAR > I
rescri&ed e*t &oo5: %E$E/I +OUN*ATION COURSE IN
+RENC,
SEMESTER > I
PAPER I' PRESCRI#E* TE4T AN* .RAMMAR > I
Section A: e"tion" on .rammar$ (;85G25)
+or e8am7le: HChoi"i""e Se7t de ce" Je"tion" tire" d manel 7re"crit L
" Comte et Ocrive les nom&res en lettres
2" ComlOte avec les articles dOfinis?" ComlOte avec des ad7ectives fOminines
3" ComlOte avec les ver&es P la forme 'ui convient
H" ComlOte avec des ad7ectives ossessifs=" Ecrive les ver&es entre arenthQses au rOsent
J" ComlOte avec les ver&es indi'uOs au futur roche
8" egarde les endules et Ocrive lRheure en lettres
9" emlace les mots soulignOs ar lui elle eu* ou elles0" ransforme les hrases
" ComlOte les hrases avec le la lR les du de lR ou de la
2" Ecrive des hrases P la forme nOgative
Section # : Ci!ili"ation % Voca&laire (5 8 3G0< mar9" )
+or e8am7le:
/$ Oonde au* 'uestions suivantes :(58/G5)
a) NuRest-ce 'ue cRest un ,+"
&) .omme deu* chaSnes de tOlOvision franTaise U
c) .omme deu* fVtes franTaises Ud) Nuels sont les lats rOfOrOs des !nglais 'uand ils ne sont as che eu* U
e) eleve deu* loisirs des 7eunes ranTais"
0$ Chasse lRintrus (58/G5)
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2$ Choisisse la meilleure rOonse (58/G5)
3$ aites des hrases avec les e*ressions tirOes du manuel rescrit "(58/G5)
Section C : (385G0 II
Section A: e"tion" on .rammar$
(;85G25)
+or e8am7le: HChoi"i""e Se7t de ce" Je"tion" tire" d manel 7re"crit L
" Ecrive des ver&es soulignOs P lRimOratif
2" rouve une autre faTon dRe*rimer cha'ue hrase
?" ComlOte avec 'ui 'ue oX3" %ette les hrases au assO
H" emlace lROlOment soulignO ar un ronom
=" Ota&lisse ces hrases familiQres en franTais standardJ" ransforme les 'uestions (Est-ce 'ue -Y lRinversion)
8" %ette les ver&es entre arenthQse au assO comosO
9" emlace les mots soulignOs ar leur contraire0" %ette les ver&es entre arenthQse au futur simle
" %ette les ver&es entre arenthQse au su&7onctif2" ComlOte les hrases avec des indicateurs de tems
Section # : Ci!ili"ation % Voca&laire (5 8 3G0< mar9")
/$ Oonde au* 'uestions suivantes :(58/G5)
a) .omme deu* 7eu* rOfOrOs des ranTais"&) our'uoi faut-il trier les dOchets U
c) Nue veut dire BD U
d) .omme deu* ays francohones P art la rance Ue) Nuelle invention franTaise est Gelle au7ourdRhui comlQtement dOassOe
ar lRinternet U
2" Chasse lRintrus (58/G5)2$ Choisisse la meilleure rOonse (58/G5)
3$ aites des hrases avec les e*ressions tirOes du manuel rescrit"(58/G5)
Section C: (385G0< mar9")
" Ecrive une carte ostale P votre ami en dOcrivant vos vacances de .oWl 1une fVte
nationale ou religieuse 1 un reas 'ue vous ave aimO1 votre aartement2" ComlOte le dialogue (tirO du te*te)
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?" emette le dialogue dans lRordre (tirO du te*te)3" ;ise le assage (tirO dRun autre manuel destinO au* dO&utants -.iveau ) et
rOonde au* cin' 'uestions 'ui sRen suivent"
FFFFFFFFF
UNIVERSITY O+ MA*RAS
PART > II > EN.-IS,
(C#CS)
(Common to all /", Degree Courses and ", ive Aear $ntegrated Courses)
C$CE B!#ED CED$ #A#E%
(Effective from the academic year 2008 -2009)
#A;;!B/#
#E%E#E - $ G aer G $
/nit $ ouchstone : #ynergy of +alues (%adras /niversity u&lications)
" !ntony o&&ins G ;iving E*cellence
2" David 4" #chart G /se ,oals to el Aou ,ro
?" udyard iling G $f
/nit $$ rose : ords of isdom EdK #" #u&ramanian (!nu Chitra)
3" " " $nge - #oon eeding
H" ;" !" ," #trong - eading for leasure
=" %" " ,andhi - omen not the ea5er #e* G %" " ,andhi
/nit $$$ oetry : #ymhony Ed" #" Devarasad (!llied u&lishers)
J" illiam ordsorth - e a&les urned8" " B" Aeats - he ;a5e $sle of $nnisfree
8" o&ert rost - #toing &y oods on a #noy Evening
/nit $+ #hort #tories : #ectrum of #hort #tories Ed" " +" agavendra
0" atherine %ansfield -- ! Cu of ea #omerset %augham - ! riend in .eed
2" " !" !&&as - he #arros
/nit + - unctional English
e*t Based : #ynonyms !ntonyms #u&stitution of a single ord for a grou of
ords ord Classes
,rammar : #entence yes #entence #tructure Comletion of #entences
ransformation of sentences G .egatives - $nterrogatives Aes 1 .oNuestions ZhR Nuestions Nuestion ags"
+er&s G ense - resent and ast G !sect G $nfinitive resent
3?
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articile ast articile the !u*iliaries Concord
Comrehension (e*t &ased)
N/E#$. !E.
#E%E#E G $ - E.,;$# $
! G! (2H %!#)
#EC$. G $ #hort !nsers G H0 ords G Choice H out of J - %ar5s - H * 2 L 0
Nuestion @ 2 - rose
Nuestion ? @ 3 G oetry
Nuestion H = @ J - ouchstone and #hort #tories
#EC$. G $$ (,rammar @ unctional English) G Choice 0 out of 2
%ar5s - 0 * L0
(i) illing the &lan5s ith suita&le ver&s given in the &rac5ets G (2'uestions)
(ii) Change into negatives ( 'uestion)
(iii) Change into $nterrogative - Aes1.o 'uestions h 'uestions Nuestion tags (? 'uestions)
(iv) Correction of sentences -ense1Concord (2 'uestions)
(v) !nser a 'uestion 'uestion to an anser (2 'uestions)
(vi) /sing a ord &oth as a noun and ver& in sentence of their on - ( 'uestions)
(vii) #ynonyms of to ords ( 'uestion)
#EC$. G $$$ - comrehension - H %!#)
! assage of a&out 00 ords from the rescri&ed te*ts folloed &y H 'uestions
! G B (H * 3 L 20 %!#)
aragrah 'uestions G H0 ords - H aragrahs - Choice H out of J -
ive mar5s each - H * 3 L 20 %ar5s
Nuestion - roseNuestion 2 @ ? G oetry
Nuestion 3 @ H - ouchstone
Nuestion = @ J - #hort #tories
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! G C (? * 0 L ?0 %!#)
Essay 'uestions - ?00 ords each G ? Essays - Choice ? out of H -
Nuestion @ 2 - roseNuestion ? G oetry
Nuestion 3 - ouchstone
Nuestion H - #hort #tories
%odel Nuestion aer irst #emester G English aer $
ime ? rs %a* JH %ar5s ! G! (2H %!#)
#EC$. G $ (H * 2 L 8 %ar5s)
!nser ive of the folloing each in a&out H0 ords
" E*lain $ngeRs reference to ;ord !ver&uryRa ants"
2" hy does ,andhi feel that the future is ith omenU
?" o does rost descri&e the forest on the snoy eveningU
3" #um u ordsorthRs criticism of intellect"H" hy is ilingRs oem titled Z$fRU
=" $n hat conte*t does #chart refer to Dave %ahoneyU
J" hat motivated osemary ell to ta5e %iss" #mith home for a cu of teaU
#EC$. G $$ (0 * L 0 %ar5s)
8" erite as directed any en of the folloing
i" he man in the hite hat ho --- ( al5) ast the door --- (or5) in our
comle*
( ill u the &lan5s ith suita&le resent tense of the ver&s given in the &rac5ets)
ii Aou ( sea5) to my sister yesterdayUR
.o $ ---- ( not see) her for some months"
( ill u the &lan5s ith suita&le ver&s given in the &rac5ets)
iii #he did it retty ell
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( Change into negative)
iv" Aes they are rench
( rame a 'uestion for the a&ove rely)
v" $ intend to meet her ne*t ee5
(rame a 'uestion for the a&ove rely )
vi" Aou didnRt resond to my invitation
( !dd a 'uestion tag)
vii" .either money nor fame have given him hainess
(Correct the sentence if necessary)
viii $ ant to 5no hy did you not attend the meeting""
(Correct the sentence if necessary)
i* o do you come to collegeU
( rame an anser to the 'uestion)
* " Does she come regularly to classesU
( rame a negative resonse to the a&ove 'uestion)
*i /se aste &oth as noun and ver& in sentences of your on
*ii" ,ive the synonyms of %onotonous &literate
#EC$. G $$$ ( H * L 0H %ar5s)
9" ead the folloing assage and anser the 'uestions given &elo
#ome good eole hen they sa me reading enny &loods in the train on my ay to
school ould sha5e their heads and say they ondered my arents alloed it" But my
father a man of great symathy and good sense too5 a ise and tolerant vie" e argued
that if $ had sense $ ould gro out of this tye of readingK if $ had not it did not mater
hat $ read as $ should &e a fool anyay" Besides he argued if he for&ade me to read
these things $ should ant to read them all the more &ecause they ould have the charm
of &eing illegal" e as roved right on that oint"
a" hat as the author doing hile he as on his ay to his school hich made some
good eole sha5e their headsU
&" hy did some good eole sha5e their headsU
c" o does the author descri&e his father and hyU
d" hat as the fatherRs tolerant vieU
e" hat is the charm of &eing illegalU
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! GB (H * 3 L 20 %!#)
!nser five of the folloing each in a&out H0 ords choosing to from each section
0 hy does ,andhi ant to re&el hen omen are called the ea5er se*U hat is
his advice to omen as to ho they should fight against this li&elU
" Descri&e the conflict in the mind of the traveler in #toing &y the oods and ho
it is
esolved"
2" hat attraction does the ;a5e $sle of $nnisfree hold for AeatsU
?" o does o&&ins sho that hainess and success in life are not the result of hate have &ut rather ho e liveU
3" hat are the 'ualities does iling ant a man to develo to ossess the earthU
H" hy did ahim han decide to avenge himself on his arents his family and on
society and ho did he e*ecute his resolveU
=" Zosemary ell as not e*actly &eautifulR G Bring out the significance of this
oening sentence of [ ! Cu of eaR"
! G C ( ? * 0 L ?0 %!#)
!nser three of the folloing each in a&out ?00 ords
J" hat in $ngeRs vie are the damages hich civiliation has &een causing to manU
8 hat are the various rong reasons for hich eole read &oo5sU o does #trong ant us to read &oo5sU hyU
9 hy does ordsorth call &oo5s Z &arren leavesR and hy does he ant &oo5s to &e
relaced &y natureU
20 hy does #chart esta&lish that no one stum&les into success ithout a goalU2" Bring out the calculated callousness and cruelty of Burton to his friend in needU
#E%E#E G $$ G aer - $$
/nit $ ouchstone : #ynergy of +alues (%adras /niversity u&lications)
" Essential characteristics of uman ights G " +ictor Conde2" ! .egro ;a&ourer in ;iuverool G David u&adri
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?" !dams and Eves - !nand umar a7u
/nit $$ rose : ords of isdom Ed" #" #u&ramanian (!nu Chitra)
3" ry rayer oer G .orman +incent eale
H" n .ot !nsering the elehone G " lomer=" Ecology G Barry Commoner
/nit $$$ oetry : #ymhony Ed" #" Devarasad (!llied u&lishers)
J" romotheus /n&ound - !" D" oe
8" ;oo5ing for a Cousin on a #ing - !" " amanu7am
9" %y ,randmotherRs ouse - amals Das
/nit $+ #hort #tories : #ectrum of #hort #tories Ed" " +" agavendra
0" !n !strologerRs Day G " " .arayan
" #earch for ! #tranger G ,ordon #" ;ivingstone
2" he %odel %illionaire G scar ilde
unctional English
e*t Based : #ynonyms !ntonyms #u&stitution of a single ord for a grou of ords ord Classes
,rammar : evision of tenses +oice Conditional #entences
$nfinitive and ,erund $ntroductory $t here
Clauses- Deendent $ndeendent G #imle Comound comle*
Comrehension (un5non te*t)
N/E#$. !E. - #E%E#E G $$
! G! (2H %!#)
#EC$. G $ #hort !nsers G H0 ords G Choice H out of J - %ar5s - H * 2 L 0
Nuestion @ 2 - rose
Nuestion ? @ 3 G oetryNuestion H = @ J - ouchstone and #hort #tories
#EC$. G $$ (,rammar @ unctional English) G Choice 0 out of 2 -%ar5s - 0 * L0
(i) illing the &lan5s ith suita&le ver&s in conditional sentences
(2 'uestions)
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(ii) Comleting the sentence ith deendent indeendent clauses G ransformation ofsimle comound and comle* sentences ( 2 'uestions)
(iii)" Change the +oice L active to assive ( 'uestion)" assive to active ( 'uestion)
(7v) Cometing a sentence in assive voice in the tense suggested
(iv) eriting the sentence ith introductory $t here ( 'uestion)
(v) Com&ining a air of sentence using a articile ( 'uestion )
(vi) ne ord su&stitute G 2 ( 'uestion )
(viii) #ynonyms - 2 ( 'uestion )
(i*) Changing a ord class to another G 2 G ( $ 'uestion)
#EC$. G $$$ - Comrehension G %ar5s G H
!n un5non assage of a&out 00 ords folloed &y H 'uestions
! G B (H * 3 L 20 %!#)
aragrah 'uestions G H0 ords - H aragrahs - Choice H out of J - H * 3 L 20
%ar5s
Nuestion - rose
Nuestion 2 @ ? G oetry
Nuestion 3 @ H - ouchstone
Nuestion = @ J - #hort #tories
! G C (? * 0 L ?0 %!#)
Essay 'uestions - ?00 ords each G ? Essays - Choice ? out of H - ? * 0 L ?0
%!#
Nuestion @ 2 - rose
Nuestion ? G oetry
Nuestion 3 - ouchstoneNuestion H - #hort #tories
%odel Nuestion aer
#econd #emester G English aer $$
ime ? rs %a* JH %ar5s
! G! (2H %!#)
#EC$. G $ (H * 2 L 0 %ar5s)
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!nser ive of the folloing each in a&out H0 ords
" !ccount for lomerRs disli5e for tyeriters"
2 hy does Barry Commoner comare the moderns to the sorcererRs arenticeU
?" hy is romotheus descri&ed as a Z riend of %anR U
3" hat does the girl in amanu7amRs oem try [to &e innocent a&out it\U
H" o did #ure5ha handle Bimmy and his grouU
=" hy did Colonel %erton not arove of ughie as his son G in G la U
J" o did the astrologer endear himself to the hearts of his clientsU
#EC$. G $$ ( 0 * L 0 %ar5s
J" erite as directed any en of the folloing
i" e ould have on the match if the rain ----( lay) the soil sort"
(ill u the &lan5 ith suita&le form of the ver& given in the &rac5ets)
ii $t as so hot -------
(Comlete the sentence ith a su&ordinate clause)
iii" n my ressing the &utton the lift came to a sto
(Change the hrase Zn my ressing the &uttonR into a main clause)
iv" overty drove him to deseration"
(Change the voice)
v" %y mood as noticed &y others ith symathy
(Change the voice) vi" hat ---- (do) a&out thisU
(Comlete using assive voice - resent erfect tense of the ver& given)
vii" e are not certain hen the results ill &e announced"
( erite the sentence ith an introductory $t)
viii aving failed in my racticals the e*aminer as5ed me to try again"
(Correct the sentence if necessary)
i*" e got angry" e slaed the &oy" ( Comlete the sentence using a article)
* ,ive one ord e'uivalent for
.ot fit to live in o ma5e an oen declaration
*i" ,ive the synonyms of ;istless !shy*iated
*ii" Change the folloing into nouns"
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um&le ractise
#EC$. G $$$ ( * H L 0H %ar5s)
8" ead the folloing assage and anser the 'uestions given &elo
ne $ndian virtue that has imressed me greatly and touched me deely is the $ndian
eoleRs freedom from rancour" hen you the eole of $ndia find yourselves forced
to struggle ith other eole G there are situations in hich this cannot &e avoided G you
manage so it seems to me to do this ithout letting yourselves fall into adversaries" !
recent e*amle is the sirit in hich you conducted your successful struggle ith my
country for your countryRs indeendence" !nd hen one struggle is over you certainly do
not &rood over the ast or nurse grievances
a" o hich country does the sea5er &elongU o do you 5noU
&" o did the $ndian eoleRs freedom from rancour imact the sea5erU
c" hat does Zfreedom from rancour R meanU
d" $s the sea5er critical of $ndiaRs struggle ith other eoleU o do you 5noU
e" hat is secial a&out $ndian ay of struggleU
! GB (H * 3 L 20 %!#)
!nser four of the folloing each in a&out H0 ords
0 " o does eale &ring out the effectiveness of rayer oerU
" o does oe re- create the myth of romotheus and to hat endU
2" o does amal Das contrast her ast ith the resentU
?" hat do you understand from /ncle Rs discussion to &e the various reasons for the
revalence of eve- teasingU
3" o does u&adri resent the loneliness and hoelessness of the ;iverool la&ourerU
H" utline the role of !lan revor"
=" o did the astrologer escae the rath of ,uru .aya5U
! G C (? * 0 L ?0 %!#)!nser four of the folloing each in a&out 2H0 ords choosing to from each section
J" hy does Barry Commoner caution us against rec5less scientific enterrises in thename of
e*ansion of technologyU
8" o does lomer defend his disli5e for telehoneU $s his disli5e a&soluteU
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9" Critically e*amine Z ;oo5ing for a Cousin on a #ingR"
20 hat are the distinctive characteristics of human rights and e*lain the various
functional rinciles necessary to imlement human rights in a non Golitical ayU
2" Descri&e ;ivingstoneRs search for a stranger and ho it ends"
UNIVERSITY O+ MA*RAS
/$ #AC,E-OR O+ COMMERCE (#$Com$)
C,OICE #ASE* CRE*IT SYSTEMS (C#CS)
SY--A#US
I SEMESTER
Core Pa7er I +INANCIA- ACCOUNTIN.
Theory /5 : Pro&lem" 6(&) MARKETIN.
UNIT ' I
Introduction to #ar)eting , #eaning , $efinition and unctions of mar)eting ,
#ar)eting &rientations , .ole and Importance of #ar)eting , Classification of #ar)ets
UNIT ' II
%ar5eting Environment G %icro and %acro Environment (actors affectinginternal environment and e*ternal environments)
UNIT ' III
%ar5eting segmentation G concet G &enefits G &ases and levels
$ntroduction to consumer &ehaviour G need for study G consumer &uying decision
rocess G &uying motives"
UNIT ' IV
%ar5eting mi* G meaning G introduction to stages for ne roductdeveloment G tyes- introduction to roduct life cycle- roduct mi*- rice-
ricing olicy @ methods lace- channels of distri&ution (levels) - channel
mem&ers- romotion G communication mi* G &asic of advertisement sales
romotion @ ersonal selling"
UNIT ' V
ecent trends in mar5eting G &asic understanding of E-mar5eting Gconsumerism G mar5et research %$# (management information system)
mar5eting regulation"
RE+ERENCE #OOKS: " a7an #a*ena G %ar5eting %anagement"
2" illiam 4 #tanton G %ar5eting?" hili otler G rinciles of %ar5eting"
3 #till and Cundiff - %ar5eting %anagement
H Dr"".irmala rasad and #herla5er - %ar5eting %anagement
8" 4"C",andhi - %ar5eting"
9" amasamy .ama5umari G rinciles of %ar5eting
0" 4"4ayasan5ar - %ar5eting"" Dr"C"B",uta and Dr"."a7an .air - %ar5eting %anagement"
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A--IE*' I PAPER I > (c) MANA.ERIA- ECONOMICS
/.$ - $
.ature and scoe of %anagerial Economics - ole of %anagerial
Economist in &usiness - %anagerial Economics and Decision %a5ing
/.$ - $$
;a of demand - Elasticity of Demand - rice $ncome Cross and
!dvertising - Demand orecasting - ;a of suly - Elasticity of demand -
Elasticity of suly
/.$ - $$$
Cost Curves - evenue curves - ricing under different mar5et forms -erfect cometition %onooly %onoolistic cometition and oligooly - rice
Discrimination - Brea5 even analysis"
/.$ - $+
Caital Budgeting - $nvestment Decisions - $mortance of Caital
Budgeting"
/.$ - +
.ature of rofit - heories of rofit"
EEE.CE B#:
" +arshney and %ahesari - %anagerial Economics2" ";" %etha - %anagerial Economics
?" D"." Divedi - %anagerial Economics
3" "Cauvery and others - %anagerial Economics
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SEMESTER ' II
CORE PAPER IV > A*VANCE* +INANCIA- ACCOUNTIN.
UNIT > I
Branch !ccounts G Deendent G Branches G #toc5 @ De&tors #ystem G
Distinction &eteen holesale rofit and retail rofit G $ndeendent Branch
(oreign &ranches e*cluded)
UNIT > II
Deartmental !ccounts G Basis for allocation of e*enses G
$nterdeartmental transfer at cost or selling rice G reatment of e*enses hich
cannot &e allocated"
UNIT > III
ire-urchase and $nstalment #ystem G Default and reossession G ire
urchase trading account G $nstalment urchase #ystem"
UNIT > IV
artnershi !ccounts G !dmission of a artner G etirement of a artner G
Death of a artner"
UNIT > V
Dissolution of artnershi G $nsolvency of a artner (alication of $ndianartnershi !ct 9?2) G $nsolvency of all artners G gradual realisation of asset
and iece G meal distri&ution"
RE+ERENCE #OOKS:
" "" ,uta G inancial !ccounting"
2" "#" eddy @ !" %urthy G inancial !ccounting"
?" 4ain @ .aran G inancial !ccounting"
3" "" ,uta @ adhasamy G !dvanced !ccounting"H" #"." %ahesari G inancial !ccounting"
=" "#" #hu5la @ ,real G !dvanced !ccounting"
J" #" arthasarathy @ !" 4affarulla G inancial !ccounting"
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CORE PAPER IV > ,UMAN RESOURCE MANA.EMENT
UNIT Iuman esource %anagement - .ature and #coe of the % -
%anagerial and erating unctions - Difference &eteen ersonnel management
and % G uman esource lanning G ecruitment G #election G %ethods of
#election G /se of various ests G intervie techni'ues in #elections"
/.$ $$lacement and $nduction - raining G %ethods G echni'ues G
$dentification of raining .eeds - Develoment G %ethods G erformance
!raisal G %ethods G romotions and ransfers
UNIT IIIemuneration G actors determining remuneration - Comonents of
emuneration G $ncentives G Benefits G %otivation G elfare and #ocial #ecurity
%easures -
/.$ $+Collective Bargaining - or5ers articiation in %anagement G yes -
Nuality Circles G %anagement &y &7ectives G Environment of % - % as a
rofession"
/.$ +uman esource !udit G .ature G Benefits G #coe G !roaches
RE+ERENCE #OOKS
" +"#""ao G uman esource %anagement
2" !shathaa G uman esource %anagement
?" ,ary Deseler - uman esource %anagement3" ;"%"rasad - uman esource %anagement
H" riathi - uman esource %anagement
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A--IE* ' I PAPER II > (Any one of the follo?in)
(a) CORPORATE +INANCE
/.$ - $ Cororate inance - Definition - #coe and $mortance - inance funtion -scoe - classification and descrition of inance funtion"
/.$ G $$
Caital #tructure - Business and inancial ris5s G inancial and eratingleverage - #coes of ;ong term caital and #hort term Caital"
/.$ - $$$ Caitalisation - ver Caitalisation - Caital gearing - ;ease financing tyes
$mortance and limitations"
/.$ - $+or5ing caital management - imortance - inancing of or5ing caital
management - receiva&le - $nventories and cash management
/.$ - + inancial mar5ets - %oney mar5et - caital mar5et - ecent rends in caital
mar5et - %utual unds - actories - orecasting - Deositories"
EEE.CE B#
ul5arni - Cororate inance
2 +asant Doshi - $ndian inancial #ystem
? $"%"andey - inancial management3 #"."%ahesari - Cororate inance
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A--IE*' I PAPER II >(&) #USINESS COMMUNICATION
/.$ -
!nalysis of &usiness letter - Basic rinciles in drafting - !earance andlayout - ;etter style"
/.$ - $$
+arious tyes of &usiness letters - letter of en'uiry - 'uotations - ffers -
rders - Cancellation - Comlaints and #ettlement"
/.$ - $$$
Circular - #tatus en'uries - collection ;etters - !lication for a situation -
;etter of recommendation - eference ;etters"
/.$ - $+ Comany Corresondance - Corresondance ith #hareholders - De&enture holders 1"D holders ,overment Deatments #tatutory Bodies - ffice staff customers and
u&lic and Directors"
/.$ - + eort riting - ormat - eort style and language G eort &y individuals andcommittees - eort on meeting - #eeches riting - ole of comuters in BusinessCorresondence"
EEE.CE B#
/ 0+1artside - #odern *usiness Correspondence
2 amesh !nd attnesh - Effective Business English !nd Corresondence
? Bhal !nd .agamiah - %odern Business Corresondence 3 oralahalli - Bussiness Corresondence
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A--IE*' I PAPER II >(c) INTERNATIONA- TRA*E
/.$ - $
heories of $nternational rade - icardo - a&erlers ortunity cost -
ec5scher hlin theorem"
/.$ - $$
rade olicy - Case for rotection - egional integration - Euroean /nion -
EEC - /.C!D - ,! - !sian - Develoment Ban5
/.$ - $$$
- unctions of - !n vervie
/.$ - $+
Balance of ayments - Dise'uili&rium - emedies G E*change control -
urchasing oer arity heory"
/.$ - + $nternational monetary system - $% - #D - $nternational li'uidity - $BD
EEE.CE B#: "",uta - $nternational Economics
2 "#aravanan - $nternational %ar5eting
? #"#"!n5ara - %oney Ban5ing and $nternational trade
3 rancis Cherunilas - $nternational rade and E*ort %ar5eting
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8" B!CE; C%%ECE (C-E!$.)
#$Com(Co'o7eration)
#A;;!B/#
FIRST SEMESTER
CORE PAPER I: THEORY AND DEVELOPMENT OF CO-OPERATION
Unit 1: Definition, meaning and characteristics of Co-operation
Benefits of Co-operation: Eonomic, Social and Moral
Evolution of Co-operative Principles:
Rochdale Principles, ICA 1937, ICA 1966 and ICA 1995
Principles Analysis of the reformulated 1995 Principles.
Unit 2: Co-operation and other forms of Economic Organizations:
Co-operation and Joint Stock Company, Partnership Firm,
Trade Union and Self-help Groups.
Co-operation and other forms of Economic Systems:
Capitalism and co-operation, Co-operation as a balancing
sector.
Unit - 3: History of Co-operative Movement in Foreign Countries
Consumers Co-operatives in England, Credit Co-operativeMovement in Germany, Dairy Co-operatives in Denmark.
Contributions of Rochdale Pioneers, Robert Given, DR.
William King and Charless Fourier to Co-operative thought.
Unit 4: History of Co-operative Movement in India. Genesis of Co-
operative Movement in India Post Independence Era
Different Committees and Commissions: All India Rural
Credit Survey Committee, Metha Committee, Miridha
Committee, All India Rural Credit Review Committee, Date
Commission, ACR Committee, Vaidyanathan Committee etc.
Unit 5: Co-operative Education and Training Need and
Importance Arrangement for Co-operative Education and
Training in India at different levels Role of promotional
Agencies NCUI, ICA. .
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Books Recommended:
1. Fundamentals of Co-operation -
Dr.O.R.Krishnaswami
2. Theory of Co-operation - Dr.V.Kulandaisamy
3. Theory, History and Practice of
Co-operation - R.D.Bedi
4. Principles, problems and practice
of Co-operation - Dr. T.N.Hajela
5. Co-operation in India - Dr.B.S. Mathur
6. History of Co-operative thought - Dr. John Winfred &
Dr.V.Kulandaisamy.
7. Co-operation in India - Dr. Madhan.
CORE PAPER II: BUSINESS ORGANISATION
Unit 1: Meaning and definition of business essential
characteristics of business types of business nature and
scope of business objectives of modern business
essentials of a successful business meaning of business
organization characteristics of a ideal form of business
organization.
Unit 2: Forms of Business Organizations Sole Trader, Partnership
Firm, Joint Hindu Family Firm, Joint Stock Companies, Co-
operative Undertakings, Public Utilities, Public Enterprises.
Unit - 3: Capital raising for corporate sector need and importance
methods of raising finance issue of shares, debentures
assistance from industrial financial institutions
borrowings from banks Stock Exchange functions
methods of trading.
Unit 4: Business Combination: Meaning, objects, causes, types and
forms of combination combination in India Control of
combination Rationalisation.
Unit 5: Business Environment meaning, significance, elements of
business environment (Political, economic, social and legal
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environments) Factors influencing location of industry, size
of business units, optimum firm & industrial estates.
Books Recommended:
1. Modern Business Organization and
Management. - S.A.Sherikar, S.A.
2. Business Organization and Management - Bhushan Y.K.
3. Principles of Business Organization
and Management - Reddy. P.N. and
Gulshan. S.S.
4. A Text Book of Business Organization - Vinayagam and
Vasudevan. V.
ALLIED PAPER I: ECONOMIC ANALYSIS:
Unit 1: The nature and scope of Economic Demand Analysis
demand Schedule Law of Demand Demand Curve
Utility analysis Law of Diminishing Marginal Utility
Difference Curve analysis Marginal rate of substitution
consumers equilibrium Exasticity of demand.
Unit 2: Production function Factors of Production Law of
Returns Returns to Scale ISO Quant Curves.
Cost and Revenue Total fixed cost, total variable cost.Total Cost, Average fixed cost, Average variable cost, Average
cost, Marginal Cost, Short run cost curves Revenue
curves Average and Marginal Revenue.
Unit 3: Market Structure Equilibrium of the firm and industry,
Pricing under perfect competition and under monopoly
price discrimination pricing under monopolistic
competition Duopoly and Oligapoly.
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Unit 4: Factor, pricing, marginal productivity theory Rent
Quasirent Interst theory Profit theory.
Unit 5: National Income National Product and National Income
per Capital Income problem Economic Welfare.
Nature and principles of Public Finance, Public Expenditureand Indirect Taxes.
Books Recommended:
1. Principles of Economics - M.L. Seth
2. Principles of Economics - K.P.M. Sundaram &
M.V.Vaish.
3. Money, Banking, InternationalTrade & Public Finance - M.L. Seth,
Lakshmi Narain Agarwal.
SECOND SEMESTER
CORE PAPER III: CO-OPRATIVE FINANCE AND BANKING
Unit 1: Co-operative Credit Evaluation and structure of Co-operative Credit Movement in India Rural and Urban
Agricultural and non-agricultural RRB, Commercial
Banks, RBI, NABARD.
Unit 2: Primary Agricultural Co-operative Banks :
Constitution and Management, Size, Functions Crop
Loan System meaning, features, procedures,
problems over dues remedies Development Action
Plan.
Unit 3: District Central Co-operative Banks Origin
Constitution Management Structure Resource
Mobilization Lending Functions. State Co-operative
Banks Origin Constitution Management Structure
Resource mobilization Funds Managements
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Functions. National Federation of State Co-operative
Banks (NAFSCORS).
Unit 4: Long Term Credit: Nature and features of Long term
credit Need for separate Agency Primary
Agricultural and Rural Development Banks
Organizational Pattern, Sources of Finance Loan
Sanctioning Procedures Recovery Management StateAgricultural and Rural Development Bank- Objectives,
constitution, raising of funds issue of various
debentures functions.
Unit 5: Non-Agricultural Co-operative Credit, Constitution,
Objectives, functions and management of urban Co-
operative Banks Provisions of the Banking
Regulations Act as applicable to co-operative Banks.
Books Recommended:
1. Agricultural Problems of India - Memoria. C.B.
2. Co-operative Banking in India - Chouby. V.N.
3. Co-operative Banking in India - Nakkiran, S &
John Winfred
4. Agricultural Finance and Rural Banking Nakkiran S.
5. I Farm Credit and Co-operative India - Naidu. V.T.
6. Management in Agricultural Finance - Nain. S.C.7. Agricultural Finance Progressive
Co-operation, Bombay. - Kathuria. G.
8. Crop. Insurance in India - Rustagi, N.K.
CORE PAPER IV: GENERAL AND CO-OPERATIVE ACCOUNTS
Unit -1: Book Keeping Objects double entry Journal Subsidiary records Ledger Postings and balancing Bank
Reconciliation Statement.
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Unit 2: Trial Balance Preparation Errors disclosed and not
disclosed by trial balance rectification of errors
suspense account.
Unit 3: Preparation of Final Accounting Trading Account, Profit
and Loss Account and Balance Sheet Fundamentals of
Co-operative Accounts difference between Co-operatrive
accounts and double entry system different types of day
books posting them into ledgers different types of
ledgers in co-operatives reconciliation of special ledger
with general ledger balance.
Unit 4: Preparation of Final Accounts in Co-operative Societies.
Unit 5: Book Profit Vs. Divisible Profit distribution of net profits
Provision in the Act and Bylaws.
Books Recommended:
1. Co-operative Account Keeping - O.R. Krishnaswami
2. Treatise on Co-operative Account- P. Manickavasagam
3. Double Entry Book-keeping - J.R. Batliboi
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ALLIED PAPER II: RURAL DEVELOPMENT IN INDIA
Unit 1: Rural Development: Concept, Objectives, Principles and
Scope Features of rural economy Earlier experiments in
India Gurgaon experiment, Baroda experiment, Firkha
Development Scheme, Etawa Project, Nilokheri experiment.
Unit 2: Poverty: Concept, Dimensions, Causes and Consequences
Poverty alleviations programme IRDP, JRY, TTRYSEM,
DWCRA, SCISY, Housing programmes, Water Shed
Programme DDP, DPAP, NSAP, SGSY, EAS, PMGSY, CRSP,
NREGO ETC.
Unit -3: Administration of Rural Development: Central Level, State
level, local level Panchayat Raj System in India Featuresof 73rd amendment Structure and Functions of
Panchayati.
Unit 4: Role of NGOs in Rural Development: Feature Problems
faced Self Help Groups in rural development formalities,
Management, sustainability NIRD, SIPD, CAPART,
DARDA, Social Welfare Board.
Unit 5: Peoples Participation in Rural Development: Meaning,
Importance, types, techniques-constraints (Internal and
External) suggestions Employment-Meaning and
dimensions Rural Development programme to promote
women empowerment.
Books Recommended:
1. Chatterjee. S.K.,Development Administration, New Delhi,
Surjeet Publications.
2. Dwivedi O.P.,Development Administration from under development
to sustainable development, St. Martines Press, New York, 1994.
3. Venkatareddy,Rural Development in India, Himalaya
Publication, 1989.
4. Y. Suresh Redy, A. Reddappa Reddy, Co-operative and Rural
Development, Ammol Publications Pvt.Ltd. 1997.
5. Dr. I. Satya Sundaram,Rural Development, Himalaya Publications.
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NON MAOR E-ECTIVE > Any one of the follo?in(Seme"ter ?i"e)
#$Com$ (.eneral) D #$Com (Accontin +inance)D #$Com (#an9in Manaement)D
#$Com (Mar9etin Manaement)D ##AD % #$Sc$ ISM
I SEMESTER
/$ #ASICS O+ COMPUTER
Sylla&"
INTRO*UCTION ' UNIT > I
" $ntroduction to comuters
2" $nut Devices
?" utut Devices3" erating #ystem
MS 1OR* > UNIT ' II
H" e*t %aniulations
=" /sage of .um&ering Bullets ooter and eadersJ" /sage of #ell chec5 ind @ elace
8" e*t ormatting
9" icture insertion and alignment
0" Creation of documents using temlates" Creation temlates
2" %ail %erge Concets
?" Coying e*t @ ictures from E*cel
MS'E4CE- ' UNIT > III
3" Cell Editing
H" /sage of ormulae and Built-in unctions
=" ile %aniulationsJ" Data #orting (&oth num&er and alha&ets)
8" or5sheet rearation
9" Draing ,rahs
20" /sage of !uto ormatting
MS'PO1ER POINT > UNIT > IV
2" $nserting Cli arts and ictures
22" rame movements of the a&ove
2?" $nsertion of ne slides23" rearation of rganiation Charts
2H" resentation using iards
2=" /sage of design temlates
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INTERNET > UNIT > V
2J" $ntroduction to $nternet
28" 29" E-%ail
RE+ERENCE #OOKS :
" ! first Course in Comuters #an7ay #a*ena +i5as u&lishing ouse vt" ;td"
2" %icrosoft ffice in Easy stes #tehen Coesta5e Comde* Comuter
u&lishing?" each yourself %# ffice for indos Corey #andler om Bedgelt 4an
eingarten BB u&lication"
0$#ASICS O+ RETAI- MARKETIN.
UNIT > I
etailing G Definition G etail %ar5eting G ,roth of organied retailing in $ndia G
$mortance of retailing
UNIT > II
unctions of etailing G characteristics of etailing G yes of etailing G store retailingG .on-store retailing
UNIT > III
etail location factors G Branding in retailing G rivate la&eling G ranchising concet"
UNIT > IV
Communication tools used in etailing G #ales romotion e-tailing- indo dislay
UNIT ' V
#uly chain management G definition G imortance G ole of information echnology inretailing"
Reference #oo9":
" %odern etail %anagement G 4"."4ain @ ""#ingh egal u&lications .e
delhi
2" etail %anagement G #u7a .air imalaya u&lishing house"
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3. AN OVERVIEW OF ISO
UNIT-I
!n $ntroduction to $# 9000 9009002900?" he Nuality systems to &e
certified- %eaning of $#- Benefits of $# 900- Certification- ,eneral #cheme of $#900"
UNIT'II
N%# (Nuality %anagement #ystems)" %eaning- rinciles of $# 900-2000-
rearing a secimen N%# G future of $#U G N%# Documentation- N%# rocess @%easurement"
UNIT-III
$# 900-2000 e'uirements- E*lanation of main clauses G ime ;ine
and cost $mlication of $mlementing"
UNIT'IV
$# 900-2000 and N$#- Comarison of $# 90 and the caa&ility %aturity
%odel for softare" Certification &odies oerating %ultinationals"
UNIT'V
$# and ho to hire an $# 9000 Consultant- hat is $nternal Nuality !uditing"
REFERENCE BOOKS
" guide to $# 900-2000"
!""Cha5ra&orty""Basu
#"C"Cha5ravarthy
/B;$C!$.#: !sian Boo5s vt" ;td"
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3$ #ASICS O+ ,EA-T, CARE MANA.EMENT
UNIT > I PERSONA- (SE-+) ,EA-T, CARE
ersonal ygiene G ersonal Diet attern G #elf health maintenance &y yoga and other
siritual ractice G Drills
UNIT > II +AMI-Y ,EA-T, CARE
amily hygiene G grou health care &y vaccination G roitiation and revention G
#anitation and diet atterns
UNIT ' III COMMUNA- ,EA-T, CARE
%ass G ygiene (#ocial ygiene) G Environmental ygiene - Communal health care
centres G ositals G #tatistical &odies - ,overnment and .on government organiations
(.,) for roagation of nutritious diet atterns - maintained &y voluntary healthorganiations and government schemes"
UNIT > IV ,EA-T, A1ARENESS
ealth aareness rogramme organied &y governmental and non governmental
agencies" Communal amenity rogramme"
UNIT > V ,EA-T, *ISASTER MANA.EMENT
irst !id G Disaster management techni'ues li5e eidemic erution control management
and eradication"
#oo9" for reference :
e*t &oo5s on
" #ocial and reventive %edicine " ar5 Brimnot u&lishers
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B.COM. (CORPORATE SECRETARYSHIP)(Effective from the !cademic Aear 2008-2009)
he sylla&us rescri&ed &elo contains .on %a7or aer $ $$ $$$ and $+ for
#emester $ and .on %a7or aer + +$ +$$ and +$$$ for #emester $$" ne aer shall
&e chosen from the given four aers for each resective semester"
NON MAOR PAPERS +OR SEMESTERI
/+ UN$A#ENTA0S & ACC&UNTIN1
2" /.D!%E.!;# C%!.A ;!
?" C%/E !;$C!$. $. !CC/.$.,
3" $.D/C$. $.!.C$!; %!E#
NON MAJOR PAPERS FOR SEMESTER II
5. BASICS OF SECRETARIAL PRACTICE & STANDARDS
=" B!#$C $.C$;E# $. %!.!,E%E.
J" /.D!%E.!;# $.#/!.CE
8" B!#$C# C!E E-%!.!,E%E.
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SY--A#US
SEMESTER > I
NON MAOR PAPER I > +UN*AMENTA-S O+ ACCOUNTIN.
;evel of noledge: Basic ;evel
/nit G $
.eed for !ccounting G Definition of !ccounting G its &7ectives and !dvantagesG$nternal @ E*ternal /sers - Branches of !ccounting - %ethods of !ccounting - yes of
!ccounts - !ccounting rules - !ccounting Concets and Conventions G !ccounting
E'uation"
/nit G $$Boo5 eeing - 4ournal G ;edger - #u&sidiary Boo5s - etty Cash Boo5 - #ingle
Dou&le rile column Cash Boo5 - rial Balance - inal !ccounts - simle ro&lems onrecording of 4ournal entries rearation and &alancing of various ;edger !ccounts
-rearation of rial Balance and inal !ccounts (#ole rorietorshi Concern only) G
!ccounts of .on-rading Concerns"
EEE.CE B#:
8" "#"eddy @ !"%urthy G inancial !ccounting
9" 4ain @ .arang G inancial !ccounting
0" "C"ulsian G inancial !ccounting
" #"arthasarathy @ !"4affarulla G inancial !ccounting
NON MAOR PAPER II > +UN*AMENTA-S O+ COMPANY
-A1
;evel of noledge: Basic ;evel
/nit G $
rigin of Comany G its %eaning and Definition G its Characteristic features -
Difference &eteen Comany and artnershi @ #ole rorietorshi irms - $llegalassociation - Classification of comanies - Definition of u&lic limited and rivate
limited Comany- Distinguish &eteen u&lic limited and rivate limited comany -
!ssociation not for rofit (#ec 2H Comany)
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/nit G $$
romoter G %ode of incororating a Comany- Condition to &e comlied for its
registration G Conclusiveness of Certificate of $ncororation - Effect of its egistration G
%emorandum of !ssociation and its clauses G !rticles of !ssociation G Certificate ofCommencement of Business - rosectus G yes of #hare caital G Definition of
%em&er G Directors their oers and Duties G yes of Comany %eetings"
EEE.CE B#:
" ."D"aoor G Comany ;a and #ecretarial ractice2" ""#",ogna G ! e*t Boo5 of Comany ;a
?" Dr"#reenivasan G Comany ;a and #ecretarial ractice
3" /endra rasad G $ndu G Cororate ;a and #ecretarial ractice
NON MAOR PAPER III > COMPUTER APP-ICATION IN
ACCOUNTIN.
-e!el of Kno?lede: #a"ic -e!el
/.$- $
Basic of comuter - Basic of indo
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NON MAOR PAPER IV > INTRO*UCTION TO +INANCIA-
MARKETS
;evel of noledge: Basic ;evel
/nit G $
!n vervie of %oney %ar5et G $ndian %oney %ar5et G Constituents of %oney
%ar5ets G #u& %ar5ets of %oney %ar5et G $s $ndian %oney %ar5et underdeveloedU -
%easures to imrove $ndian %oney %ar5et G Defects in %oney %ar5et G eforms in%oney mar5et
/nit G $$Constituents of $ndian Caital mar5et G $ndian #toc5 mar5et G oreign E*change
mar5et G ,overnment #ecurities %ar5et - Deository and Dematerialiations - Difference
&eteen %oney mar5et and Caital mar5et"
EEE.CE B#:
" E"Dharmara7 G inancial #ervices
2" B"#anthanam - inancial #ervices?" %ahendra a7a - inancial #ervices
3" %"A"han - inancial #ervices
SEMESTER > II
NON MAOR PAPER V > #ASICS O+ SECRETARIA-
PRACTICE % STAN*AR*S
;evel of noledge: Basic ;evel
/nit G $rigin of term Z#ecretaryR G %eaning G yes of #ecretaries G Definition of
Comany #ecretary G Nualifications G !ointment G emoval of Comany #ecretary"
/nit G $$
#ecretarial Duties and rocedure: for incororating a Comany G to get
Certificate of Commencement of Business G for conducting #tatutory %eeting G for issue
of rosectus G issue of fresh e'uity share caital G for conducting !nnual ,eneral%eeting G for filing of !nnual eturn"
Drafting of: notices for meetings resolutions G maintenance of minutes &oo5 Gfiling of rescri&ed forms and documents ith egistrar of Comanies and ayment of
fees"
H
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/.$ G $$$
.eed to standardie #ecretarial ractices - si* #ecretarial #tandards - %eetings of
the Board of Directors (##-) - ,eneral %eetings (##-2) - Dividend (##-?) - egisters
and ecords (##-3) - %inutes (##-H) - ransmission of #hares and De&entures (##-=) Ggood governance ractices"
EEE.CE B#:
" ."D"aoor G Comany ;a and #ecretarial ractice
2" "",hosh @ Dr"+"Balachandran G utline of Comany #ecretary ractice?" B"."andon G %anual of #ecretarial ractice
3" Z#ecretarial #tandards G ! ComendiumR u&lished &y $C#$
NON MAOR PAPER VI > #ASIC PRINCIP-ES INMANA.EMENT
;evel of noledge: Basic ;evel
/.$- $
$ntroduction to %anagement G its %eaning and function G contri&ution &y enryayol G lanning and its nature and rocess G Decision %a5ing - rganiing and its
.ature G Delegation and Decentraliation - rganiation #tructure"
/.$- $$
#taffing G Direction G %otivation - .eeds heory G Communication and
Communication rocess G ;eadershi - Co-ordination its .ature G Controlling G Control
echni'ues"
EEE.CE B#:
" Dr"C"B",uta G Business %anagement
2" Dr"remavathi G rinciles of %anagement
?" ;"%"rasad G rinciles of %anagement3" Din5ar agare G Business %anagement
=
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NON MAOR PAPER VII > +UNA*AMENTA-S O+
INSURANCE
;evel of noledge: Basic ;evel
/nit G $rigin and history of $nsurance G %eaning and definition of $nsurance G eatures
of $nsurance - rinciles of $nsurance G &7ectives and advantages of $nsurance- yes of
$nsurance G $nsurance rganiations in $ndia and their rofile - $nsurance egulatory and
Develoment !uthority G its Duties and unctions
/nit G $$
%eaning and Definition of ;ife $nsurance G its eatures G its undamentalrinciles - yes of olicies in ;ife $nsurance G %eaning and Definition of ire
$nsurance - its eatures G its undamental rinciles G yes of olicies in ire $nsurance
- %eaning and Definition of %arine $nsurance - its eatures G its undamental rinciles- yes of olicies in %arine $nsurance"
EEE.CE B#:
" !"%urthy G Elements of $nsurance
2" %"."%ish G $nsurance G rinciles and ractice
NON MAOR PAPER VIII > #ASICS O+ CORPORATE
E> MANA.EMENT
;evel of noledge: Basic ;evel
/.$- $
$ntroduction to Comuters G Classifications - ardare and #oftare G %emory
Devices - $nut and utut Device G #torage Device G Concet of rogramming;anguage G erating #ystem %ultimedia G Comuter .etor5s G $nternet G E-mail G
e&site esta&lishments - !dvertising in the e&"
/.$- $$
%anagement $nformation #ystem G its Concet and Definition G !lication of%"$"# in %anufacturing and other Business Enterrises G E-commerce G modes of E-
commerce - ayment rocessing G #ecured Electronic ayment rotocol (#E) -
#ecured Electronics ransaction (#E)"
J
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EEE.CE B#:
" !le*i* ;eon %athe ;eon G undamentals of Comuter #cience and Communication
Engineering
2" !le*i* ;eon %athe ;eon G undamentals of $nformation echnology?" 4ohn Callahan G Every #tudents guide to $nternet"
3" "#"4aade5ar G %anagement $nformation #ystem
H" ""&a7a7 and De&7ani .ag G E G Commerce G he Cutting Edge of Business
#$Com$D ' *eree cor"e in Co'o7eration
------------------------------------------------------------------------------------------------------------I Seme"ter II Seme"ter
Non'ma=or Electi!e "&=ect cho"en &y Non'ma=or electi!e "&=ect cho"en
the candidate &y the candidate
------------------------------------------------------------------------------------------------------------
" %icro G finance " #alesmanshi
2" ealth care G fundamentals 2" undamentals of insurance
?" Basics of $nvestment ?" Basis of service management
3" undamentals of !dvertisement 3"undamentals of Comuter
------------------------------------------------------------------------------------------------------------
8
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#E%E#E G $
$ %$C $.!.CE
/nit G $ %icro G finance G meaning definition need and imortance G,enesis and evolution of %icro finance G contri&ution of %ohammed
AunusRs ,rameen Ban5 9J= G its features G factors for the success
/nit G $$ rinciles and o&7ectives of %icro finance G %icro finance as an
$nstrument of overty !lleviation %icro finance models
/nit G $$$ %icro finance @ #elf el ,rous G Emergence of #elf el ,rous G
Characteristics G mem&ershi structure G yes of #elf el ,rous
/nit G $+ yes of financing agencies giving %icro finance G rocedure for
%icro finance G ;as governing %icro finance
/nit G + ole of .!B!D .ational ederation of #C @ # inance DevelomentCororation (.#DC) .ational %inorities inance Cororation
(.%DC) .ational Bac5ard Class inance Develoment Cororation
(.BCDC) in %icro inance G ro&lems and rosects
2" E!; C!E - /.D!%E.!;#
/nit G $ Concet of health G meaning and definition G actors influencing health G
Biological environmental #ocio-cultural factors G ealth haards of%odern age G ollution of various 5inds G measures to control"
/nit G $$ ood and .utrition G actors affecting nutritional status of an individual G+arious 5inds of foods and their nutrients G classification of nutrients @
their functions G 5inds of diseases due to malnutrition G Balanced Diet
/nit G $$$ Communica&le Diseases G #read through air small o* chic5en o*
%easlesDitheria u&erculosis G Diseases sread through ater and
ood G cholera dysentery tyhoid ound orm diseases G Diseasessread through insects and animals G malaria ilariasis Dengue
ra&ies G diseases sread through contacts G ;erosy #ca&ies ,onorrhoe
and #yhilllies etanus oo5orm diseases G measures for revention"
/nit G $+ .on-communica&le diseases G Dental carries dia&etes heart diseases
Cancer G 5noledge of the signs of the diseases G reventive measures"
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/nit G + (a) #afety @ irst !id G ,eneral rinciles of irst !id G !nimal &itesBruises cho5ing droning foreign &odies in eyes fainting fractures
heat stro5 heart attac5 oinoning sna5e &ite shoc5 G first !id 5it
(&) ealth services in ural and ur&an areas voluntary !gencies in health
care G $nternational organiation G /.$CE !"
?" B!#$C# $.+E#%E.
/nit G $ %eaning and definitions of investment G $mortance of investment G
!dvantages of investment
/nit G $$ rinciles of investment G $nvestment information G tyes of investment
information sources of investment information
/nit G $$$ %utual funds and savings schemes G %eaning and imortance of mutual
unds G yes of mutual funds G !dvantages of mutual funds G various
5inds of savings schemes of &an5s ost offices comanies and insurance
cororations"
/nit G $+ #hare mar5et G stoc5 e*change functions G stoc5 &ro5er G his functions
/nit G + #hare mar5et G rimary and #econdary mar5et oerations G investment
in ;and and &uilding G recautions to &e ta5en"
3" /.D!%E.!;# !D+E$#E%E.
/nit G $ %eaning and definition of advertising G .eed and imortance of
advertising Benefits of advertising"
/nit G $$ &7ectives of advertising functions of advertising 5inds of advertising
/nit G $$$ !dvertisement coy G meaning G characteristics G !dvertising layout GNualities and functions G &udget allocation"
/nit G $+ %edia of advertisement G yes #election G lanning of advertisementCamaign"
/nit G + !dvertising !gencies G their organiation .eed utility and co-ordination
ith client G selection of advertising agency G !gency comensation
20
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$$ #E%E#E
" #!;E#%!.#$
/nit G $ #alesmanshi G meaning and definitions G essentials of salesmanshi GBenefits of salesmanshi"
/nit G $$ ersonal selling G meaning and definitions G characteristics of ersonal#elling G factors to &e considered &efore underta5ing ersonal selling"
/nit G $$$ #alesman G %eaning and Definitions G his functions G his 'ualities GDuties and resonsi&ilities G tyes of salesman"
/nit G $+ #election @ raining of salesmen various stages of recruitment G#election rocedure G Designing of training rogramme
/nit G + emuneration to salesmen G essentials of good remuneration scheme
inds of comensation G Bonus to salesmen G control G re-re'uisitesfor suervision @ control G methods of control G #ales erformance G
factors determining sales erformance"
2" $.#/!.CE
/nit G $ $nsurance G meaning definition G Evolution of insurance G!dvantages of insurance G various needs of insurance
/nit G $$ ;ife $nsurance G yes of ;ife $nsurance roducts G $nsurance documentsevival assignment @ surrender and nomination of olicy
/nit G $$$ remium olicy claims G %aturity claims survival &enefitsDeath claims G rocedure for claims
/nit G $+ ,eneral $nsurance Business G ire $nsurance G %otor $nsurance G
%arine $nsurance G ealth $nsurance olicies G $nsurance !gent Gunctions
/nit G + %iscellaneous $nsurance G ersonal accident insurance G ural$nsurance #cheme G Cattle insurance G cro insurance G
2
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oultry insurance
?" B!#$C# #E+$CE# %!.!,E%E.
/nit G $ #ervices G %eaning G ,roth of services sector role of servicesin the economy characteristics
/nit G $$ #ervices classification G Basis of classification G ultimate user G#ervice otions customer involvement in service rocesses G
%anaging relationshi G &uilding loyalty
/nit G $$$ oursing G nature @ significance tourism mar5eting mi* G ravel
#ervices G ravel agencies organiations tour oerators
measuring services"
/nit G $+ otel industry G evolution concet classification %ar5eting %i* of
ositality
/nit G + ealth care services G osital develoment G facilities G medical
transcrition G harmacy G courier service G elecom G Education @
raining service"
3" /.D!%E.!;# C%/E
/nit G $ ardare : %onitor ey&oard %ouse C/CD1D+D om drive
/nit - $$ erating #ystem : indos
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-i"t of Cor"e" on Soft'S9ill" for U. Cor"e
S$ No$ Cor"e Code Cor"e Title Credit"
/% # 00E##E.$!;# ;!.,/!,E !.D
C%%/.$C!$.2
2 /% # 00?E##E.$!;# #E. !.D
E#E.!$. #$;;#2
? /% # 00H E#.!;$A E.$C%E. 2
3 /% # 00J C%/$., #$;;# 2
2?
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UOM S
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UOM S
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UOM S
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hin5ing oer- seven stes for dealing ith dou&t"
raits of ositive thin5ers and high achievers^
,oals and techni'ues for ositive thin5ing"
Enhancement of concentration through ositive thin5ing"
racticing a ositive life style"
PRACTICA- TRAININ.
he course ould include the folloing ractical e*ercises"
$ce-&rea5ing Brainstorming and stimulation e*ercises" hought stoing" %emory and studys5ills training"
RE+ERENCES
" %ile D"4" (2003)" oer of ositive thin5ing" Delhi: ohan Boo5 Comany"
2" ravesh umar" (200H)" !ll a&out self-motivation" .e Delhi: ,oodill u&lishing
ouse"?" Dudley ,"!" (2003)" Dou&le your learning oer" Delhi: onar5 ress" homas
u&lishing ,rou ;td"
3" ;orayne " (2003)" o to develo a suer oer memory" Delhi: onar5 ress"
homas u&lishing ,rou ;td"H" urloc5 E"B" (200=)" ersonality Develoment 28therint" .e Delhi: ata %c,ra
ill"
2J
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UOM S
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