Marketing Presentation- Hot Pot (2)

By May H. Lena L. Lili C. & Carlos F.

The (Chinese) Hot Pot

It is type of stew, consisting of a metal pot that simmered over a fire, in the center of a dining table surrounded by ingredients. It has years of history, and it originated from Mongolia, where its people primarily cooked meat; such as mutton...

Hello China Hot Pot https://www.youtube.com/watch?v=qmz28Q4ycbc

What is the Chinese Hot Pot?

It originated from Mongolia, where its people primarily cooked meat; such as mutton... Now, there are regional variations, so it’s arguable, as to what should ideally be in a Hot Pot (hottopotto.com).

Where did it originate from?

If you’re cold + hungry this makes sense... It was, a method for people in Northern China to cope with the cold climate after all.

It’s good for simple social parties with family, and friends! And if you don’t like fancy or wild parties this would be ideal choice.

You would have a good spread to choose from and never feel like there’s not enough food!

Why have Hot Pot? 3 Simple Reasons.

Shabu Zen

Little Q

Swish Shabu

Kaze Shabu Shabu

Hot Pot Buffet

Competitive - Who are our competitors?

We would generally use social media, to market Hot Pot specifically Facebook because in a recent (2013) findings has according to Thenextweb.com that:

• 1.19 billion monthly active users

• 874 million mobile users

• 728 daily users

So we would target more people, just by sharing a post!

Technological

The Chinese emperors built the Great Wall of China to keep the invaders, but the

allure of the simmering broth had already won them over. Hot Pot became one of

China’s signature dishes and Mongolian Hot Pot traveled further than the Mongols

themselves ever did.

Today, families and friends throughout Asia still gather around steaming hot pot to

celebrate, socialize, and escape from the winter chill. Like a backyard barbecue,

hot pot is much a social event as is an excuse to fire up the charcoal. The meal can

and should last for hours. A leisurely pace, good company, and lively conversation

are as important as the cooking and eating.

Sociocultural

Legal & Regulatory

FDA (Food and Drug Administration 2-301.14(H) Amended

to clarify that the requirement to wash hands before donning

gloves is specific to the beginning of a task involving working

with food and not during the task.

EXAMINATIONS AND INVESTIGATIONS SEC. 11. [15 U.S.C. § 1270] (a) The commission is authorized to conduct examinations, inspections, and investigations for the purposes of this Act through officers and employees of the Commission or through any health officer or employee of any State, territory, or political subdivision thereof, duly commissioned by the Commission as an officer of the Commission.

For more info visit http://www.cpsc.gov//PageFiles/105467/fhsa.pdf

Hot Pot is easy to prepare, the ingredients can be cheap to get. If someone were to operate a small business (i.e. Hot Pot restaurant). They would likely to choose Hot Pot, because not only can they eat different kinds of food, but it’s enjoyable at the same time.

Economics

Hot Pot is simple yet it has a years of history. It’s nothing special, but it’s an idea that Chinese people incorporated as part of their meals... So how many people know about the Chinese Hot Pot?

Conclusion