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Based on the article by Jean-François Manzoni and Jean-Louis Barsoux, March-April 1998. © 2016 Harvard Business School Publishing. All rights reserved.
Harmon Meadow ShuttleAccess to Secaucus Junction
Meadowlands Transportation Brokerage Corporation
Secaucus Junction Station
11 Train lines
Secaucus Junction Station
12 EZ Ride Shuttle Buses
Secaucus Junction Station
800 ‐ 1,000 Shuttle Riders
Harmon Meadow
Harmon Meadow
Tenants
The Harper Apartments
Osprey Cove Apartments
Shuttle Route
4.5 miles
Bus Wraps
Safety1. In‐vehicle Cameras2. $10 M Insurance
Reliability 1. Fleet replaced every 3‐years 2. Maintain 20% Reserve of Vehicles
Public Private Partnership 1. Funding 2. Marketing
“Life is a Journey. Make it an EZ Ride…”
Meadowlands Transportation Brokerage Corporation
Contact us:201.939.4242 or info@ezride.orgwww.ezride.org
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