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W A V E L E N G T H | MEDIA PACK 2020
1 9 8 1SINCE
M E D I A PA C K 2 0 2 0
W A V E L E N G T H | MEDIA PACK 2020
2020 takes Wavelength into its 39th year. The publishing world is ever
changing and we have everything we need to continue to thrive.
The best storytellers, photographers, creatives and supporting media team
have all contributed to a growing Wavelength audience across all channels.
Our digital output and reach remains at the forefront of everything we do.
Alongside this is a justified commitment to producing two high quality print
volumes of Wavelength each year. Published at the start of summer and
winter our print publication bookmarks the changing of seasons and sets
the benchmark for others to follow.
European-wide distribution and content creation in partnership with world-
leading brands sets us apart, and makes for another exciting year right at
the forefront of modern day surf publishing.
2020
PARTNER WITH
We will continue to take a stand against plastic and marine pollution,
exploring complex social issues through the lens of ocean lovers and
covering the full breadth of surf culture right across Europe and beyond.
We’ll also be inviting readers to join us in person at events and movie tours.
Partnering brands will have the opportunity to align with us, our values, and
our top quality content in a multitude of ways.
Let’s make it happen,
EUROPE’S ORIGINAL SURF PUBLICATION SINCE 1981
Will HaylerCEO - Wavelength Media
W A V E L E N G T H | MEDIA PACK 2020
We’ll be featuring stories, news and curated video and
photo content from around the world to our audience of
core and aspiring surfers. Including rider and ambassador
interviews and product reviews.
BRAND OPPORTUNITIES:
Boost brand standing and increase awareness among
those that live and breath surf culture. Increase web
traffic and conversions with brand led features and
promotion of your brand’s content, supported by credible
product placement and targeted banner advertising.
WAV E L E N G T H M AG .C O M01
http://www.wavelengthmag.com/
W A V E L E N G T H | MEDIA PACK 2020
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https://www.facebook.com/WavelengthSurfMaghttps://www.instagram.com/wavelengthsurfmag/
W A V E L E N G T H | MEDIA PACK 2020
We’ll continue to grow our reach on social media through
a regular stream of quality content that is both engaging
and inspiring. Our social media channels open direct
communication with our audience. Thanks to our social
media channels, we understand our audience better than
ever and the conversation is ongoing.
BRAND OPPORTUNITIES:
Broadcast your brand to a large and engaged network
of viewers and seamlessly align your content with our
top quality output through platform take-overs and
promoted posts.
S O C I A L M E D I A02
https://www.facebook.com/WavelengthSurfMaghttps://www.instagram.com/wavelengthsurfmag/https://twitter.com/wavelengthmag
W A V E L E N G T H | MEDIA PACK 2020
T H E WAV E L E N G T H D E M O G R A P H I C
AGE
EMPLOYMENT STATUS
37%63%
6.7% 28.1% 42.2% 23%
F E M A L EM A L E
U N D E R 1 8 1 8 - 2 9 3 0 - 4 4 4 5 +
E M P L O Y E D - 6 1 . 1 %S E L F E M P L O Y E D - 1 8 . 3 %U N I V E R S I T Y - 9 . 1 %S C H O O L - 6 . 9 %G R A D U A T E - 3 . 4 %U N E M P L O Y E D - 1 . 1 %
GENDER
YEARS SURFING
< Y E A R
1 - 5 Y E A R S
> 5 Y E A R S
5 . 3 %
2 7. 3 %
6 7. 3 %
W A V E L E N G T H | MEDIA PACK 2020
T H E WAV E L E N G T H I N T E R N AT I O N A L A U D I E N C E
GEOGRAPHIC LOCATION
B R E A K D O W N
5 %ES
6 %FR
3 6 %UK
5 %ROW
7 %ROE
6 %DE
1 8 %US
1 6 %AUS
W A V E L E N G T H | MEDIA PACK 2020
Containing a bite-size round up of the best content
published that week, Wavelength newsletters have quickly
become one of the premiere channels for both editorial
and commercial engagement.
BRAND OPPORTUNITIES:
Distribute your content and deliver your product direct
to the inbox of thousands of subscribers, increasing
engagement and aligning your brand with the very best
of our output.
N E W S L E T T E R03
3 9 Y E A R S A T S E A
W A V E L E N G T H | MEDIA PACK 2020
Welcoming guest editors, long form journalism, quality
imagery and inspired design, our collector’s editions of
Wavelength will stand the test of time.
This year we will be re-calibrating our content output,
moving the stories that would once have found a home in
our six annual magazines to our digital platforms, allowing us
to focus on two collectors editions, released in summer and
winter, containing only the highest quality and most timeless
content. We feel this will raise the bar on both our print and
digital outputs. Engaging with our audience on the right
platform is the art of modern publishing. We are no different
to our audience in the the way we engage with content and
are onboard with the opportunities of today.
Our subscriber and readership numbers confirm that
our print editions are still very much sought after and
enjoyed and we are sure that with our renewed output and
commitment we will continue to stand the test of time.
Print gets read, and the brands that put themselves on our
pages noticed.
BRAND OPPORTUNITIES:
Tell your brand stories through what is still the most
authoritative, trusted and engaging channel. Increase your
visibility and let your content breath, safe in the knowledge it
will be given the time and attention it deserves.
I N P R I N T04
T H I R T Y E I G H T Y E A R S A T S E A
V O L U M E 2 5 6
T H I R T Y E I G H T Y E A R S A T S E A
V O L U M E 2 5 6255
W A V E L E N G T H | MEDIA PACK 2020
P R I N T S C H E D U L E 2 0 2 0
D U R AT I O N 6 M O N T H SD U R AT I O N 6 M O N T H S
A R T W O R K D E A D L I N E 2 9 T H O C T O B E R
O N S A L E
1 9 N O V E M B E R
A R T W O R K D E A D L I N E 3 0 T H A P R I L
O N S A L E
2 1 M A Y
VOL 258 VOL 259
S P R I N GS U M M E R
A U T U M NW I N T E R
W A V E L E N G T H | MEDIA PACK 2020
B U Y E R G U I D E S 2 0 2 0
S P R I N GS U M M E R
A U T U M NW I N T E R
ONLINEONLINE
PUBLISHED 1ST OCTOBER
CONTENT DEADLINE
17TH SEPTEMBER
PUBLISHED 9TH APRIL
CONTENT DEADLINE
26TH MARCH
C O N TA C T S T U D I O @ W L M E I DA . C O . U K
mailto:orders%40wlmedia.co.uk?subject=Media%20Pack%20Enquiry
W A V E L E N G T H | MEDIA PACK 2020
C L I C K H E R E T O V I E W S A M P L E A D P A G E
O N L I N E R AT E C A R D
C O L L A B O R A T I O N S
C P M17€ € €
SCROLL REVEAL
1 2 0 0 X 5 0 0
C P M C P M11 .40 11 .40
BILLBOARD
9 7 0 X 2 5 0
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B O O S T E D U S I N G 2 0 % O F P O S T F E E € 170 € 570
€ 345€ 350
€ 685
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1 0 S E C O N D I N C O N T E N T F E A T U R E2 5
€ €
https://www.wavelengthmag.com/wavlength-magazine-online-advertising/
W A V E L E N G T H | MEDIA PACK 2020
P R I N T R AT E C A R D
I N S I D E F R O N T /B A C K C O V E R D P S
H A L F P A G E
D O U B L E P A G E S P R E A D ( D P S )
F U L L P A G E
W A V E L E N G T H M A G A Z I N E
1 2
3 4
2 1 0 X 1 3 5 M M 3 M M B L E E D & C R O P M A R K S2 1 0 X 2 7 0 M M 3 M M B L E E D & C R O P M A R K S
4 2 0 X 2 7 0 M M 3 M M B L E E D & C R O P M A R K S 4 2 0 X 2 7 0 M M 3 M M B L E E D & C R O P M A R K S
€ 2 , 280
€ 1 ,430 € 915
€ 1 ,710
W A V E L E N G T H | MEDIA PACK 2020W A V E L E N G T H | MEDIA PACK 2018
05
After a series of successful events over the past few years,
we are gearing up to host many more Wavelength events
in 2019. Events include:
• FEATURED FILM EVENTS
• ISSUE LAUNCHES
• ROUND TABLE LIVE Q&A EVENTS.
• WAVELENGTH LIVE - FEATURING MUSIC NIGHTS
BRAND OPPORTUNITIES:
Through event sponsorship and collaboration, our events
bring you face to face with the right customers. Align your
brand with a top quality experience and enable our audience
to experience your brand, your content and your product in
the best way possible.
E V E N T S
W A V E L E N G T H | MEDIA PACK 2020
We’ll be producing up to six product focussed guides this
year, which will be featured and distributed across all of
our platforms. Confirmed guides include:
• SUMMER AND WINTER WETSUIT BUYERS GUIDES.
(MAY AND OCTOBER)
• SEASONAL TRENDING GUIDES, (WINTER, SPRING,
SUMMER, AUTUMN, CHRISTMAS GIFTS)
• SURFBOARD GUIDES
• TRAVEL GUIDES - BASED ON THE SEASON OR AS AN
IN DEPTH GUIDE TO A SPECIFIC REGION
P R O D U C T G U I D E S06
W A V E L E N G T H | MEDIA PACK 2020
Creating content that supports a partner’s brand story
is fast becoming the norm here at Wavelength Media.
Whether it’s a collaboration with a tourist board, airline,
camera company, travel co. or lifestyle brand, Wavelength
Media are best placed to work with brand ambassadors,
film crews, photographers and producers to create
content for you. Produced content will then be spun out
across our channels and could even be the main feature
of a Wavelength event.
C O N T E N T C A M PA I G N S08
W A V E L E N G T H | MEDIA PACK 2020
WE MAKE IT HAPPENWavelength Media is a marketing agency for the modern day.
With a combination of data insights, strategy, design, technology and content creation, we know how to deliver end to marketing campaigns on an ongoing basis.
As the publishers of Wavelength surf magazine we are the owners of European surf culture. We understand the power of credibly connecting brands with true stories and inspirational living.
W A V E L E N G T H M E D I A
S T R AT E G Y D E S I G N D I G I TA L C O N T E N T
W L M E D I A . C O . U K
http://www.wlmedia.co.uk
W A V E L E N G T H | MEDIA PACK 2020
G E T I N T O U C H
+ 4 4 ( 0 ) 1 6 3 7 2 2 2 5 8 0H E L L O @ W L M E D I A . C O . U K
S T U D I O @ W L M E D I A . C O . U K
mailto:hello%40wlmedia.co.uk?subject=Media%20Pack%20Enquirymailto:studio%40wlmedia.co.uk?subject=Media%20Pack%20Enquiryhttps://www.facebook.com/WavelengthSurfMaghttps://www.instagram.com/wavelengthsurfmag/Recommended