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UEFA CHAMPIONS LEAGUEMarketing Plan for NFSE (No Fear of Speaking
English)
Heeyeon(Billy) KimDec 2010
Way to the Champions LeagueTo build the NFSE (No Fear of Speaking English).• Vision/ Mission• Roles• Monitoring• This Is My Brand Today• Now Vs After 20 years
Vision/ Mission
Vision/ Mission My purpose in life is to become successful
business man who establishes global English institution in order to give to the students confidence about Speaking English regardless of nationality. NFSE (No Fear of Speaking English) will open to the students who inspire to learn how to speak English without fear.
Roles
• A Player (No. 1 Player)• Grateful Son• Nice Brother• Best friend• Diligent Student• Love myself• Inspiring of the CEO of NFSE
A Player (No. 1 Player)
Grateful Son
Nice Brother
Best friend
Diligent Student
Love myself
Inspiring of the CEO of NFSE
This Is My Brand Today
BILLYI am a fan of Billy Joel.
This Is My Brand Today
Kim-ChiKIM-Chi is traditional food of Korea. I’m Korean.
This Is My Brand Today
I am a Research Analyst at FactSet Research Systems.
This Is My Brand Today
I will become the CEO of NFSE (No Fear of Speaking English).
This Is My Brand Today
BILLYI am a fan of Billy Joel.
Kim-ChiKIM-Chi is traditional food of Korea. I’m Korean.
I am a Research Analyst at FactSet Research Systems.
I will become the CEO of NFSE (No Fear of Speaking English).
SWOT analyst of my life Internal
Strengths• No fear and confidence• I am still young• I already have lots of loyal friends who are potential investors or advisor of
my business• Good listener and advisor
Weaknesses• Sometimes Stubborn and can not see long-term• Sometimes too positive Thinking• Sometimes easy to loss my interesting
SWOT analyst of my life External
Opportunities• More chance to study and make career• I am still young• I already have lots of friends who are potential investors or advisor of my
business• English is still the most important language in the world• Advantage of research for my business
Threats• Sometimes miss the big chance• Sometimes inflexible
Monitoring
• Make a daily schedule
• Secure a capital
• Make a relationship with investors
• Research about related-business things
• Feedback from my mentor
Now Vs After 20 years
Now After 20 yearsResearch Analyst at FactSet CEO of NFSE
Single Make a happy family
Employee Successful business man
Staying in the Philippines Many business trips and based on Korea
No Assets Plenty of Assets
Milestones for success
• Now a days I’m preparing for my future business. For example, making loyal relationship, taking MBA & working as a employee. One day, it will be great help for me.
• Winning is not only my goal but happiness. It is meaningless without happiness even though I would succeed.
UEFA CHAMPIONS LEAGUEMarketing Plan for NFSE
Heeyeon(Billy) KimDec 2010
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