View
230
Download
0
Category
Tags:
Preview:
Citation preview
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
New Media – Its Impact on broadcasting – The Prospects for National Regulator
Larysa Mudrak, Deputy Chairman
Kyiv- 2013
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
Current legislation vs. new media
The Law of Ukraine “On Radio and Television Broadcasting” was adopted in 1993 and covers now only IPTV technology:
licenses are issued for program service providers operating with this technology.
Over the last three years the interest to IPTV technology has raised sharply among:
Program service providers Ukrainian Audience
New Media- Its Impact on broadcasting – the Prospects for National Regulator
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
Currently 95 IPTV licenses issued to 64 companies – mostly doubled comparing with the last year.
OTT technology is also becoming more popular in Ukraine:
ability to provide free access for users to video materials (content, TV channels, flow video) independently from program service providers.
New Media- Its Impact on broadcasting – the Prospects for National Regulator
Current legislation vs. new media
In the frame of Joint project with OSCE Project Coordinator in Ukraine:
best European practices were studied;
consultations with representatives of media industry in Ukrainian regions were held;
a special glossary for new media industry was developed;
proper provisions in the new draft law “On Television and Radio Broadcasting” have
been worked out.
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
New Media Expert Dialogue “Speaking the same language”
New Media- Its Impact on broadcasting – the Prospects for National Regulator
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
SPECIAL GLOSSARY FOR NEW MEDIA INDUSTRY
New Media- Its Impact on broadcasting – the Prospects for National Regulator
This Overview aimed at:
to classify new media;
to give recommendations for further legislative improvement;
to develop new instruments to promote new technologies and achievements in Ukraine;
to speak the same language by all media players.
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
The new draft law
New Media- Its Impact on broadcasting – the Prospects for National Regulator
The new draft Law “On Television and Radio Broadcasting” –
in line with The Audiovisual Media Service Directive;
supported by European experts;
developing in wide public dialogue.
Core elements suggested:
regulation based on technological neutrality;
notification approach.
NATIONAL TELEVISION AND RADIO BROADCASTING COUNCIL OF UKRAINE
Thank You for Your Attention!
New Media- Its Impact on broadcasting – the Prospects for National Regulator
Recommended