Outreach in for High Visibility Restoration€¦ · Outreach in for High Visibility Restoration...

www.PortlandParks.orgCommissioner Jim Francecsconi

Director Zari Santner

Outreach in for High Visibility Restoration

Kendra Petersen-Morgan, Natural Resource Ecologist

www.PortlandParks.org

Commissioner Amanda Fritz

Director Mike Abbaté

• FP is a regional resource. We have developed

the initiative and it is now time for the region

to come together to help us actualize this

vision.

• This project will be a legacy for future

generations and it is up to us if we want to give

these future generations a gift or leave them

with a debt.

www.PortlandParks.orgCommissioner Jim Francecsconi

Director Zari Santner

• Restore_FP_Projects_2015_16

On March 20, the World

Health Organization

announced that it was

officially classifying the

herbicide [glyphosate] — the

most widely used farm

chemical in the United

States — as a “probable”

cause of cancer.

“Glyphosate is a

“probably

carcinogenic”

pesticide. Why do

cities still use it?”-

Guardian April 21,

2015

“Health Agency Says Widely Used Herbicide Likely Carcinogenic”- Wall Street Journal March 20, 2015

“A Top Weedkiller Could

Cause Cancer. Should We

Be Scared?”- NPR March

24th, 2015

Outreach Strategy

• Key Messaging

• Employee Empowerment

• Public Information

• Media blitz

• Partner Endorsement

• Outreach Materials

Key Messaging

• The time is now

• This is the most sustainable/established

approach

• PP&R is making a long-term commitment

www.PortlandParks.orgCommissioner Jim Francecsconi

Director Zari Santner

Outreach Strategy

• Key messaging

• Employee empowerment

• Public information

• Media blitz

• Partner endorsement

• Outreach materials

Public Information

RESTORE

Forest Park

RENEW Forest Park

PP&R

Greater Forest Park Conservation

Initiative

FPC

www.PortlandParks.orgCommissioner Jim Francecsconi

Director Zari Santner

Questions?