PR Agencies + Apps

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The modern PR agency is no longer just a user of tech products. More and more, organizations rely on third party technology tools and services to manage organizational communications. During an Innovation Friday, Josh Hendler gave an overview of the different types of apps available, benefits of use and how they can be used. Additionally, he touched on several of the tools being developed by the H+K Product Innovation team.

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PR.APP (9)

1

2

Let’s take a step back, we are…

Storytellers

Voice of the public

Organizers

Responders

3

MASS RELEVENCESTORYTELLERS

Flight School

RESPONDERS

5

Radian 6

VOICE OF THE PUBLIC

H+K Policy Watch

VOICE OF THE PUBLIC

7

Hootsuite

STORYTELLERS

RESPONDERS

STORYTELLERS

ORGANIZERS

9

Traackr VOICE OF THE PUBLIC

10

“Live” Dashboard and event tools

VOICE OF THE PUBLIC

RESPONDERS

11

OFA Dashboard

ORGANIZERS

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