View
7
Download
0
Category
Preview:
Citation preview
RESEARCH RESULTS: American Impact SurveyAmerican Responses
17th to 24th April, 2020
n=3,500 Americans (4,500 Total / 1,000 International Respondents)
ALL AMERICAN SURVEY
Peak Prosperity and Azurite Consulting recently surveyed over 3,500 Americans1, to capture a unique view of COVID-19’s impact on decision making and the economy
Contents:
• Executive Summary
• Overviews
• Research Methodology
• Results
1 3,500 Americans and 1,000 international respondents between April 17-24, 2020
American Impact Survey - COVID-19
DISCLAIMER
The information contained herein has been provided by Azurite Consulting Inc. for information purposes only. This information does not constitute legal,
professional or commercial advice. While every care has been taken to ensure that the content is useful and accurate, Azurite Consulting Inc. gives no
guarantees, undertakings or warranties in this regard, and does not accept any legal liability or responsibility for the content or the accuracy of the
information so provided, or, for any loss or damage caused arising directly or indirectly in connection with reliance on the use of such information. Any
errors or omissions brought to the attention of Azurite Consulting Inc. will be corrected as soon as possible.
Any views, opinions and guidance set out in this document are provided for information purposes only, and do not purport to be legal and/or
professional advice or a definitive interpretation of any law. Anyone contemplating action in respect of matters set out in this document should obtain
advice from a suitably qualified professional adviser based on their unique requirements.
Azurite Consulting Inc. does not make any warranty, express or implied, including warranties of merchantability and fitness for a particular purpose, nor
does it assume any legal liability or responsibility for the accuracy, completeness, or usefulness of any information, apparatus, product, or process
disclosed, nor does it represent that its use would not infringe privately owned rights.
Azurite Consulting Inc. have based this report on information received or obtained from survey respondents, on the basis that such information is
accurate and, where it is represented as such, complete. The information contained in this report has not been subject to an audit.
American Impact Survey - COVID-19
‘All American Impact Survey’ Three Key Findings
Beyond the high cost in human life already suffered, much of American society — perhaps even the future of the Presidency itself — has fallen victim to the microscopic covid-19 virus.
So much damage has been done to job security, social norms, and voter trust that it will be years before life returns to the way it was before, if ever. Many of the changes forced on us by the pandemic are looking to be permanent.
1. Covid-19 Is An Existential Threat To Businesses & Jobs
2. Covid-19 Is Pinching Budgets, Reducing Savings & Spoiling Retirement
3. Covid-19 Has Resulted In So Much Loss Of Voter Trust That It May Cost President Trump The 2020 Election
American Impact Survey - COVID-19
1. Covid-19 Is An Existential Threat To Businesses & Jobs
Despite quick and widespread layoffs and furloughs to cut costs, many companies fear they may not survive much longer. And those that do, don’t plan to hire back the same number of workers they’ve let go:
Half (49%) of all Americans report a loss income, partial or total, attributed to Covid-19
If social distancing lasts until October, more than a third (36%) of US SMBs don’t
believe they will survive
After the US emerges from covid-19, 70% of American c-suite executives and SMB
owners plan to hire fewer employees back to perform the same work. Only 4%
currently plan to hire more people than before.
American Impact Survey - COVID-19
2. Covid-19 Is Pinching Budgets, Reducing Savings & Spoiling Retirement
The loss of income and reduced job security caused by the coronavirus, combined with the related recent stock market volatility, are making US households more financially insecure:
19% of Americans are having to dip into their savings accounts to cover normal
monthly expenses due to the impact of covid-19
18% of retirees are considering having to return to the workforce to bolster their
retirement savings
In order to make ends meet, households are cutting back on expenses. 62% of
Americans have increased their home cooking and 36% are buying less “indulgent”
foods. 39% have postponed larger household purchases (TVs, cars, designer clothing,
home improvement, etc)
American Impact Survey - COVID-19
3. Covid-19 Has Resulted In So Much Loss Of Voter Trust That It May Cost President Trump The 2020 Election
The majority of the voting public is dissatisfied with the federal government’s response to the pandemic, much more so compared to state and local levels. President Trump’s performance specifically receives the worst ratings of all, and that’s influencing a material percentage of voters in the 2020 swing states to decline to vote for him:
73% say they now trust the Federal government less since the covid-19 outbreak. This loss of
trust is muchmore severe than that reported for state (41%) and local (30%) governments.
58% of all voters report themselves as dissatisfied with President Trump’s performance. 44%
report themselves as “extremely dissatisfied” (0 or 1 on a 10 point scale)
Only 73% of 2016 Trump voters in the 2020 swing states are willing to say they’ll vote for him
again. More than half of the remaining 27% plan to vote for another candidate or not at all.
American Impact Survey - COVID-19
‘All American Impact Survey’ Additional Findings
In addition to the insights above, the survey reveals that Americans are being forced by Covid-19 to adopt more cautious behavior that will handicap economic recovery and likely strain social unity.
That said, life under lockdown isn’t all bad news…
American Impact Survey - COVID-19
Personal Life In The Age Of Covid-19: Caution Is King
It will take a long time for American life to return to “normal”, as people plan to refrain from many common activities for months (at least) after the lockdown is lifted, and in a number of cases, even after a vaccine is widely available:
Dining out: 53% won’t be comfortable going to a sit-down
restaurant for at least 3 months after social distancing
ends. 38% will wait at least 5 months. 24% won’t dine out
until there’s a vaccine. 15% will wait 3 or months after a
vaccine.
Gyms: 57% of gym-goers will wait 3+ months before
returning after social distancing ends
Sporting event: 44% won’t attend a live game until a
vaccine is issued, 63% of these people will wait at least
another 3 months after the vaccine is out to attend
Casinos: 45% don’t plan to go until a vaccine is available.
35% of these people will wait at least 6 months after
vaccine release before going back.
Travel - Air: 36% who took at least 1 international flight in 2019
will not fly internationally again until a vaccine is available
Travel - Cruise Ship: 22% of avid cruise goers say they’ll never
take a cruise again. 65% will wait at least until there’s a vaccine.
55% of those waiting will delay their next cruise until at least 1
year after the vaccine is out.
And even once a covid-19 vaccine becomes available, Americans
will not rush to get it:
52% say they will wait at least 6 months after the vaccine’s release
to take it
29% (included in the above 52%) plan on never taking it
American Impact Survey - COVID-19
Fear of becoming infected is pushing us towards becoming a divided nation
About half of Americans believes themselves to be at higher risk (due to age and/or pre-existing condition). As a result, they take the covid-19 threat substantially more seriously, and may increasingly clash with what they see as “reckless” behavior by others as lockdowns are lifted and social activity resumes:
Those who consider themselves “At Risk” (AR) are
substantially more critical than those who consider
themselves “Not At Risk” (NAR) of the speed (61% AR vs
52% NAR) and forcefulness (64% AR vs 48% NAR) of the
governments covid-19 response.
At Risk respondents are half as likely to eat out (19% AR
vs 44% NAR) or shop in stores (11% AR vs 28% NAR)
three times less likely to fly (6% AR vs 21% NAR) after
social distancing ends
At Risk respondent will wait TWICE as long to do
ANYTHING (go to a movie theatre, house of worship,
sporting event, etc) after a vaccine becomes available
than NARs
On the home front, frazzled parents have had to determine on-
the-fly how best to bend, break or completely re-draw home
rules during this age of forced lockdown:
49% of American parents have relaxed TV watching rules
~40% have purchased games & activities to occupy their kid’s
attention
39% are encouraging additional online education
27% are alternating working hours with their spouse in order to
engage with their children. 18% are simply working fewer hours
in order to be able to do so.
10% have increased their home cooking (vs takeout)
American Impact Survey - COVID-19
Personal Investments
Given the sharp market drop and subsequent damage to the economy Covid-19 has caused, Americans are now more likely to invest less in “paper” assets (stocks, bonds, Treasuries) and more in hard assets
American investors plan to reduce their exposure to the stock market by 15%
47% plan to increase their portfolio’s exposure to gold
American Impact Survey - COVID-19
Marijuana smokers earning <$100k are 50% more likely to have increased cannabis consumption. They are also 2x more likely to have been laid off or furloughed from the impacts of Covid-19.
Stressed out households are seeking comfort in cannabis - consumption is increasing among marijuana smokers in lower-income households
American Impact Survey - COVID-19
It’s not all fear and struggle, though.
On the more positive side, despite the uncertainty we’re all living under, the common adversary we face in the coronavirus is creating social solidarity:
29% of Americans have, for the first time, purchased
or shared groceries and other essential supplies
with/for their neighbors
36% of Americans report acting more friendly now to
strangers
American Impact Survey - COVID-19
Business: Covid-19 Is Accelerating The Transition To A Remote Workforce
The digital collaboration tools (video conferencing, team communication/collaboration software, etc) being adopted during this forced ‘work from home’ period is accelerating permanent changes in the way American companies operate
▪ Nearly half (48%) report that 50% or more of their
company’s employees are currently working from
home
▪ 80% expect these newly-adopted tools to be used
permanently by their business going forward
▪ 83% agree or strongly agree that these tools will
result in greater flexibility to work from home after
covid-19
Working from home has resulted in gains in personal satisfaction
and career introspection among managers & employees:
▪ Nearly half (48%) of American managers report a better
work/life balance now
▪ 36% of American employees report better work/life balance
▪ 57% of American corporate managers are going to prioritize
job meaning (vs money) more highly for their next role (this
jumps to 70% with international respondents)
WHAT DIFFERENTIATES AZURITE CONSULTING
Empower your decisionmaking with bold, originalprimary research and datayou can trust
We consistently deliver trusted & reliable, high-volumes of data and respondents
We’ve delivered hundreds of projects with a 100% client track record
We are a team with real management depth and diligence experience
We build datasets for clients that exist nowhere else
We are obsessed with delivering quality, precision and action-oriented intelligence
We never 'buy-in' respondents, use panels or tap expert networks
American Impact Survey - COVID-19
Research Methodology & Additional Data
Survey
The survey is composed of 6 sections with a screening and demographic section at
the beginning and end, respectively. Logic was built into the survey to optimize the
user experience. This logic allowed the survey to cover over 100 questions, and
ensure respondents only saw questions relevant to them:
▪ No single respondent saw all sections of the 100-question survey. Sections
were randomly delivered to each respondent who saw a maximum of 3
sections.
▪ Certain sections were prioritized to individuals that met specific screening
criteria (e.g. the SMB / Executive section was only shown to and prioritized for
relevant individuals)
▪ Question-level logic ensured respondents only saw relevant questions.
Data and Insights
This presentation has no filters applied, other than for location. The data utilized in
is for the American respondent set (states and territories), with no further
calculations or omissions applied.
Insights, snippets and graphs not included in this pack may have additional filters
applied and may require multiple question data to calculate. When seeking to
replicate any presented facts or snippets, please be aware of the following:
Contact
While the data included here represents the Total Respondent pool only,
we are able to create ‘subcuts’ of the data. If you are interested in
obtaining the raw data, or any subcuts of the data, please contact Azurite
Consulting via their homepage www.azuriteconsulting.com or by
emailing surveydata@azuriteconsulting.com
Examples of Subcuts include:
Demographics
▪ Age
▪ State / Location
▪ Income
▪ Employment status
▪ Industry
▪ ‘At-Risk’ (Self-
described)
Voting
▪ 2016 Vote
▪ 2020 Forecast Vote
▪ Political View
▪ Political Affiliation
Business
▪ Management / SMB
Owners
▪ Decision Makers
▪ Team Managers
American Impact Survey - COVID-19
Notes on data & calculation
Answer Sets:
▪ I don’t know / Prefer not to say: Typically respondents
who indicated ‘I don’t know’, ‘Prefer not to say’, or
similar are excluded from analysis and calculations.
▪ Americans: Unless clearly stated to be International or
the complete population, presented facts or snippets
are largely based on the ‘American’ respondents –
those who indicated in the first question that they
currently live in an American state or territory.
Scale Questions:
▪ Agreement Questions: For questions that include a
level of agreement (e.g. ‘Strongly Disagree’, ‘Slightly
Agree’), unless otherwise stated, all statements either
side of the neutral are included in their respective
group. For example, ‘Strongly Disagree’, ‘Somewhat
Disagree’ and ‘Slightly Disagree’ are grouped to
respondents who disagree.
▪ Scale Questions: For questions that include a score on
a particular scale (e.g. ‘on a scale of 1 to 7 where 1 is
not at all likely and 7 is extremely likely’), unless
otherwise stated, all scores either side of the median
are collected into their respective group. For example,
all 1s, 2s, 3s, are as ‘not likely’, while 5s, 6s, 7s are
‘likely’.
Sequential Questions:
▪ Activities Questions: Facts and snippets regarding the
timing of people returning to select activities (e.g.
attending a sports game) require calculations and
filters across 3 sequential questions (#43, #44, #45).
▪ Employment Level: Similarly, statements concerning
the level of employees that will be hired after the US
emerges from COVID-19, require calculations and
filters applied between the two parts of question 36 –
the latter only being shown to people that indicated
companies would reconsider the level of employment.
▪ Company (SMB) Management: insights drawn from
questions 51, 54 and 55 are all driven of the response
in question 50.
Question Order:
▪ Question numbers are for reference only and may
not indicate the order in which questions were
displayed to respondents
Initial Screening / Demographic Questions
American Impact Survey - COVID-19
[Q1] Which state do you live in?
BASE: (Total: N = 3510)
Total (%)
Alabama 1%
Alaska 0%
Arizona 3%
Arkansas 0%
California 13%
Colorado 4%
Connecticut 1%
Delaware 0%
District of
Columbia0%
Florida 5%
Georgia 2%
Total (%)
Hawaii 1%
Idaho 1%
Illinois 3%
Indiana 2%
Iowa 1%
Kansas 1%
Kentucky 1%
Louisiana 1%
Maine 1%
Maryland 1%
Massachusetts 3%
Total (%)
Michigan 3%
Minnesota 2%
Mississippi 0%
Missouri 1%
Montana 1%
Nebraska 0%
Nevada 2%
New Hampshire 1%
New Jersey 2%
New Mexico 1%
New York 4%
Total (%)
North Carolina %
North Dakota 0%
Ohio 3%
Oklahoma 1%
Oregon 3%
Pennsylvania 3%
Rhode Island 0%
South Carolina 1%
South Dakota 0%
Tennessee 2%
Total (%)
Texas 6%
Utah 2%
Vermont 1%
Virginia 3%
Washington 5%
West Virginia 0%
Wisconsin 2%
Wyoming 0%
Puerto Rico 0%
American Impact Survey - COVID-19
[Q2] Which statement best fits your professional circumstances on March 1st 2020?
BASE: (Total: N = 3510)
1%
3%
27%
3%
1%
4%
7%
17%
2%
5%
31%
0% 5% 10% 15% 20% 25% 30% 35%
Student
Unemployed
Retired
Stay at home parent
Employee of a religious institution, clergy member, or religious leader (e.g. priest,imam, rabbi, etc.)
Academic/education
Healthcare practitioners (e.g. doctor, nurse, pharmacist, etc.)
Freelancer / Self-employed / Independent
Not-for profit employee
Government employee
Employee, manager, owner or executive in a company or small business (i.e.company with more than 1 employee)
American Impact Survey - COVID-19
[Q3] Which describes your employment status on March 1st 2020?
BASE: (Total: N = 2309)
LOGIC: Shown to all respondents who did NOT indicate Stay at home parent, Retired, Unemployed, Student, or Other
1%
17%
82%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
Temporary Employee
Part-time
Full-time (30 or more hours per week)
American Impact Survey - COVID-19
[Q4] Have you been laid-off or furloughed as a result of the economic disruption caused by COVID-19?
BASE: (Total: N = 2289)
LOGIC: Shown to all respondents who indicated they are a freelancer or an employee at a company or institution
24%
63%
6%
7%
1%
0% 10% 20% 30% 40% 50% 60% 70%
No, but my working hours have been reduced
No, and I'm continuing to work normal hours
I have been furloughed
Yes, I was laid off and I am still unemployed
Yes, I was laid off but I have found new employment / work
American Impact Survey - COVID-19
[Q5] Which of the following best describes your employment as of March 1st 2020? Please be sure to read all options before selecting the one which best describes your occupation.
BASE: (Total: N = 1156)
LOGIC: Shown to all employees at a company, small business, or non-profit
53%
19%
23%
5%
0% 10% 20% 30% 40% 50% 60%
I am an employee
I am a manager
I am a small business owner
I am a c-suite executive or partner
American Impact Survey - COVID-19
[Q6] Which activities best describe your professional responsibilities at work? (Select top 3 that apply)
BASE: (Total: N = 1095)
LOGIC: Shown to all employees at a company or institution and are NOT a small business owner
23%
1%
10%
0%
0%
8%
18%
12%
19%
17%
20%
4%
11%
3%
4%
5%
4%
5%
1%
6%
7%
0% 5% 10% 15% 20% 25%
Other (please specify):
Religious leader (i.e. priest, imam, rabbi, etc.)
Administration
Mergers and Acquisitions
Investor Relations
Business Development
Engineering / Manufacturing
Research and Development / Innovation / Product…
Operations and Maintenance
Customer Support and Service
Information Technology
Marketing
Sales
Human Resources
Procurement / Sourcing
Corporate Strategy
Legal
Risk Management
Treasury and Working Capital
Accounting, Tax and Compliance
Financial Planning, Reporting, Control, AR, AP
American Impact Survey - COVID-19
[Q7] Do you make or participate in the purchase decision at your company for any of the following items? (Select all that apply)
BASE: (Total: N = 895)
LOGIC: Shown to all employees at a company or institution and are NOT a small business owner
9%
8%
11%
14%
13%
8%
7%
13%
13%
56%
0% 10% 20% 30% 40% 50% 60%
Other (please specify):
Transportation and logistics
Raw materials
Office supplies
Professional Services (e.g. Lawyers, Accountants,Consultants, etc.)
Finance and Accounting Software
HR, Training or Learning Management Software
IT Servers and Hardware
Cloud Computing Software and Services
I typically don't participate in any purchase decisions
American Impact Survey - COVID-19
[Q8] What role best describes your occupation?
BASE: (Total: N = 241)
LOGIC: Shown to all healthcare practitioners
38%
4%
7%
7%
0%
6%
3%
21%
1%
10%
3%
0% 5% 10% 15% 20% 25% 30% 35% 40%
Other (Please Specify):
Hospital / Health Administration
Pharmacist
Psychologist / Psychiatrist
Midwife
Dentist
Physiotherapist
Nurse
Surgeon
Specialist
GP
American Impact Survey - COVID-19
[Q9] What type of freelancer / independent / sole-trader are you?
BASE: (Total: N = 581)
LOGIC: Shown to all freelancers / self-employed workers / independent professionals
60%
5%
12%
2%
2%
8%
3%
1%
8%
0% 10% 20% 30% 40% 50% 60% 70%
Other (please specify):
Design or Graphical related
Sales and Marketing
Accountant
Lawyer
IT Consultant
Management Consultant
HR Consultant
Construction or building related
American Impact Survey - COVID-19
[Q10] Are you an accountant or finance manager that has a practice of clients?
BASE: (Total: N = 74)
LOGIC: Shown to all freelancing accountants or employees that are responsible for accounting, tax, and compliance at work
42%
38%
20%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
No, I am not an account or finance manager
Yes, I am an accountant, but I only have one client / I workfor a company / non-profit / government body
Yes, I am an accountant and I serve multiple clients
American Impact Survey - COVID-19
[Q11] Is the business you work at part of a franchise?
BASE: (Total: N = 1085)
LOGIC: Shown to all respondents that are employees, managers, owners, or executives at a company or small business
96%
4%
0% 20% 40% 60% 80% 100% 120%
No
Yes
American Impact Survey - COVID-19
[Q12] Do you manage employees as part of your role? Please answer based on your role as of March 1st 2020.
BASE: (Total: N = 2289)
LOGIC: Shown to all respondents who indicated they are a freelancer or an employee at a company or institution
66%
34%
0% 10% 20% 30% 40% 50% 60% 70%
No
Yes
American Impact Survey - COVID-19
[Q13] On March 1, 2020, approximately how many employees worked at your company?
BASE: (Total: N = 2289)
LOGIC: Shown to all respondents who indicated they are a freelancer or an employee at a company or institution
19%
8%
5%
10%
9%
28%
20%
0% 5% 10% 15% 20% 25% 30%
More than 5,000 employees
1,001-5,000 employees
501-1,000 employees
101-500 employees
31-100 employees
2-30 employees
Just one - me
American Impact Survey - COVID-19
[Q14] Are you working from home more now as a result of COVID-19?
BASE: (Total: N = 1994)
LOGIC: Shown to respondents that have not been laid off or furloughed as a result of COVID-19 OR those that were laid-off but have found new employment / work
7%
42%
51%
0% 10% 20% 30% 40% 50% 60%
Less now
About the same
More now
Government, Policy & Politics
American Impact Survey - COVID-19
[Q16] Thinking of recent events, how has your trust in each level of government changed over the last 3 months? Please answer on a scale of 0 to 10 where 0 means trust has significantly decreased and 10 means trust has significantly increased and 5 means stayed about the same.
BASE: (Federal Government: N = 2943;My State Government: N = 2943;My Local Government (e.g. county or town): N = 2943)
0% 10% 20% 30% 40% 50%
I don't know / Prefer not to answer
10
9
8
7
6
Stayed the Same
4
3
2
1
0
My Local Government (e.g. county ortown)
My State Government
Federal Government
American Impact Survey - COVID-19
[Q17] Please indicate your level of agreement or disagreement with each of the following statements:
BASE: (The government and other private organizations should use personal location data from cellphones and other technology to help combat the spread of COVID-19.: N = 2943;The government
should offer universal healthcare / Medicare for All: N = 2943;The government should create infrastructure work programs to create jobs lost due to COVID-19: N = 2943)
0% 10% 20% 30% 40% 50% 60%
I don't know / Prefer not to answer
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
The government should create infrastructure workprograms to create jobs lost due to COVID-19
The government should offer universal healthcare /Medicare for All
The government and other private organizations shoulduse personal location data from cellphones and othertechnology to help combat the spread of COVID-19.
American Impact Survey - COVID-19
[Q17] Please indicate your level of agreement or disagreement with each of the following statements:
BASE: (The government should be using its authority to force companies to produce medical and other necessary products: N = 2943;The government should be using its authority to prevent
companies from selling certain medical products to foreign countries: N = 2943;The Government should prioritize efforts that lead to economic recovery over stopping COVID-19: N = 2919)
0% 5% 10% 15% 20% 25% 30%
I don't know / Prefer not to answer
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
The Government should prioritize efforts that lead toeconomic recovery over stopping COVID-19
The government should be using its authority to preventcompanies from selling certain medical products to foreigncountries
The government should be using its authority to forcecompanies to produce medical and other necessaryproducts
American Impact Survey - COVID-19
[Q18] Overall, how satisfied are you with each level of government's response to COVID-19? Please answer on a scale of 0 to 10 where 0 is extremely dissatisfied and 10 is extremely satisfied.
BASE: (Federal Government: N = 2943;My State Government: N = 2943;My Local Government (e.g. county / town): N = 2943)
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
I don't know / Prefer not to answer
10
9
8
7
6
5
4
3
2
1
0
My Local Government (e.g. county /town)
My State Government
Federal Government
American Impact Survey - COVID-19
[Q19] Overall, how satisfied have you been with each individual's response to COVID-19? Please answer on a scale of 0 to 10 where 0 is extremely dissatisfied and 10 is extremely satisfied.
BASE: (President Trump: N = 2943;Vice President Pence: N = 2943;Dr. Anthony Fauci: N = 2943;My state's Governor: N = 2943;My town's mayor: N = 2943)
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know / Prefer not to answer
Extremely satisfied10
9
8
7
6
5
4
3
2
1
Extremely dissatisifed0
My town's mayor
My state's Governor
Dr. Anthony Fauci
Vice President Pence
President Trump
American Impact Survey - COVID-19
[Q20] In your view, how effective has the federal government been at implementing the following COVID-19 countermeasures?
BASE: (Enacting social distancing (including social distancing timeline): N = 2943;Enforcing social distancing: N = 2943;Public COVID-19 testing: N = 2943;Restricting incoming travel from foreign
countries: N = 2943)
0% 10% 20% 30% 40% 50% 60% 70%
I don't know / Prefer not to answer
The government should not have takenthis action so the outcome is irrelevant
Very effective
Somewhat effective
Neither effective nor ineffective
Somewhat ineffective
Very ineffective
Restricting incoming travel from foreigncountries
Public COVID-19 testing
Enforcing social distancing
Enacting social distancing (includingsocial distancing timeline)
American Impact Survey - COVID-19
[Q20] In your view, how effective has the federal government been at implementing the following COVID-19 countermeasures?
BASE: (Acquiring ventilators for hospitals: N = 2943;Providing assistance to hospitals to expand capacity: N = 2943;Working with companies to manufacture medical supplies: N = 2943)
0% 5% 10% 15% 20% 25% 30%
I don't know / Prefer not to answer
The government should not havetaken this action so the outcome is
irrelevant
Very effective
Somewhat effective
Neither effective nor ineffective
Somewhat ineffective
Very ineffective
Working with companies to manufacturemedical supplies
Providing assistance to hospitals toexpand capacity
Acquiring ventilators for hospitals
American Impact Survey - COVID-19
[Q20] In your view, how effective has the federal government been at implementing the following COVID-19 countermeasures?
BASE: (Ordering non-essential business closures: N = 2943;Providing assistance to hospitals to expand capacity: N = 2943;Providing financial aid to workers: N = 2943;Providing financial aid to
businesses: N = 2943;Providing financial aid to those uninsured and infected with COVID-19: N = 2943)
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know / Prefer not to answer
The government should not have takenthis action so the outcome is irrelevant
Very effective
Somewhat effective
Neither effective nor ineffective
Somewhat ineffective
Very ineffective
Providing financial aid to thoseuninsured and infected with COVID-19
Providing financial aid to businesses
Providing financial aid to workers
Ordering non-essential businessclosures
American Impact Survey - COVID-19
BASE: (Travel bans on foreign countries (e.g. China, Iran, the EU, etc.): N = 2943;Declaration of a national emergency: N = 2943;Announcement of social distancing guidelines: N = 2943;Closure of
the US-Canada and US-Mexico Border to non-essential travel: N = 2943)
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know / Prefer not to answer
This measure was unnecessary
Way too late
Too late
About right
Too early
Way too early
Closure of the US-Canada and US-Mexico Border to non-essential travel
Announcement of social distancingguidelines
Declaration of a national emergency
Travel bans on foreign countries (e.g.China, Iran, the EU, etc.)
[Q21] Do you believe the federal government's actions in response to COVID-19 were too early, too late or just right? Please indicate your view for each of the following steps the federal government has taken.
American Impact Survey - COVID-19
BASE: (Aid offered to businesses: N = 2943;Aid offered to individuals: N = 2943;Efforts to have companies manufacture essential medical equipment (e.g. surgical masks, ventilators, etc.): N =
2943;Ordering non-essential business closures: N = 2835)
0% 10% 20% 30% 40% 50%
I don't know / Prefer not to answer
This measure was unnecessary
Way too late
Too late
About right
Too early
Way too early
Ordering non-essential businessclosures
Efforts to have companies manufactureessential medical equipment (e.g.surgical masks, ventilators, etc.)
Aid offered to individuals
Aid offered to businesses
[Q21] Do you believe the federal government's actions in response to COVID-19 were too early, too late or just right? Please indicate your view for each of the following steps the federal government has taken.
American Impact Survey - COVID-19
[Q22] What do you think is the most appropriate date to end social distancing? (If you aren't sure, please pick the date that best reflects your perspective)
BASE: (Total: N = 2943)
30%
4%
6%
10%
8%
6%
12%
8%
8%
8%
0% 5% 10% 15% 20% 25% 30% 35%
Sometime beyond September
Sometime in September
Sometime in August
Sometime in July
June 30th
June 15th
May 31st
May 15th
April 30th
Social distancing should never have been put in place
Personal Finance & Investment
American Impact Survey - COVID-19
[Q102] Do you have any of the following? (Select all that apply)
BASE: (Total: N = 2922)
1%
30%
1%
34%
58%
0% 10% 20% 30% 40% 50% 60% 70%
I don't know
None of the above
We may, but I'm not very knowledgeable about ourhousehold's finances
Roth IRA or Roth 401k
Traditional IRA or employee sponsored 401k
American Impact Survey - COVID-19
[Q89] Prior to March 1st, 2020, did you have any financial balances / holdings in any of the following investment vehicles? (Select all that apply)
BASE: (Total: N = 2013)
LOGIC: Shown to respondents that did NOT select ‘None of the above’, ‘I don’t know’, or ‘I’m not very knowledgeable about our household’s finances’ in the previous question
4%
19%
88%
20%
53%
37%
53%
54%
39%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
No, this doesn't apply to me
Other (please specify):
Cash / savings account(s)
High-Yield Savings Accounts
Real Estate
Bonds and Treasuries
ETFs and Mutual Funds
Individual stocks
Life Insurance
American Impact Survey - COVID-19
Total
Total 100%
Mean 29.63
Median 25.00
Standard Deviation 24.48
[Q23] On January 1st, approximately what percentage of your total net wealth was invested in the stock market? (Please consider your total assets including property you own and other investments)
BASE: (Total: N = 1849)
LOGIC: Shown to respondents that indicated they have investements in individual stocks, ETF’s and Mutual Funds, Bonds and Treasuries, or Real Estate
American Impact Survey - COVID-19
Total
Total 100%
Mean 25.86
Median 20.00
Standard Deviation 23.55
[Q24] Thinking about the post COVID-19 future - how much of your total net wealth do you plan to invest in the stock market?
BASE: (Total: N = 1849)
LOGIC: Shown to respondents that indicated they have investements in individual stocks, ETF’s and Mutual Funds, Bonds and Treasuries, or Real Estate
American Impact Survey - COVID-19
[Q25] How do you plan to adapt your investment portfolio over the next year relative to its composition on January 1st, 2020?
BASE: (Cash / Bank Savings Accounts: N = 1711;Currency: N = 1711;Commodities other than gold: N = 1711;Gold: N = 1711)
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know
I don't invest / don't plan to invest in this
Decrease significantly
Decrease slightly
Keep about the same
Increase slightly
Increase significantly
Gold
Commodities other than gold
Currency
Cash / Bank Savings Accounts
American Impact Survey - COVID-19
[Q25] How do you plan to adapt your investment portfolio over the next year relative to its composition on January 1st, 2020?
BASE: (Individual Stocks: N = 1711;Currency: N = 1711;Bonds: N = 1711;Treasuries: N = 1711)
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
I don't know
I don't invest / don't plan to invest in this
Decrease significantly
Decrease slightly
Keep about the same
Increase slightly
Increase significantly
Treasuries
Bonds
Individual Stocks
American Impact Survey - COVID-19
[Q25] How do you plan to adapt your investment portfolio over the next year relative to its composition on January 1st, 2020?
BASE: (ETFs / Mutual Funds: N = 1711;Real Estate: N = 1711;High-Yield Savings Accounts / CDs: N = 1711)
0% 5% 10%15%20%25%30%35%40%45%
I don't know
I don't invest / don't plan to invest in this
Decrease significantly
Decrease slightly
Keep about the same
Increase slightly
Increase significantly
High-Yield Savings Accounts / CDs
Real Estate
ETFs / Mutual Funds
American Impact Survey - COVID-19
[Q26] Please indicate your level of agreement or disagreement with each of the following statements:
BASE: (I am going to increase the proportion of my portfolio that is invested in stocks that pay dividends: N = 1711;Having a financial advisor has become more important as a result of COVID-19: N =
1711;The Government should prioritize efforts that lead to economic recovery over stopping COVID-19: N = 23)
0% 10% 20% 30% 40% 50%
I don't know
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
The Government should prioritize effortsthat lead to economic recovery overstopping COVID-19
Having a financial advisor has becomemore important as a result of COVID-19
I am going to increase the proportion ofmy portfolio that is invested in stocksthat pay dividends
American Impact Survey - COVID-19
[Q27] Prior to March 1st, 2020, how much did you have set aside in personal savings to cover your household's expenses in the case of an emergency?
BASE: (Total: N = 2947)
5%
46%
16%
15%
9%
3%
2%
4%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Prefer not to answer
Enough to cover more than 6 months of our total expenses
Enough to cover 3-6 months of our total expenses
Enough to cover 2-3 months of our total expenses
Enough to cover 1 month of our total expenses
Enough to cover 2 weeks of our total expenses
Enough to cover 1 week of our total expenses
We didn't have any personal savings set aside
American Impact Survey - COVID-19
[Q29] Prior to 1st March, 2020, did you have any credit card debt at any point in the last 3 years?
BASE: (Total: N = 300)
LOGIC: Shown to respondents that did not pay a credit card’s full balance due after March 1st, 2020
13%
87%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
No
Yes
American Impact Survey - COVID-19
[Q28] Since March 1st, 2020, as a result of COVID-19 have you taken any of the following actions to help cover normal monthly personal expenses? (Select all that apply)
BASE: (Total: N = 2497)
65%
8%
19%
2%
10%
0%
1%
1%
3%
4%
2%
0% 10% 20% 30% 40% 50% 60% 70%
No, none of these apply to me
Other (please specify):
Withdrew money from my personal savings account
Opened a new Credit Card
Didn't pay a credit card's full balance due
Withdrew early from High-Yield Savings Accounts
Sold real estate
Traded-in bonds or treasuries
Sold ETFs and / or Mutual Funds
Sold Individual stocks
Taken a loan or early withdrawal from my 401k / IRA
American Impact Survey - COVID-19
[Q30] Since March 1st, 2020, as a result of COVID-19 have you taken any of the following actions to save money? (Select all that apply)
BASE: (Total: N = 2947)
25%
11%
6%
5%
39%
13%
3%
11%
62%
36%
16%
6%
5%
7%
3%
7%
0% 10% 20% 30% 40% 50% 60% 70%
No, I haven't changed my spending behavior to save money
Other (please specify):
Reduced monthly voluntary contributions to your 401k
Reduced payments on your monthly cell phone bill
Postponed larger purchases (e.g. vehicles, TV's, designer…
Cancelled gym or other fitness memberships
Reduced tobacco/vape consumption
Reduced alcohol consumption
Increased home cooking / Decreased takeout
Reduced indulgent food items
Reduced how much you eat
Cancelled newspaper or magazine subscriptions (e.g. New…
Cancelled digital music streaming services (e.g. Spotify)
Cancelled online video streaming services (e.g. Netflix,…
Cancelled or downgraded Internet service
Cancelled or downgraded cable TV subscription
American Impact Survey - COVID-19
[Q31] If Social Distancing continues until June 1, do you anticipate taking additional actions to save money? (Select all that apply)
BASE: (Total: N = 2947)
60%
12%
2%
4%
11%
3%
1%
3%
3%
7%
6%
2%
3%
4%
2%
4%
0% 10% 20% 30% 40% 50% 60% 70%
No, I don't anticipate I will change any spending behavior…
Other (please specify):
Reduced monthly voluntary contributions to your 401k
Reduce payments on your monthly cell phone bill
Postpone larger purchases (e.g. vehicles, TV's, designer…
Cancel gym or other fitness memberships
Reduce tobacco/vape consumption
Reduce alcohol consumption
Increase home cooking / Decreased takeout
Reduce indulgent food items
Reduce overall food intake
Cancel newspaper subscriptions (e.g. New York Times,…
Cancel digital music streaming services (e.g. Spotify)
Cancel online video streaming services (e.g. Netflix,…
Cancel or downgrade Internet service
Cancel or downgrade cable TV subscription
American Impact Survey - COVID-19
[Q32] Since March 1st, 2020, as a result of COVID-19, have you purchased more or less of each of item listed compared to an average month in 2019?
BASE: (Vitamins and dietary supplements: N = 2947;DIY home renovation materials Books: N = 2947;Clothing, footwear, or fashion accessories: N = 2947;Cosmetics / Beauty / Hair care products: N =
2947)
0% 10% 20% 30% 40% 50%
Not applicable
I've bought half as much, if not less
I've bought slightly less
Remained about the same
I've bought slightly more
I've bought twice as much if not more
Cosmetics / Beauty / Hair care products
Clothing, footwear, or fashionaccessories
DIY home renovation materials Books
Vitamins and dietary supplements
American Impact Survey - COVID-19
[Q32] Since March 1st, 2020, as a result of COVID-19, have you purchased more or less of each of item listed compared to an average month in 2019?
BASE: (Alcohol: N = 2636;Cigarettes / Tobacco / E-Cigarettes: N = 2871;Marijuana - if legal in your state: N = 2947)
0% 20% 40% 60% 80% 100%
Not applicable
I've bought half as much, if not less
I've bought slightly less
Remained about the same
I've bought slightly more
I've bought twice as much if not more
Marijuana - if legal in your state
Cigarettes / Tobacco / E-Cigarettes
Alcohol
Job Security & Meaning of Work
American Impact Survey - COVID-19
[Q33] How likely are you to recommend your employer to a friend or peer? Please answer on a scale of 0 to 10 where 0 is not at all likely and 10 is extremely likely.
BASE: (Total: N = 1617)
LOGIC: Shown to all respondents that indicated they are employed AND are not freelancers / self-employed / or independent workers OR were laid off or furloughed as a result of COVID-19
37%
10%
14%
10%
4%
10%
2%
2%
3%
2%
7%
0% 5% 10% 15% 20% 25% 30% 35% 40%
10
9
8
7
6
5
4
3
2
1
0
American Impact Survey - COVID-19
[Q34] Overall, how satisfied are you with your employer's response to COVID-19? Please answer on a scale of 0 to 10 where 0 is not at all satisfied and 10 is extremely satisfied.
BASE: (Total: N = 1617)
LOGIC: Shown to all respondents that indicated they are employed AND are not freelancers / self-employed / or independent workers OR were laid off or furloughed as a result of COVID-19
38%
13%
14%
8%
5%
7%
3%
3%
3%
1%
4%
0% 5% 10% 15% 20% 25% 30% 35% 40%
10
9
8
7
6
5
4
3
2
1
0
American Impact Survey - COVID-19
[Q35] Thinking about your profession, how would you rate your industry's business conditions and profitability at each of the following times?
BASE: (December 2019: N = 2216;April 2020: N = 2216;July 2020: N = 2216;April 2021: N = 2216;April 2022: N = 2216)
LOGIC: Shown to all respondents that are employed AND not working for the government OR are unemployed
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know
Extremely Good
Good
Slightly Good
Average
Slightly Bad
Bad
Extremely Bad
April 2022
April 2021
July 2020
April 2020
December 2019
American Impact Survey - COVID-19
[Q36] Considering how life has changed over the past weeks as a result of COVID-19, please indicate your level of agreement or disagreement with each of the following statements:
BASE: (Going forward, I plan to take concrete steps to ensure my work is more meaningful to me: N = 2396;For my next role, I am going to consider a job that may pay slightly less, if it means the job
is more meaningful to me: N = 2396;For my next role, finances and income are my top priority in selecting a job: N = 2396;I am going to look for a job or career where I can reduce my commute: N =
2396)
LOGIC: Shown to all respondents that are employed or unemployed
0% 5% 10% 15% 20% 25% 30% 35% 40%
NA / I don't know
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
I am going to look for a job or career where I canreduce my commute
For my next role, finances and income are mytop priority in selecting a job
For my next role, I am going to consider a jobthat may pay slightly less, if it means the job ismore meaningful to me
Going forward, I plan to take concrete steps toensure my work is more meaningful to me
American Impact Survey - COVID-19
[Q36] Considering how life has changed over the past weeks as a result of COVID-19, please indicate your level of agreement or disagreement with each of the following statements:
BASE: (I feel more connected to my local community as a result of recent events: N = 2396;Community relationships and bonds have become more important to me recently: N = 2396;Going forward, I
am going to reconsider my relationships with corporations and who I purchase from going forward: N = 2396;Going forward, I am going to buy from local businesses: N = 2396)
LOGIC: Shown to all respondents that are employed AND not working for the government OR are unemployed
0% 10% 20% 30% 40% 50%
NA / I don't know
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
Going forward, I am going to buy from local businesses
Going forward, I am going to reconsider my relationships with corporationsand who I purchase from going forward
Community relationships and bonds have become more important to merecently
I feel more connected to my local community as a result of recent events
American Impact Survey - COVID-19
[Q36] Considering how life has changed over the past weeks as a result of COVID-19, please indicate your level of agreement or disagreement with each of the following statements:
BASE: (As the US emerges from COVID-19 (i.e. in 3-5 years), I believe it is going to cause companies to reconsider the number of employees required to operate at normal levels: N = 2396;COVID-19
is going to make companies reconsider the need for travel and in person meetings: N = 2396)
LOGIC: Shown to all respondents that are employed AND not working for the government OR are unemployed
0% 10% 20% 30% 40% 50% 60%
NA / I don't know
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
COVID-19 is going to make companies reconsiderthe need for travel and in person meetings
As the US emerges from COVID-19 (i.e. in 3-5years), I believe it is going to cause companies toreconsider the number of employees required tooperate at normal levels
American Impact Survey - COVID-19
[Q36b] After the US emerges from COVID-19, how do you think companies will change the number of employees they require to operate at pre-COVID-19 levels? Please complete the following sentence:Companies will eventually hire______employees to complete the same amount of work as before COVID-19.
BASE: (Total: N = 2013)
LOGIC: Shown to all respondents that slightly agree, somewhat agree, strongly agree that COVID-19 will cause companies to reconsider the number of employees required to work at normal levels
78%
19%
2%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
Fewer
About the same
More
Daily Behaviors, Activities, Wellbeing and Community Capital
American Impact Survey - COVID-19
[Q37] Over the past month, have you done any of the following for the first time? (Select all that apply)
BASE: (Total: N = 2943)
18%
14%
5%
48%
19%
6%
11%
7%
25%
1%
23%
6%
29%
29%
0% 10% 20% 30% 40% 50% 60%
None of the above
Other (please specify):
Raised funds for local businesses that are in need
Used online video calls or conferencing (e.g. Zoom,…
Had a video appointment with a doctor
Requested help from a neighbor
Contacted a local politician
Helped a new local community organization
Looked at your town's news website
Watched your neighbor's children during working hours
Ordered food to be delivered from a supermarket for myself
Cooked meals for neighbors
Said hello to strangers or random people you pass on the…
Purchased or shared groceries or essential supplies for /…
American Impact Survey - COVID-19
[Q38] Thinking about the people and strangers you have encountered in the last couple of weeks, which of the following best describes your behavior?
BASE: (Total: N = 1473)
3%
9%
52%
26%
9%
0% 10% 20% 30% 40% 50% 60%
I have acted significantly less friendly than before COVID-19
I have acted slightly less friendly than before COVID-19
I have acted the same as I did before COVID-19
I have been slightly more friendly than before COVID-19
I have been significantly more friendly than before COVID-19
American Impact Survey - COVID-19
[Q39] If COVID-19 and social distancing were to instantly end tomorrow, how likely are you to continue to act [pipe: a38] toward strangers in 2-3 months from now. Please answer on a scale of 1 to 7 where 1 is not at all likely and 7 is extremely likely.
BASE: (Total: N = 704)
LOGIC: Shown to respondents that indicated their behavior towards strangers has changed since COVID-19
29%
20%
23%
14%
5%
4%
6%
0% 5% 10% 15% 20% 25% 30% 35%
7
6
5
4
3
2
1
American Impact Survey - COVID-19
[Q40] Thinking about your driving behavior in the last couple of weeks, which of the following best describes your behavior?
BASE: (Total: N = 1470)
2%
1%
71%
17%
8%
0% 10% 20% 30% 40% 50% 60% 70% 80%
My driving has been significantly less courteous than before COVID-19
My driving has been slightly less courteous than before COVID-19
My driving has been the same as I did before COVID-19
My driving has been slightly more courteous than before COVID-19
My driving has been significantly more courteous than before COVID-19
American Impact Survey - COVID-19
[Q41] If COVID-19 and social distancing were to instantly end tomorrow, how likely are you to continue to act as selected in Q40 toward other drivers in 2-3 months from now. Please answer on a scale of 1 to 7 where 1 is not at all likely and 7 is extremely likely.
BASE: (Total: N = 419)
LOGIC: Shown to respondents that indicated their driving behavior has changed since COVID-19
27%
20%
23%
11%
6%
5%
8%
0% 5% 10% 15% 20% 25% 30%
7
6
5
4
3
2
1
American Impact Survey - COVID-19
Attend a Major
sporting event
(e.g. NBA, NFL,
etc.)
Attend a House
of Worship (e.g.
Church, Mosque,
Synagogue, etc.)
Go to the movies
Go to the theatre,
opera, or a
concert
Go to a sit-down
restuarant
Take public
transit / rail
Workout at a
gym / fitness
center
Visit a casino
Total N=2943 N=2943 N=2943 N=2943 N=2943 N=2943 N=2943 N=2943
0 76% 50% 33% 45% 4% 63% 58% 79%
1-5 21% 17% 47% 42% 15% 23% 8% 17%
6-10 2% 4% 13% 8% 19% 5% 4% 2%
More than 10 1% 27% 8% 5% 60% 11% 29% 2%
[Q42] In 2019, how many times did you do each of the following activities?
BASE: (Attend a Major sporting event (e.g. NBA, NFL, etc.): N = 2943;Attend a House of Worship (e.g. Church, Mosque, Synagogue, etc.): N = 2943;Go to the movies: N = 2943;Go to the theatre,
opera, or a concert: N = 2943;Go to a sit-down restuarant: N = 2943;Take public transit / rail: N = 2943;Workout at a gym / fitness center: N = 2943;Visit a casino: N = 2943;Visit a theme park, museum,
or aquarium: N = 2943;Shop at a shopping mall / large shopping center: N = 2943;Stay at a hotel for vacation or business: N = 2943;Visit a doctor's office for a check-up / routine care: N = 2943;Take a
domestic flight: N = 2943;Take an international flight: N = 2943)
Visit a theme
park, museum,
or aquarium
Shop at a
shopping mall /
large shopping
center
Stay at a hotel
for vacation or
business
Visit a doctor's
office for a
check-up /
routine care
Take a domestic
flight
Take an
international
flight
Total N=2943 N=2943 N=2943 N=2943 N=2943 N=2943
0 43% 21% 26% 14% 42% 74%
1-5 47% 43% 48% 68% 44% 23%
6-10 7% 17% 13% 12% 8% 2%
More than 10 4% 20% 13% 6% 7% 2%
American Impact Survey - COVID-19
[Q43] If no treatment or vaccine is available to treat COVID-19 when social distancing ends, which activities would you be comfortable participating in within a month after social distancing ends? (Select all that apply)
BASE: (Total: N = 2911)
LOGIC: Each activity was shown to respondents that participated in the activity at least once in 2019
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
I’m not likely to participate in any of these activities within a month
Take an international flight
Take a domestic flight
Visit a doctor's office for a check-up / routine care
Stay at a hotel for vacation or business
Shop at a mall
Visit a theme park, museum, or aquarium
Visit a casino
Workout at a gym / fitness center
Take public transit / rail
Go to a sit-down restaurant
Got to the theatre, opera or a concert
Go to the movies
Attend a House of Worship (e.g. Church, Mosque, Synagogue, etc.)
Attend a Major sporting event (e.g. NBA, NFL, etc.)
American Impact Survey - COVID-19
0% 10% 20% 30% 40% 50%
I don't know
I'm planning to wait at least until thereis a vaccine or treatment available
6-12 months
5-6 months
3-4 months
1-2 months
Visit a casino
Go to the theatre, opera or a concert
Go to the movies
Attend a Major sporting event (e.g. NBA,NFL, etc.)
[Q44] If no treatment or vaccine is available to treat COVID-19 when social distancing ends, how long after social distancing ends, will you wait before participating in each of the following activities?
BASE: (Attend a Major sporting event (e.g. NBA, NFL, etc.): N = 666;Go to the movies: N = 1834;Go to the theatre, opera or a concert: N = 1549; Visit a casino: N = 569)
LOGIC: Each activity was shown to respondents that indicated they are not comfortable participating in it within a month after social distancing ends
American Impact Survey - COVID-19
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know
I'm planning to wait at least until there is avaccine or treatment available
6-12 months
5-6 months
3-4 months
1-2 months
Shop at a mall
Visit a theme park, museum, oraquarium
Go to a sit-down restaurant
[Q44] If no treatment or vaccine is available to treat COVID-19 when social distancing ends, how long after social distancing ends, will you wait before participating in each of the following activities?
BASE: (Go to a sit-down restaurant: N = 2184;Visit a theme park, museum, or aquarium: N = 1559;Shop at a mall: N = 2010)
LOGIC: Each activity was shown to respondents that indicated they are not comfortable participating in it within a month after social distancing ends
American Impact Survey - COVID-19
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know
I'm planning to wait at least until thereis a vaccine or treatment available
6-12 months
5-6 months
3-4 months
1-2 months
Visit a doctor's office for a check-up /routine care
Workout at a gym / fitness center
Take public transit / rail
Attend a House of Worship (e.g. Church,Mosque, Synagogue, etc.)
[Q44] If no treatment or vaccine is available to treat COVID-19 when social distancing ends, how long after social distancing ends, will you wait before participating in each of the following activities?
BASE: (Attend a House of Worship (e.g. Church, Mosque, Synagogue, etc.): N = 929;Take public transit / rail: N = 1097;Workout at a gym / fitness center: N = 967;Visit a doctor's office for a check-
up / routine care: N = 1489)
LOGIC: Each activity was shown to respondents that indicated they are not comfortable participating in it within a month after social distancing ends
American Impact Survey - COVID-19
0% 5% 10% 15% 20% 25% 30% 35% 40%
I don't know
I'm planning to wait at least until thereis a vaccine or treatment available
6-12 months
5-6 months
3-4 months
1-2 months
Take an international flight
Take a domestic flight
Stay at a hotel for vacation or business
[Q44] If no treatment or vaccine is available to treat COVID-19 when social distancing ends, how long after social distancing ends, will you wait before participating in each of the following activities?
BASE: (Stay at a hotel for vacation or business: N = 1558;Take a domestic flight: N = 1316;Take an international flight: N = 626)
LOGIC: Each activity was shown to respondents that indicated they are not comfortable participating in it within a month after social distancing ends
American Impact Survey - COVID-19
0% 10% 20% 30% 40%
I don't know
More than 6 months after a vaccine ortreatment is released
5-6 months after a vaccine ortreatment is released
3-4 months after a vaccine ortreatment is released
1-2 months after a vaccine ortreatment is released
Visit a casino
Go to the theatre, opera or a concert
Go to the movies
Attend a Major sporting event (e.g. NBA,NFL, etc.)
[Q45] How long after a vaccine or treatment first becomes available would you wait before undertaking each of the following activities?
BASE: (Attend a Major sporting event (e.g. NBA, NFL, etc.): N = 253;Go to the movies: N = 602;Go to the theatre, opera or a concert: N = 516;Visit a casino: N = 207)
LOGIC: Each activity was shown to respondents that indicated they are not planning participating in it until there is a vaccine or treatment available
American Impact Survey - COVID-19
0% 5% 10% 15% 20% 25% 30%
I don't know
More than 6 months after a vaccine ortreatment is released
5-6 months after a vaccine or treatment isreleased
3-4 months after a vaccine or treatment isreleased
1-2 months after a vaccine or treatment isreleased
Shop at a mall
Visit a theme park, museum, oraquarium
Go to a sit-down restaurant
[Q45] How long after a vaccine or treatment first becomes available would you wait before undertaking each of the following activities?
BASE: (Go to a sit-down restaurant: N = 576; Visit a theme park, museum, or aquarium: N = 518;Shop at a mall: N = 550)
LOGIC: Each activity was shown to respondents that indicated they are not planning participating in it until there is a vaccine or treatment available
American Impact Survey - COVID-19
0% 5% 10% 15% 20% 25% 30% 35%
I don't know
More than 6 months after a vaccine ortreatment is released
5-6 months after a vaccine ortreatment is released
3-4 months after a vaccine ortreatment is released
1-2 months after a vaccine ortreatment is released
Visit a doctor's office for a check-up /routine care
Workout at a gym / fitness center
Take public transit / rail
Attend a House of Worship (e.g. Church,Mosque, Synagogue, etc.)
[Q45] How long after a vaccine or treatment first becomes available would you wait before undertaking each of the following activities?
BASE: (Attend a House of Worship (e.g. Church, Mosque, Synagogue, etc.): N=234;Take public transit / rail: N = 305;Workout at a gym / fitness center: N = 291; Visit a doctor's office for a check-up
/ routine care: N = 235)
LOGIC: Each activity was shown to respondents that indicated they are not planning participating in it until there is a vaccine or treatment available
American Impact Survey - COVID-19
0% 5% 10% 15% 20% 25% 30% 35%
I don't know
More than 6 months after a vaccine ortreatment is released
5-6 months after a vaccine ortreatment is released
3-4 months after a vaccine ortreatment is released
1-2 months after a vaccine ortreatment is released
Take an international flight
Take a domestic flight
Stay at a hotel for vacation or business
[Q45] How long after a vaccine or treatment first becomes available would you wait before undertaking each of the following activities?
BASE: (Stay at a hotel for vacation or business: N = 475;Take a domestic flight: N = 432;Take an international flight: N = 234)
LOGIC: Each activity was shown to respondents that indicated they are not planning participating in it until there is a vaccine or treatment available
American Impact Survey - COVID-19
[Q46] Between 2015 and the end of 2019, how many overnight cruises have you gone on in total?
BASE: (Total: N = 2943)
0%
1%
4%
12%
82%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
More than 10
6-10
2-5
1-2
0%
American Impact Survey - COVID-19
[Q47] If there is no treatment or vaccine for COVID-19 after social distancing ends, how long would you wait before taking another overnight cruise?
BASE: (Total: N = 523)
LOGIC: Shown to respondents that went on at least 1 overnight cruise between 2015 and 2019
14%
12%
28%
39%
7%
0% 10% 20% 30% 40% 50%
I don't know
Other (please specify):
I'm not going on another cruise ever again as a result of COVID-19
I would wait until at least a vaccine or treatment is available
I would be willing to take another overnight cruise as soon as they resume
American Impact Survey - COVID-19
[Q48] Now, imagine that some form of vaccine or treatment became available which helps limit the symptoms of COVID-19. How long after the treatment first became available would you wait before taking another overnight cruise?
BASE: (Total: N = 204)
LOGIC: Shown to respondents that indicated they would wait until at least a vaccine or treatment for COVID-19 is available before taking another overnight cruise
20%
2%
12%
39%
26%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
I don't now
5 or more years
3-4 years
1-2 years
In the next year
American Impact Survey - COVID-19
[Q93] If an FDA approved vaccine for COVID-19 suddenly became available to the public, how long would you wait before taking it?
BASE: (Total: N = 2943)
29%
23%
1%
2%
10%
7%
10%
17%
0% 5% 10% 15% 20% 25% 30% 35%
I would never take the vaccine
6 months or longer
5 months
4 months
3 months
2 months
1 month
I would take it immediately
Company (SMB) Management
American Impact Survey - COVID-19
[Q49] How likely is your business to survive (i.e. not go out of business) if social distancing were to last to each of the following dates? Please answer on a scale of 1 to 10 where 1 is extremely unlikely to survive and 10 is extremely likely to survive.
BASE: (1 June, 2020: N = 322;1 July, 2020: N = 322;1 August, 2020: N = 322;1 October, 2020: N = 322)
LOGIC: Shown to C-suite executives, partners, or small business owners
0% 10% 20% 30% 40% 50% 60% 70%
I don't know
Extremely likely to survive10
900%
800%
700%
600%
500%
400%
300%
200%
Extremely unlikely to survive1
1 October, 2020
1 August, 2020
1 July, 2020
1 June, 2020
American Impact Survey - COVID-19
[Q50] Has your company taken any of the following actions in response to COVID-19? (Select all that apply)
BASE: (Total: N = 322)
LOGIC: Shown to C-suite executives, partners, or small business owners
1%
17%
12%
15%
25%
18%
54%
7%
5%
34%
14%
20%
20%
0% 10% 20% 30% 40% 50% 60%
I don't know
We have not taken any cost saving actions as a result of…
Other (please specify):
Recommended employees work from home
Required employees to work from home
Delayed payments to suppliers or contractors
Cut or reduced expenses
Reduced benefits
Deferred payroll taxes
Cut executive, leadership or owner salary
Cut employee wages / salaries
Furloughed employees
Laid-off employees
American Impact Survey - COVID-19
Mean Summary Total
Total 54.75
Laid-off 53.77
Furloughed 55.76
[Q51] What percentage of your total FTEs have you laid-off or furloughed?
BASE: (Total: N = 120)
LOGIC: Shown to respondents that have laid-off or employeed employees in response to COVID-19
Laid-off Total
Total 100%
Mean 53.77
Median 50.00
Standard Deviation 37.11
Furloughed Total
Total 100%
Mean 55.76
Median 70.00
Standard Deviation 36.26
American Impact Survey - COVID-19
[Q52] What percentage of your company's total workforce is working from home?
BASE: (Total: N = 322)
LOGIC: Shown to C-suite executives, partners, or small business owners
1%
39%
6%
7%
47%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
I don't know
76%-100%
51-75%
26-50%
0%-25%
American Impact Survey - COVID-19
[Q54] As a result of COVID-19, has your company delayed payments to any of the following professionals who support your business? (Select all that apply)
BASE: (Total: N = 57)
LOGIC: Shown to respondents that indicated they have delayed payments to suppliers or contractors
9%
30%
39%
11%
23%
32%
28%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
I don't know
Other (please specify):
Raw materials providers
HR Consultants
IT Consultants
Accountants
Lawyers
American Impact Survey - COVID-19
[Q55] As a result of COVID-19, has your company delayed payments for or cut any of the following expenses? (Select all that apply)
BASE: (Total: N = 180)
LOGIC: Shown to respondents that indicated they have delayed payments to suppliers or contractors OR have cut or reduced expenses
6%
16%
58%
16%
54%
18%
28%
27%
0% 10% 20% 30% 40% 50% 60% 70%
I don't know
Other (please specify):
Activities / expenses related to growth
Health, wellbeing and support programs (e.g. yoga andmeditation, employee counselling, Leadership and
Development etc.)
Marketing and advertising expenses
Software licenses
Office utilities (e.g. electricity, Internet, heating and cooling,etc.)
Mortgage or lease payments
American Impact Survey - COVID-19
[Q56] Has your company considered or applied for an SBA Paycheck Protection Program ('PPP') loan?
BASE: (Total: N = 312)
LOGIC: Shown to C-suite executives, partners, or small business owners working at a firm with 1 to 500 employees
3%
5%
13%
17%
4%
16%
43%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
I don't know
Other (please specify):
We are not eligible for a PPP loan
No, but we have considered a PPP loan and do NOT plan toapply
No, but we have considered a PPP loan and plan to apply
Yes, we have applied for a PPP loan and HAVE alreadyreceived funds
Yes, we have applied for a PPP loan, but have NOT receivedany funds
American Impact Survey - COVID-19
[Q57] How satisfied were you with the application process for your PPP? Please answer on a scale of 0 to 10 where 0 is not at all satisfied and 10 is extremely satisfied.
BASE: (Total: N = 182)
LOGIC: Shown to respondents that have applied for an SBA Paycheck Protection Program (PPP) Loan
2%
9%
8%
12%
12%
5%
12%
6%
7%
9%
4%
14%
0% 2% 4% 6% 8% 10% 12% 14% 16%
NA / I don't know
Extremely satisfied10
900%
800%
700%
600%
500%
400%
300%
200%
100%
Not at all satisfied0
American Impact Survey - COVID-19
[Q58] Which bank did you submit your PPP application to?
BASE: (Total: N = 182)
LOGIC: Shown to respondents that have applied for an SBA Paycheck Protection Program (PPP) Loan
4%
28%
39%
8%
0%
6%
0%
9%
5%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
I don't know
Other (please specify):
A community bank
A large national bank not listed
CapitalOne
Chase
PNC Bank
Wells Fargo
Bank of America
American Impact Survey - COVID-19
[Q59] Has your company purchased any digital tools for the first time to assist employees working from home?
BASE: (Total: N = 322)
LOGIC: Shown to C-suite executives, partners, or small business owners
78%
22%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
No
Yes
American Impact Survey - COVID-19
[Q60] Which of the following digital tools did your company purchase for the first time to assist employees working from home? (Select all that apply)
BASE: (Total: N = 70)
LOGIC: Shown to respondents that have purchased digital tools to assist employees working from home
29%
1%
9%
31%
17%
70%
14%
0% 10% 20% 30% 40% 50% 60% 70% 80%
Other (please specify):
Polling (tools for interactive QA, gauging company moraleand mental health, social engagement, etc.)
Task Management (i.e. tools used to assign tasks and driveproductivity)
Communication/Collaboration Platforms (i.e. communicationtools for seeking guidance, keeping up to date in real-time,
social team talk, etc. e.g. Slack, Teams, WeChat)
Document Sharing Services (e.g. Box, Dropbox, etc.)
Video conferencing (e.g. Zoom)
Content creation tools (e.g. tools for joint document creation /joint white-boarding such as Google Docs, Office,365 etc.)
American Impact Survey - COVID-19
[Q61] Thinking about the digital tools your company purchased to assist employees working from home, please indicate your level of agreement or disagreement with each of the following statements:
BASE: (I anticipate that our usage of these tools will become permanent after COVID-19 and social distancing: N = 70;I believe these tools have permanently shifted the way our company does work: N
= 70;I believe these tools mean that my company will allow greater flexibility to work from home after COVID-19: N = 70;I believe these tools will make us reconsider the number of people we require to
complete our work tasks: N = 70)
LOGIC: Shown to respondents that have purchased digital tools to assist employees working from home
0% 10% 20% 30% 40%
I don't know
Strongly agree
Somewhat agree
Slightly agree
Neither agree or disagree
Slightly disagree
Somewhat disagree
Strongly disagree
I believe these tools will make us reconsider the number of people we require tocomplete our work tasks
I believe these tools mean that my company will allow greater flexibility to workfrom home after COVID-19
I believe these tools have permanently shifted the way our company does work
I anticipate that our usage of these tools will become permanent after COVID-19and social distancing
Working from Home
American Impact Survey - COVID-19
[Q62] Do you find working from home more efficient or less efficient than working in an office or your normal place of work? Please answer on a scale of 1 to 10 where 1 is significantly less efficient and 10 is significantly more efficient.
BASE: (Total: N = 1394)
LOGIC: Shown to respondents that are currently employed but are not C-suite executives, partners, or small business owners
16%
5%
9%
8%
6%
22%
8%
9%
4%
12%
0% 5% 10% 15% 20% 25%
Significantly more efficient10
900%
800%
700%
600%
500%
400%
300%
200%
Significantly less efficient1
American Impact Survey - COVID-19
[Q63] How is your work life balance today compared to February 1st 2020? Please answer on a scale of 0-10 where 0 is work-life-balance is significantly worse today and 10 is work-life-balance is significantly better today and 5 is remained about the same.
BASE: (Total: N = 1394)
LOGIC: Shown to respondents that are currently employed but are not C-suite executives, partners, or small business owners
9%
4%
8%
10%
6%
37%
8%
7%
4%
2%
5%
0% 5% 10% 15% 20% 25% 30% 35% 40%
Significantly better10
900%
800%
700%
600%
Remained about the same5
400%
300%
200%
100%
Significantly worse0
American Impact Survey - COVID-19
[Q64] How many children currently live in your house? (include all children in your care, including college aged that have returned home due to COVID-19)
BASE: (Total: N = 1394)
LOGIC: Shown to respondents that are currently employed but are not C-suite executives, partners, or small business owners
3%
7%
18%
17%
55%
0% 10% 20% 30% 40% 50% 60%
4 or more
300%
200%
100%
None
American Impact Survey - COVID-19
[Q65] What are the ages of any children currently living in your home? (Select all that apply)
BASE: (Total: N = 623)
LOGIC: Shown to respondents with children
33%
32%
29%
34%
14%
4%
0% 5% 10% 15% 20% 25% 30% 35% 40%
19 years or older
15-18 years old
11-14 years old
4-10 years old
1-3 years old
Less than a year old
American Impact Survey - COVID-19
[Q66] What steps have you taken to help manage your job and work while your children are at home? (Select all that apply)
BASE: (Total: N = 494)
LOGIC: Shown to respondents with children under 18 years old living in their household
26%
34%
18%
49%
39%
7%
1%
6%
39%
27%
0% 10% 20% 30% 40% 50% 60%
Other (please specify):
Relaxed schooling requirements and let my children do otheractivities instead
I've cut working hours to help manage my children
Relaxed rules for my children to watch more TV and playvideo games
Purchased games and activities for them to play at home(e.g. board games, sports, video games, etc.)
Arranged outdoor activities with my community (e.g. outdoorgames and activities)
Worked with neighbors to organize communal care ofchildren
My children are being cared for by their grandparents or ananny
Encouraged additional online education beyond regularschoolwork
Alternated working hours with my spouse / partner
Special questions for various groups
American Impact Survey - COVID-19
Total
Total 100%
Mean 87.97
Median 100.00
Standard Deviation 27.40
[Q67] What percentage of your team that needs access to a computer and internet actually has access to a computer and internet while working from home?
BASE: (Total: N = 1033)
LOGIC: Shown to respondents that manage employees as part of their role
American Impact Survey - COVID-19
[Q68] As an accountant, thinking about your clients' situations, do you think the government's aid is sufficient to sustain your clients' businesses? Please answer on a scale of 0 to 10 where 0 is not at all sufficient 10 is sufficient.
BASE: (Total: N = 43)
LOGIC: Shown to accountants or finance managers with a practice of clients
5%
2%
2%
5%
2%
26%
12%
9%
7%
30%
0% 5% 10% 15% 20% 25% 30% 35%
Sufficient10
900%
800%
700%
600%
500%
400%
300%
200%
Not at all sufficient1
American Impact Survey - COVID-19
[Q69] Have recent events caused you to re-consider leaving retirement and going back to work to bolster your savings and retirement accounts?
BASE: (Total: N = 957)
LOGIC: Shown to respondents that are currently retired
6%
78%
17%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
I don't know
No
Yes
American Impact Survey - COVID-19
[Q70] Are you currently in a college or university?
BASE: (Total: N = 23)
LOGIC: Shown to students
13%
22%
65%
0% 10% 20% 30% 40% 50% 60% 70%
No
Yes, a program that normally requires online attendance?
Yes, a program that normally requires in-person attendance
American Impact Survey - COVID-19
[Q71] What year in college or university are you?
BASE: (Total: N = 20)
LOGIC: Shown to students enrolled in college or university
5%
25%
5%
25%
25%
10%
5%
0% 5% 10% 15% 20% 25% 30%
Vocational / Other degree
PhD / Doctorate
Masters
Senior
Junior
Sophomore
Freshman
American Impact Survey - COVID-19
[Q72] How effective is your current video-based learning environment compared to the physical classroom learning environment you were in prior to COVID-19? Please answer on a scale of 0 to 10 where 0 is extremely less effective, 5 is about the same, and 10 is extremely more effective.
BASE: (Total: N = 15)
LOGIC: Shown to students enrolled in a college or university program that normally requires in-person attendance
0%
0%
13%
0%
0%
20%
7%
33%
7%
13%
7%
0% 5% 10% 15% 20% 25% 30% 35%
10
9
8
7
6
5
4
3
2
1
0
American Impact Survey - COVID-19
[Q73] How concerned are you about finding a job when you graduate? Please answer on a scale of 0 to 10 where 0 is not at all concerned and 10 is extremely concerned.
BASE: (Total: N = 23)
LOGIC: Shown to students
26%
4%
4%
17%
4%
4%
0%
9%
0%
4%
26%
0% 5% 10% 15% 20% 25% 30%
10
9
8
7
6
5
4
3
2
1
0
Demographic Questions
American Impact Survey - COVID-19
[Q75] Have you, a friend, someone in your family, or an acquaintance tested positive for COVID-19? (Select all that apply)
BASE: (Total: N = 3510)
3%
22%
6%
9%
8%
0%
60%
0% 10% 20% 30% 40% 50% 60% 70%
I don't know / Prefer not to answer
At least one of my friends has tested positive for COVID-19
At least one person in my family has tested positive forCOVID-19
I know someone that exhibited the symptoms, but theycouldn't get access to a test to confirm they had COVID-19
I think I have had COVID-19, but I have been unable to get atest to confirm my symptoms
I have tested positive for COVID-19
No, I don't personally know anyone that has tested positivefor COVID-19
American Impact Survey - COVID-19
[Q94] Do you believe you are at high risk of serious illness from COVID-19? (i.e. age-related, underlying conditions or have other reasons, etc.)
BASE: (Total: N = 3223)
LOGIC: Shown to respondents that have not tested positive for COVID-19 or think they have had COVID-19 but were unable to confirm with a test
1%
13%
44%
42%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Prefer not to say
I don't know
No
Yes
American Impact Survey - COVID-19
[Q74] Which of the following best describes your professional industry of occupation? (Select the category that is closest if you don't see the exact fit)
BASE: (Total: N = 1976)
LOGIC: Shown to all respondents who did NOT indicate Stay at home parent, Retired, Unemployed, Student, Religious Institution or Government Worker
20%
2%
3%
3%
2%
12%
6%
11%
2%
0%
3%
8%
6%
0%
4%
6%
8%
1%
1%
3%
2%
0% 5% 10% 15% 20% 25%
Other (please specify):
Oil and Gas
Utilities / Energy
Transportation / Logistics
Travel and Leisure
Software and IT
Real Estate
Professional Services
Non-Profit
Mining and Minerals
Media and Entertainment
Manufacturing
Healthcare / Pharmaceuticals
Government
Food / Beverage/ Restaurants
Financial Services and Accounting
Education
Chemicals / Petrochemicals
Commodities / Trading
Agriculture
Advertising / Marketing
American Impact Survey - COVID-19
[Q76] What is the highest degree or level of education you have completed?
BASE: (Total: N = 3510)
3%
6%
9%
24%
45%
13%
0%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Prefer not to say
Trade School
Ph.D. or higher
Master's Degree
Bachelor's Degree
High School Diploma
Some High School
American Impact Survey - COVID-19
[Q77] What was your total household income in 2019?
BASE: (Total: N = 3510)
13%
14%
10%
19%
26%
13%
5%
0% 5% 10% 15% 20% 25% 30%
Prefer not say
More than $200,000
$150,001 - $200,000
$100,001 - $150,000
$50,001 - $100,000
$25,000 - $50,000
Less than $25,000
American Impact Survey - COVID-19
[Q78] How much has your total household income - if any - been cut as a result of COVID-19? (Please indicate the percentage reduction - for example $20k less on an income of $100k would be 20%)
BASE: (Total: N = 3510)
2%
4%
1%
2%
2%
2%
3%
4%
8%
9%
13%
49%
0% 10% 20% 30% 40% 50% 60%
My income has grown as a result of COVID-19
91%-100%
81%-90%
71%-80%
61%-70%
51%-60%
41%-50%
31%-40%
21%-30%
11%-20%
1%-10%
0%
American Impact Survey - COVID-19
[Q80] Has recent events related to COVID-19 caused you to reconsider the age at which you will be able to retire?
BASE: (Total: N = 1216)
LOGIC: Shown to respondents over 55 years old and have NOT retired
2%
23%
47%
22%
6%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Prefer not to say
I don't know
No
Yes, I will be able to retire later I had previously planned
Yes, I will be able to retire sooner than I had previouslyplanned
American Impact Survey - COVID-19
[Q81] What is your gender?
BASE: (Total: N = 3507)
2%
0%
34%
64%
0% 10% 20% 30% 40% 50% 60% 70%
Prefer not to say
Other
Female
Male
American Impact Survey - COVID-19
[Q82] Are you married?
BASE: (Total: N = 3502)
2%
30%
67%
0% 10% 20% 30% 40% 50% 60% 70% 80%
Prefer not to say
No
Yes
American Impact Survey - COVID-19
Total
Total N=178
Federal 40%
State 25%
County 12%
Town 13%
Other 10%
[Q100] What level of government do you work for?
BASE: (Total: N = 231)
LOGIC: Shown to government workers
American Impact Survey - COVID-19
[Q84] How would you describe your political views?
BASE: (Total: N = 3497)
12%
28%
29%
18%
13%
0% 5% 10% 15% 20% 25% 30% 35%
Prefer not to say
Very Conservative
Slightly Conservative
Slightly Liberal
Very Liberal
American Impact Survey - COVID-19
Total
Total N=3467
I'm becoming significantly more liberal 6%
I'm becoming slightly more liberal 9%
I've stayed the same / no change 61%
I'm becoming more conservative 13%
I'm becoming significantly more conservative 7%
Prefer not to say 5%
[Q101] Which of the following best describes how COVID-19 is changing your political views, if at all:
BASE: (Total: N = 4448)
American Impact Survey - COVID-19
[Q85] Which of the following best describes your political affiliation?
BASE: (Total: N = 3491)
5%
9%
33%
19%
14%
20%
0% 5% 10% 15% 20% 25% 30% 35%
Prefer not to say
Other (please specify):
Independent
Libertarian
Democrat
Republican
American Impact Survey - COVID-19
[Q15] Which of the following best describes your vote on the 2020 Presidential Election?
BASE: (Total: N = 3487)
5%
3%
15%
69%
5%
2%
0% 10% 20% 30% 40% 50% 60% 70% 80%
Prefer not to say
I don't know / I haven't really thought about it
It is too early to tell
COVID-19 has not changed my vote
COVID-19 has made me reconsider my vote
COVID-19 has made me change my vote
American Impact Survey - COVID-19
[Q87] Who are you most likely to vote for in the 2020 US Presidential Election?
BASE: (Total: N = 3488)
6%
10%
1%
8%
11%
25%
38%
0% 5% 10% 15% 20% 25% 30% 35% 40%
Prefer not to say
I don't know
I am not eligible to vote
I am choosing not to vote
3rd Party Candidate
Joe Biden
Donald Trump
American Impact Survey - COVID-19
[Q88] Who did you vote for in the 2016 US Presidential Election?
BASE: (Total: N = 3481)
6%
2%
11%
18%
20%
42%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
Prefer not to say
Was not eligible to vote
I chose not to vote
3rd Party Candidate
Hillary Clinton
Donald Trump
American Impact Survey - COVID-19
[86a] Healthcare
BASE: (Total: N = 3472)
13%
47%
39%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
I don't know
The government should not intervene in personal healthcare
The government should expand Medicare for all anduniversal healthcare
American Impact Survey - COVID-19
[86b] Personal Privacy
BASE: (Total: N = 3472)
9%
11%
10%
70%
0% 10% 20% 30% 40% 50% 60% 70% 80%
I don't know
I would be comfortable if the government took a few moresteps to protect societal welfare, even if it means reducing
personal privacy
The government's balance between personal privacy andsocietal welfare is about right
The government has already over-reached on personalprivacy and action should be taken to curtail government
action
Recommended