Retail Space Makeovers Julie Riecken – Training Support Manager Rick Paulsen – Client Relations...

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Retail Space Makeovers

Julie Riecken – Training Support ManagerRick Paulsen – Client Relations Manager

Questions to ask…• Is your office space inviting?• What do customers see when they walk in the door?• Would YOU want to do business with your company?• Does your office reflect your company’s direction and mission?• Do your customers know what products and services you offer

based on your office space?• How can you use your office space as a customer service tool?

Is your office space inviting?

So you don’t have the budget for a complete re-do … what can you do instead?

– Paint– New or Cleaned Flooring– New or Recovered Chairs– Fresh Ceiling Tiles– Display Options

• Pegboard vs. Slatboard• Shelving

– Lighting– Accessibility– Desks– New Pictures, Accessories & Displays

What else can you do?– Smile!– Fresh flowers– Air fresheners– Neat desks– Open desks– Standardized dress• Office Staff• Technicians

Using your office space as a marketing tool…• Conference room• Classes• Organizations

Draw customers to your office– Coffee Shop– Internet Access– Coffee Bar– Cookie Day– BINGO

After the Makeover…– Open House– Question & Answer Sessions– Give-aways– Hot Dogs, Lemonade, Iced Tea – Classes

• Using your DVR• Social networking• How to buy & sell online• HD vs Standard Def TV

• Anyone want to share your ideas … anything you’ve done in your offices to make the space feel more inviting to your customers?

THANK YOU!

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