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SMART USE OF SOCIAL NETWORKS TO GET SMART USE OF SOCIAL NETWORKS TO GET IN TOUCH WITH HR AND HEADHUNTERSIN TOUCH WITH HR AND HEADHUNTERS
THE HR DIRECTOR’S INSIDER PERSPECTIVETHE HR DIRECTOR’S INSIDER PERSPECTIVE
Milan, Doria Grand Hotel, November 20th, 2012
Francesco Picconi
ADICO roundtableADICO roundtable
ADICO roundtable
6 Degrees of Separation6 Degrees of Separation
Anyone can be connected to anyone else through a chain of max 5 intermediaries
Trend: in the next years, in each Social Network arena, today’s market leader should be able to increase the distances with the followers:
•LinkedIn as Professional Social Network•Facebook and Twitter as Personal Social Network
Which Social Network?Which Social Network?
LinkedIn.com : LinkedIn.com : the leading Professional Social Network the leading Professional Social Network
Free site to share professional profiles
187 Millions Professionals worldwide 39 Millions Professionals in Europe 3 Millions Professionals in Italy
Includes Executives from virtually all the main Companies all over the world (and 100% from Fortune 500 Companies)
10 + 1 QUICK TIPS TO GET IN TOUCH WITH 10 + 1 QUICK TIPS TO GET IN TOUCH WITH HR AND HEADHUNTERS USING LINKEDINHR AND HEADHUNTERS USING LINKEDIN
1. Have an attractive updated LinkedIn profile 100% completed
We like well-done profiles
USING LINKEDINUSING LINKEDIN
USING LINKEDINUSING LINKEDIN
2. Seems obvious but….apply for relevant roles in the “job” section (but: be targeted….)
We may not find you if you don’t make yourself visible
3. Enlarge your network….but don’t become a “serial networker”
We receive lots of irrelevant invitations
USING LINKEDINUSING LINKEDIN
4. Target the Hiring Manager
Educated HR and Headhunters should always reply/ provide feedback
USING LINKEDINUSING LINKEDIN
5. Use Keywords wisely
We search candidates through Keywords
USING LINKEDINUSING LINKEDIN
6. Ask for Recommendations….but only few relevant ones
We value Recommendations and may contact Recommenders
USING LINKEDINUSING LINKEDIN
7. Become a recognised expert in LinkedIn Groups
We scout Groups to identify new Talents
USING LINKEDINUSING LINKEDIN
. 8. Use LinkedIn to check/ validate information from your informal offline network
We like to deal with informed people
USING LINKEDINUSING LINKEDIN
9. If you are an active Jobseeker, let it know
We do not have a crystal ball….
USING LINKEDINUSING LINKEDIN
10. Get in touch with the right HR
Not necessarily the top HR (please!)
USING LINKEDINUSING LINKEDIN
LinkedIn is rarely used by HR and Headhunters as a unique stand-alone tool.
So….
One last thing….One last thing….
11. Ensure a flawless reputation and build a strong personal Brand
Online Offline
One last thing….One last thing….
Did you know that….Did you know that….
3 Recruiters out of 4 use search engines to find/check candidate info
….but then 1 out of 3 of them discard candidates because of info found online
18/04/23
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