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ACCOUNT OWNERSHIP % social networking account owners in ireland - Aug 2017
trend data % social networking account owners in ireland - aug 2015-Aug 2017
AUG15 JAN16 APR16 JUL16 OCT16 JAN17
59%63% 64% 64% 67% 64%
0102030405060708090
100
AUG15 JAN16 APR16 JUL16 OCT16 JAN17
23%28% 25% 27% 28% 29%
0102030405060708090
100
AUG15 JAN16 APR16 JUL16 OCT16 JAN17
19% 22% 23% 23% 25% 28%
0102030405060708090
100
AUG15 JAN16 APR16 JUL16 OCT16 JAN17
28% 31% 29% 26% 25%29%
0102030405060708090
100
GOOGLE+
AUG15 JAN16 APR16 JUL16 OCT16 JAN17
21%25% 27% 26% 27% 26%
0102030405060708090
100
AUG15 JAN16 APR16 JUL16 OCT16 JAN17
14% 15% 16% 16% 16% 19%
0102030405060708090
100
apr17
59%
27%
apr17
aPR17
28%
APR17
APR17
APR17
25%
25%
15%
64%
aug17
28%
Aug17
Aug17
24%27%
aug17
aug17
27%
Aug17
19%
daily usage of those who have an account with the social networking platforms below, % that use it daily
facebook instagram twitter google+ pinterestlinkedin
71%(-1)
55%(-1)
36%(-3)
24%(+4)
19%(+8)
12%(+1)
( ) = change since apr 2017
64%
24%
27%27%
28%
face
book
goog
le+
instagramlinkedin pinterest
tinder
4%
19%
Ipsos MRBI
social networking tracker - Aug 2017
Powered by: Ipsos MRBI Omnipoll
Omnipoll is a telephone omnibus survey which interviews a fresh sample of 1,000 adults aged 15+ every two weeks.
For further information on Omnipoll please contact: For further information on Social Networking/Messaging trackers please contact: Belinda Nortonbelinda.norton@ipsos.com
Phone +353 (0)1 4389000
Rebecca Porterrebecca.porter@ipsos.com
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