Technology Showcase: Water Heating Vent-Free · PDF fileVent Free Tankless gas water heater...

Welcome to the Brooklyn, New York

Technology & Market Assessment ForumOctober 6-8, 2010 • New York Marriott® at the Brooklyn Bridge

Welcome to the Brooklyn, New York

Technology & Market Assessment ForumOctober 6-8, 2010 • New York Marriott® at the Brooklyn Bridge

Technology Showcase: Water HeatingVent-Free Tankless Heaters

Vent Free Tankless gas water heater

Vent Free Tankless gas water heaterPresentation Overview

• Vent Free Appliances• Product Specs• Marketing strategy• Case studies successful installations• Marketing assistance needed• Contact

Vent Free AppliancesMore Than One Million Units Shipped Annually *Do Not Require a Vent, Flue or ChimneyModel code :ANSI Z21.11.2Range of 2,000 – 40,000 Btu Limited to 40,000 Btu USA Vent free products – Log SetsWorldwide Vent free products : Logsets, Water heaters, Space heaters

Safety : ODS Oxygen Detection Safety Pilot

* Source: www.ventfree.org

Safety Record of ODS EquippedVent-Free Gas Products

Over 60 Million Plus Units Installed Throughout the World * 16 Million Plus Units Installed in the U.S. Since 1980 * According to ODS Manufacturers, No Documented

Casualties have been Attributed to Emissions from an ODS Equipped Product

* Source: www.ventfree.org

Vent Free ProductsRegulatory Status

Codes Permitting Installation of Listed and Labeled Vent-Free Gas Products: International Mechanical Code (IMC) National Fuel Gas Code (NFGC) International Fuel Gas Code (IFGC) Approved in 49 States

Product IntroductionOperating and performance

characteristicsPhysical size (footprint) Anatomy and Safety featuresEnvironmental ComplianceCode Compliance

Operating and performance characteristics

• Power Rating: 11.11 KW (38,000 Btuh)• Hot Water Flow: 1.6 Gallons per minute (45°F

temp rise)• Vent-free – Does not require flue exhaust • Automatic Startup• Safety thermocouple and overheat shutoff

protection• O.D.S. technology (Oxygen Depletion Sensor) *• Stainless Steel Burners , Solid copper heat

exchanger, Epoxy Casing• 20 minute automatic shutoff

Physical size (footprint)Size :• Front 29 cm (11.5”)• Depth 15 cm (6”) • Height 40 cm (16”)Weight• Compact Construction• Weighs only 6.6 kgs (14.5 #)Single User• Can be installed in home, shop or office• Can be connected to all hot water outlets in a home• Limited to one user at a time

Anatomy and Safety features

Anti Scalding safety Thermostat

Exhaust Vent safety Thermostat

Copper Heat Exchanger

ODS Safety Device

Stainless Steel Burners

20 minute safety shutoff

Normally closed safety solenoid

Environmental Compliance

Green Product

Efficency > 88%

Energy Factor 0.85

Case Study #1 / SuccesfulInstallations

gasNatural (Spain) www.gasnatural.com Gas Natural is a leading multi-national in the gas and power

sectors. It operates in 23 countries and has more than 20 million customers around the world.

Subsidiary: Colombia , South America, 100,000 installations Replaced electric water heating gas Utility financed conversion in the monthly bill (48

months) Zero sum cash flow for customer as energy savings pay for

the conversion. Profits: Utility doubled gas billing per customer

Case Study # 2 / SuccesfulInstallations

USA Pilot Program 2008- 2010 2500 Installed in 50 states plus Canada 100 % acceptance 100% safety record

WORLDWIDE CERTIFICATION Excel Vent Free tankless gas water heaters

• Certified by Bureau Veritas• Swiss certification body• 178 years of expertise• Presence in 140 countries

MARKETING STRATEGY

• Target Audience : Demographics

• Proposition/Key Element: Hot Water / Small Carbon footprint

• Implementation: Conversion Programs with gas Utilities

MARKETING STRATEGY DEMOGRAPHICS

One out of every four American households with just one person in 2000 – 26 % of all households

sOURCE:http://www.pobronson.com/factbook/pages/104.html#3367

MARKETING STRATEGYProposition/Key Element:

Vent Free tankless gas Hot Water heater Ease of Conversion = Small Carbon footprint Green Awareness growth

G – Generate environmental awarenessR – Recycle as much as possibleE – Eliminate unnecessary wasteE – Energy conservationN – Now is the time

MARKETING STRATEGYIMPLEMENTATION

We need to Set up with you:Vent Free tankless water heater

• “Convert To Natural Gas” programs• Rebate Programs• Customer financing of conversion in utility

bill.

Contact

Fernan E UsherEXCELAMERICA LLC6020 NW 99 Ave. , # 207Miami, FL 33178Ph 305 851 3223export@excelamerica.com

www.excelamerica.com