The Henry Ford Exhibit Floor Collections Access Interactive Kiosks and Collections Delivery...

The Henry FordThe Henry Ford

Exhibit Floor Collections Access Interactive Kiosks and Collections

Delivery Architecture

A paradigm shift in technology, thinking and approach

The Henry Ford, d.b.a

The Edison Institute

I am collecting the history of our people as written into things their hands made and used…. When we are through, we shall have reproduced American life as lived, and that, I think, is the best way of preserving at least a part of our history and tradition.

Henry Ford

October 21, 1929October 21, 1929

Lights Golden Jubilee and DedicationLights Golden Jubilee and Dedication

• Thomas Edison• Orville Wright• Herbert Hoover• George Eastman• Marie Currie• Charles Eaton• B.C. Forbes• Will Rogers• Harvey Firestone

• John Sloane• Albert Kahn• H. M. Doubleday• Charles Schwab• Walter Chrysler• Albert Einstein (via

radio)• John D. Rockefeller• Andrew Mellon

Who’s Who ListWho’s Who List

What we are known for?What we are known for?

• Edison’s Menlo Park• Lincoln Chair• Rosa Park’s Bus• JFK Limousine• Wright Brother’s Cycle Shop• One of the largest and comprehensive

industrial revolution collections in the world• Crafts at work (glass blowing, pottery, etc.)• Our cars, of course

Icons, Innovators and IdeasIcons, Innovators and Ideas

Mike’s Must See ListMike’s Must See List

• Lincoln Chair• Rosa Park’s Bus• JFK Limousine• 600 Ton Allegheny Steam

Locomotive• Washington Camp Bed• Bugatti• Oldest Surviving Steam

Engine in World, 1760• Goldenrod land speed

car, 409 mph• Quadricycle

• Oldest “Car”, 1865• 4 Kilowatt Highland Park

Engine• Mustang, serial #1• Ford Flivver personal

aircraft, 1927• Lamy’s Diner• Hybrid Gas/Steam Car,

1906• Turbine Car• Weinermobile• Edgar Allen Poe and

Mark Twain Writing Tables

The Henry FordThe Henry Ford

• Henry Ford Museum, 12 acres (IMAX)• Greenfield Village, 80 acres, 80 buildings, 3

working farms, railroad• Henry Ford Academy, Charter High School• Ford Rouge Factory Tour, F-150 Truck Plant• Benson Ford Research Center

(Libraries/Archives) • 26 Million Collections, 6% on display• 1.5 Million visitors, annually

ProjectsProjects

CAN-DO UpdateCAN-DO Update

CAN-DO UpdateCAN-DO Update

CAN-DO UpdateCAN-DO Update

CAN-DO UpdateCAN-DO Update

CAN-DO UpdateCAN-DO Update

CAN-DO UpdateCAN-DO Update

Interactive Kiosks Provide Real Time Open Collections Interactive Kiosks Provide Real Time Open Collections ExplorationExploration

Fueled by Driving America and KiosksFueled by Driving America and Kiosks

• New Driving America Exhibit (80K sq ft)• New EMu CMS (8 months) • New museum interactive kiosk, real time access(18)• New intranet access (“I” CAN)• New metadata standards for public access• New workflows and skills needed• New volume of digitized artifacts (4K 10K+)• New API technology infrastructure• New web access (my collections)• New mobile website • New technology infrastructure (server, storage,

net)

ConvergenceConvergence

Driving America Exhibit drove Multiple Driving America Exhibit drove Multiple PurposesPurposes

Key to SuccessKey to Success

1: Intentional Convergence

API Development

Kiosk Development

Digitization Development

Key to SuccessKey to Success

2: Buy-in and support at all levels

BoardExecutives

CAN-DO Steering TeamFocused and Empowered

Implementation Teams

Anywho Anyhow AccessAnywho Anyhow Access

Collect.Mgmt.

System

DigitalAssetMgmt

Images

Artifact Search/Get/

Display/Collect Module

Video

My CollectionMy Exhibit

Audio Narrative

3DModels

JPG2000

WebPages

Spheron

Tags

Future

Web Service

MobileAccess

OnInnovation.com

DrivingAmericaKiosks

SocialMediaApps

Social TaggingAnd

Add ContentModule

Web Service

Anywho Anyhow Access – Simplified ViewAnywho Anyhow Access – Simplified View

Anywho Anyhow AnyTime AccessAnywho Anyhow AnyTime Access

Many People and Purposes

• Visitors, online and on site

• Patrons (researchers, enthusiasts)

• THF Program Areas• Exhibit Designers• Educators • Curators

• Marketing/Sales• Media • Partners• Museum

Collaboratives• New Customers: Film

Producers, etc.• Access Services

One Collections Content Source…Unlimited Destinations!

APIsCollections

Datain EMu

Mobile: THF Collections SiteWeb: collections.thf.org (and beyond!)

Mobile: THF siteKiosks: Driving America (and beyond!)

eBlasts

Driving America website

I-CAN

Mutual Purpose TeamMutual Purpose Team

CAN-DO TeamCollections Access Network for Digitized Objects

3D2DIT

Strategy+ Excellent PM

CAN-DO DebateCAN-DO Debate

• Where is the precedent in the industry for what we are doing? QR Code? RFID? PLAY?

• How can we design a data model before we design the user interface? Aren’t the stories and objects in the UI?

• Aren’t too many choices confusing for our guests? Few objectives vs. many.

• How can visitors curate their own experience? Where’s the authority?

• How can we design a data model for multiple purposes; we don’t even know?

Questions to Work ThroughQuestions to Work Through

Key to SuccessKey to Success

3: Clear agreed upon goals with an eye on future and

sustainability

One Delivery Architecture, Many Expressions

Real Time Access Everywhere

Overhaul Infrastructure

Multiple Purpose TechnologyMultiple Purpose Technology

• Select one single system to handle all aspects of collections: 3D, 2D, story, workflow, intranet, etc. And, a system for all users: historical, business, and external

• Develop single API web delivery system for all applications and technologies, not single applications

• Design family of kiosks providing multiple layers of self exploration, collecting and curating

• Real time access, real time collecting through collection sets. Collection is intended GROW!

• Build technology infrastructure to support the entire enterprise as well as real time collections access: supports exhibit floor, mobile, at home, any device

Key to SuccessKey to Success

4: Great Project Management

Nimble Project Plans

Independent, Real, Dedicated PMs

Tweaked KE Implementation

Concurrent Projects each w/ PM

Key to SuccessKey to Success

5: Simple Web Delivery Powered by APIs

Our’s stand on their own

Independent of Delivery Platform

Keep the functions simple

Sustainable technology

The Henry FordThe Henry Ford

• http://collections.thehenryford.org/xmlCollection.aspx?collectionid=11

• http://collections.thehenryford.org/xmlInfo.aspx?objectkey=1529709

• http://collections.thehenryford.org/xmlCollectionObjects.aspx?collectionid=11&show=all

Key to SuccessKey to Success

6: Prototype – Create and Cultivate an Innovative Mindset

Kiosks

RFID, QR Codes, Expert SetsAPIs , e-comm integration

Mobile Site

RFID Real Time CollectingRFID Real Time Collecting

The Henry FordThe Henry Ford

Questions!

The Henry FordThe Henry Ford

Thank You!

Mike Butman, CCP

Chief Information Officer

mikeb@thehenryford.org