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1 9 - 2 1 S E P T 2 0 1 8PA R I S N O R D V I L L E P I N T E
T H E I N T E R N AT I O N A LAC C E S S O R I E S A N D C O M P O N E N T SS H OW F O R FA S H I O N A N D D E S I G N
P R E M I È R E V I S I O N AC C E S S O R I E S | S H OW M A P
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PREMIÈRE VISION ACCESSORIES,The leading trade show of accessories and components for fashion and design
P R E M I È R E V I S I O N AC C E S S O R I E S | T H E O F F E R
EXHIBITORS
A strong and above all selective, creative and innovative offer.
320 EXHIBITORS CHOSEN FOR THEIR CREATIVITY AND INNOVATIONThe most international offer in the creative fashion sector, with know-how from exhibitors from the industry’s leading major countries: 26 countries are represented on average each session.
A SELECTIVE OFFERAll Première Vision Accessories exhibitors must satisfy requirements as to quality, creativity and reputation, all evaluated by an independent Selection Committee that has the sole responsibility for decisions regarding new admissions. This requirement, which is behind the success and reputation of Première Vision, ensures the exceptional offer we propose to international buyers.
10 PRODUCT FAMILIES
1. Textile accessories2. Buttons3. Functional Articles 4. Jewellery components5. Labels6. Lace7. Embroidery8. Plastic and metal articles9. Ornaments10. Packagings
P R E M I È R E V I S I O N AC C E S S O R I E S | T H E TA R G E T
VISITORS, an international target
OVER 31,000 VISITORS UNIQUELY PRESENT FOR PREMIÈRE VISION ACCESSORIES68% INTERNATIONAL VISITORS
COMING FROM 123 COUNTRIES
1. France2. Italy3. United Kingdom4. Spain5. China
6. Germany7. Turkey8. USA9. Belgium10. The Netherlands
32%
6%
14%
16%
32%
P R E M I È R E V I S I O N AC C E S S O R I E S | T H E TA R G E T
ITALYA. TESTONI, SAMSONITE, ALVIERO MARTINI, BULGARI ACESSORI, GIVENCHY, FURLA, BRUNELLO CUCINELLI, DIESEL PROPS, DSQUARED2, FENDI, FRATELLI ROSSETTI, GIORGIO ARMANI, GOLDEN GOOSE, GUCCI, LORO PIANA, MANIFATTURA BERLUTI, MANUFACTURE DE SOULIER, ETRO, PRADA, RICHEMONT, ROSSIMODA, SALVATORE FERRAGAMO, SERGIO ROSSI, STONEFLY, TOD’S, VALENTINO, YVES SAINT LAURENT, BOTTEGA VENETA
UNITED KINGDOMCHRISTOPHER KANE, ALEXANDER MCQUEEN, EDWARD GREEN, HARRYS OF LONDON, MANOLO BLAHNIK, TIMBERLAND, BURBERRY, KURT GEIGER, LULU GUINNESS, MULBERRY
USACONVERSE, CROCS, STUART WEITZMAN, REEBOK INTERNATIONAL, WOLVERINE WORLDWIDE, MARC JACOBSMICHAEL KORS, VICTORIA’S SECRET, COACH
PROFILE
POSITIONING
HIGH RANGE
MIDDLE RANGE
LUXURY / COUTURE
MASS MARKET
ACTIVITY SECTORS
GARMENT
LEATHER & ACCESSORIES
SHOES
HOME
JEWELLERY
80%
44%
43%
26%
22%
22%
9%
4%
* Multiple choice answers
* Multiple choice answers
5%
GERMANYTOM TAILOR, ESPRIT, ADIDAS, HUGO BOSS
SPAINCASTAÑER, TEMPE, EL CORTE INGLES, SPRINGFIELD, MASSIMO DUTTI, ABASIC (DESIGUAL), ADOLFO DOMINGUEZ, ESTEVE AGUILAR, GRUPO CORTEFIEL, PEDRO DEL HIERRO, GRUPO INDITEX, PUNTO FA- MANGO ,BIMBA Y LOLA, ALDO MARTINS / AMS PURE, LOUIS VUITTON, LOEWE
FRANCEAGNES B, BALENCIAGA, BEYNAT & JANNIAUX, BLEU DE CHAUFFE, BOINET, BONASTRE, BONPOINT, CARTIER, CELINE, CHANEL, CHRISTIAN DIOR COUTURE, COLLAERT L’AIGLON, HERMES SELLIER, LANCASTER, LANVIN, LEON FLAM, LONGCHAMP, LOUIS VUITTON, LOXWOOD, MAISON TEXIER, REPETTO, SAINT LAURENT PARIS, SARENZA, SAS 109 JEROME DREYFUSS, UN JOUR UN SAC, WANEUP, ANAKI, ANNABEL WINSHIP, ANNE THOMAS, ARCHE, AVRIL GAU, BALENCIAGA, BARBARA BUI, BERLUTI, BEXLEY, BOBBIES, CHRISTIAN LOUBOUTIN, FREELANCE, HACTER, JM WESTON, KIDSHOES, ROBERT CLERGERIE, ROGER VIVIER
STYLIST DECISION MAKER BUYER PRODUCTION MARKETING
P R E M I È R E V I S I O N AC C E S S O R I E S | FA S H I O N I N F O R M AT I O N
INVITATION TO THE PRESENTATION OF THE FASHION SEASON IN YOUR COUNTRY *For a preview 2 months before the show detailing accessory trends, fabrics and motifs, the colour range, news about the show, etc.
*Countries concerned: (France, Spain, Italy, UK, Japan, South Korea, Turkey.
FASHION TOOLS TO HELP YOU BUILD YOUR COLLECTIONColour range, Focalisation, webcast...
FASHION INFORMATION FORUMS To give your products enhanced visibility at the show. A call for samples will be sent to you more than 2 months before the show
1. Accessories Selection space, general forum2. Jewel focus space, dedicated to fashion jewellery3. Accessories Index space, product directory4. Bag & Shoe Elements space: located in Hall 3 at Première Vision Leather, dedicated to Footwear and Leather Goods
FORUMS,presentations, tools
TO INSPIRE YOU AND TO SHOWCASE YOUR PRODUCTS AT THE SHOW.
SERVICESand dedicated promotional tools
REGISTRATION, PREPARATION OF YOUR STAND, SAMPLE REQUESTS, BADGES, NEWS...
An extranet to facilitate everything you have to do.
ONE INTERFACEto manage your participation from A to Z
E-CARDReady to go, fast and cost-effective. To send to your clients, agents and international contacts.
WEB AND EMAIL BANNERSTo make part of your email signature and on your websites.
MAP GUIDE, E-CATALOGUE AND MOBILE APPMap guide with 35,000 copies distributed.
WEBSITEMore than 2.49 million page views per season, more than 634,000 visits from 198 countries.
SOCIAL MEDIA AND WEBSITEOver 70,000 followers across all social media platforms
MEDIAKITGet extra visibility thanks to the advertising options across our different media (map guide, notebook, video screens, website, maps...)
PRESS CLUBDrop off your press kits at the Press Club, which welcomes over 400 journalists during the 3 days of the show.
ADVERTISING AND DIRECT MARKETINGAdvertising campaigns in the international trade press, e-mailings to Première Vision Paris visitors.
MARKETING AND PROMOTIONAL SUPPORTfrom our 12 international offices.
P R E M I È R E V I S I O N AC C E S S O R I E S | P R O M OT I O N & E X H I B I TO R S PAC E
P R E M I È R E V I S I O N AC C E S S O R I E S | A N D M O R E
DEDICATED SPACES and tailor-made events
PREMIÈRE VISION ACCESSORIES PROPOSES PROSPECTIVE HIGHLIGHTS
PARTNER WITH THE SHOW by making your products available for
the organisation of special events and/or collaborative exhibits
CUSTOM BAR Customization of finished products
(bags, kits, scarves, etc.) using exhibitor products (badges, buttons, metal
accessories ...).
JEWEL FABLAB Construction of a finished jewellery
item live by an exhibitor construction.
EXPOSITIONS Collaboration with renowned Designers
or Fashion Schools to showcase the know-how of PVA exhibitors.
To back up the strength of its offer, stimulate meetings and discussion, and examine the industry’s current and future challenges, Première Vision Paris is innovating every season to respond more effectively to its exhibitors and visitors.
This takes place through spaces dedicated to cutting-edge market segments and tailor-made event programming to delve into the heart of fashion, creation and inspiration.
CÉLINE BERTRANDShow Manager
c.bertrand@premierevision.com
JULIE BIANCHIExhibitors Manager
j.bianchi@premierevision.com
ADELAÏDE GHEZI-BERTRANDExhibitors relations
a.ghezi-bertrand@premierevision.com
AIMELINE MARSURACommunications Project Managera.marsura@premierevision.com
MARINA COUTELANFashion Product Manager
m.coutelan@premierevision.com
CONTACTS
premierevision.com
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