The Sales Coach

KKEIFER EIFER

CCONSULONSULTINGTING

Sales Sales ManagementManagement

and Coachingand Coaching

Are Your Are Your Sales Sales

Figures Figures Where Where

You Want You Want Them To Them To

Be?Be?

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Dynamic Dynamic salespeople have salespeople have

natural natural characteristics characteristics

which help make which help make them successfulthem successful

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salesperson’s salesperson’s Effectiveness Effectiveness

can be can be attributable to attributable to how they are how they are “MANAGED”“MANAGED”

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•Product Product KnowledgeKnowledge

• MotivationMotivation• DisciplineDiscipline• Sales SkillsSales Skills

Strong sales Strong sales performances performances require:require:

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CCONSULTINGONSULTINGYour salespeople have Your salespeople have the Product Knowledge, the Product Knowledge, but would benefit from:but would benefit from:• MotivationMotivation

• DisciplineDiscipline

• Sales SkillsSales Skills

A Full-Time Sales Manager A Full-Time Sales Manager can help fill the void, but….can help fill the void, but….

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Is this cost effective?Is this cost effective?

This expense can reach six figures!This expense can reach six figures!

There is an There is an Alternative…Alternative…

As a successful career sales As a successful career sales and management and management

professional, I offer professional, I offer extensive experience extensive experience developing talent and developing talent and

maximizing salesmaximizing sales

The Sales The Sales CoachCoach

An Alternative An Alternative to the Expense to the Expense

of Full-Time of Full-Time Sales Sales

ManagementManagementKKEIFER EIFER

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About the About the Sales CoachSales Coach• 30 YEARS Experience in 30 YEARS Experience in

High-Profile Sales and High-Profile Sales and Management PositionsManagement Positions

• Proven results with:Proven results with:• MotivationMotivation• Organizational TechniquesOrganizational Techniques• Customer Relations / Customer Relations /

Customer ServiceCustomer Service• Sales, Margin, and Operating Sales, Margin, and Operating

Profit Enhancement Profit Enhancement • Team-BuildingTeam-Building• Turn-AroundTurn-Around

About the About the Sales CoachSales Coach• Full P & L Responsibility Full P & L Responsibility

with Sales, Marketing, & with Sales, Marketing, & OperationsOperations

• Experienced at Locating, Experienced at Locating, Hiring, and Retaining the Hiring, and Retaining the best available Sales best available Sales TalentTalent

• Direct Supervision and Direct Supervision and Development of 50+ Development of 50+ AssociatesAssociates

• Successfully Managed and Grew aSuccessfully Managed and Grew a

$70 million$70 million distribution distribution businessbusiness

• Drove GP from Drove GP from 1818% to % to 2424% as % as

GM – DistributionGM – Distribution• Increased OP (as % of sales) fromIncreased OP (as % of sales) from

2.92.9% to % to 8.18.1% as GM – % as GM – DistributionDistribution

About the About the Sales CoachSales Coach

The Sales The Sales Coach ProgramCoach Program ComponentComponentssOn-SiteOn-Site Coaching of your Coaching of your

SalesforceSalesforceincluding:including:

• TrainingTraining• MotivationMotivation• AccountabilityAccountability(60-90 minute reviews per (60-90 minute reviews per

associate)associate)

The Sales The Sales Coach ProgramCoach Program Components Components

(contd.)(contd.)Empower, Coach, and TrainEmpower, Coach, and Train

Your staff to utilize:Your staff to utilize:• Goal SettingGoal Setting• Effective ProspectingEffective Prospecting• Relationship ManagementRelationship Management• Use of Proven Measuring Use of Proven Measuring

Tools to Achieve Success and Tools to Achieve Success and AccountabilityAccountability

Components Components (contd.)(contd.)

Unlimited Support via Phone and Unlimited Support via Phone and E-Mail E-Mail

for Consultation and Assistancefor Consultation and Assistance

The Sales The Sales Coach ProgramCoach Program

The Sales The Sales Coach ProgramCoach Program The ValueThe Value

Without the Expense of a Full-Time Sales Without the Expense of a Full-Time Sales Manager...Manager...

• ……Your Salespeople will gain more face-time Your Salespeople will gain more face-time and access to my help than most Full-Time and access to my help than most Full-Time Sales Managers provideSales Managers provide

• ……You’ll see Improvement in the Attitudes, You’ll see Improvement in the Attitudes, Preparedness and Results of your Salesforce. Preparedness and Results of your Salesforce. Their overall Effectiveness and Performance Their overall Effectiveness and Performance will be will be MultipliedMultiplied and and Will Drive Your SalesWill Drive Your Sales!!

……Identifying Current SkillsIdentifying Current Skills

……Addressing “Skill-Gaps”Addressing “Skill-Gaps”

……Establishing BEST PRACTICESEstablishing BEST PRACTICES

...Giving your Sales Team an EDGE over ...Giving your Sales Team an EDGE over CompetitorsCompetitors

……Making your Salespeople Anxious to Making your Salespeople Anxious to go to workgo to work

……Increasing your PROFITSIncreasing your PROFITS

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CCONSULTINGONSULTINGWhen would be When would be a good time to a good time to Begin Growing Begin Growing your Business?your Business?

Let’s Let’s Talk…Talk…Contact us for a Contact us for a

FreeFree No-ObligationNo-Obligation ConsultationConsultation

860-578-5326860-578-5326geoff@keiferconsulting.comgeoff@keiferconsulting.comwww.keiferconsulting.comwww.keiferconsulting.com

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