Trade Marketing Presentation - Heather Ellis

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Trade Marketing Internship: Summer 2015

Heather Ellis

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Agenda• Sales Support Center

– Background– Purpose– Process– End result

• Press Check– Dreamworks: Glenview, Illinois

• Formal Routings– Purpose– Process

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Rust-Oleum Sales Support Center• What is the Sales Support Center?

– Background– What is the purpose for the Sales Support Center?

• Process– Files on server– Media Library– Content Editor– End Result

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Files on server - Matching folder structure

Sitecore Network Folder

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Media Library – Loading files into Sitecore

PDF Screenshot Thumbnail

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Content Editor - Linking & tagging files

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End result - Sales Support Center

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Press Check

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• Location: Dreamworks Glenview, Illinois• Purpose: Why are press checks so important?

– Ensuring color accuracy• End Result

– Replicating live chips

Project: Menards Wolman Color Guide

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Routings

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• Routing process• Working with other teams

– Brand Team – Legal– Senior Management

• Recent routings:

Formal Routings

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Thank you Rust-Oleum for an amazing summer!