Not all mentions are created equal, Tradestreaming Money Conference, November 14th, 2016

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ContextEatsCrea,vityforBreakfast

MassMarke,ng|DirectMarke,ng|Engagement|CustomerExperience

TrustDataYouKnow.BeWaryofDataYouDon’t.

GutDriven|DataAware|DataInformed|DataDriven

ResolveDataProblemstoSolveBusinessProblems

Relevance|Sen,ment|Emo,on|Context

BigDataisKillingMassMarke,ng

Influence|MachineLearning|Triggers|Algorithms|Flow|AOribu,on

ThankYouTroyJanisch,DirectorofSocialIntelligence,USBankTroy.Janisch@USBank.com@socialmeteorwww.socialmeteor.com

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