Why You Need to Move Your Website to the Cloud

WHY YOU NEED TO MOVE YOUR

WEBSITE TO THE CLOUD

JONATHAN WALL Director, Product

Marketing

BEN SCHILENS SVP, Operations

WHAT YOU WILL LEARN

• Cloud trends• The benefits of the cloud• Different clouds and how to choose• A cloud story: What’s going on in

most organizations today• How the cloud reduces TCO• Who uses the cloud for their website• Key considerations

39%

30%

22%

9%

Implementing or Maintaining

Planning

Discovery

Not Planning

69% of organizations are using or plan to use the cloud

IS YOUR ORGANIZATION USING CLOUD COMPUTING TODAY?

2013 State of the Cloud Report

PUBLIC CLOUD SPENDING AND GROWTH RATES

Forecast Overview: Public Cloud Services, Worldwide, 2Q13 Update (AUG 2013)

Organizations are investing heavily in the cloud, and will spend $154 billion in 2014

CLOUD BENEFITS

zzPRODUCTIVITY

AGILITY

COST SAVINGS

SCALABILITY

SECURITY

PUBLIC OR PRIVATE CLOUDS?

Public• Scale• Lower cost• Shared infrastructure

Private• Dedicated instance• More costly• May not have as many

features

Software-as-a-Service

consume

SaaSPlatform-as-a-Service

build

PaaSInfrastructure-as-a-

Service

host

IaaS

CLOUD SERVICES

CLOUD SERVICES

Packaged Software

S t o r a g e

S e r v e r s

N e t w o r k i n g

O / S

M i d d l e w a re

Virtualization

D a t a

Applications

Ru n t i m e

You m

anag

e

Infrastructure(as a Service)

Storage

Servers

Networking

O / S

M i d d l e w a re

Virtualization

D a t a

Applications

Ru n t i m e

Manag

ed

by v

end

or

You m

anag

e

Platform(as a Service)

Manag

ed

by v

end

or

You m

anag

e

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

D a t a

Software(as a Service)

Manag

ed

by v

end

or

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Do it yourself

WHICH APPROACH?

Managed

PaaS SaaS

Managed

Benefits• Cost savings• Scalability• Productivity• Automatic upgrades• Centralized support

Do it yourself

Benefits• Cost• Scalability• Some productivity

WHICH APPROACH?

PaaS SaaS

A TRUE STORY

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

Challenges• Servers, Desktops,

Phones• Network• Security• Reporting• Financial Systems• CRM• Website

Challenges• Leads• Brand• SEO• Website• Inbound & Content

marketing• Social• Conversion

Trekon Credit Union

A TRUE STORY

Trekon Credit Union

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

I need to increase

our results from our digital efforts

A TRUE STORY

Trekon Credit UnionGreat. Happy to help. But I have 14 other

projects ahead of you

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

I need to increase

our results from our digital efforts

A TRUE STORY

Trekon Credit Union

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

Hmm. Is there any way to accelerate this? I have

money budgeted for technology.

A TRUE STORY

Trekon Credit Union

Yes. We can look at doing this all via the

cloud.

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

Hmm. Is there any way to accelerate this? I have

money budgeted for technology.

A TRUE STORY

Trekon Credit Union

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

That would be great. What are some of

the benefits of that

approach?

A TRUE STORY

Trekon Credit Union

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

That would be great. What are some of

the benefits of that

approach?

We’d get better scalability

overall, and my team would be free to work on other things. Plus, you’d

have the agility you want to respond to changing

needs.

A TRUE STORY

Trekon Credit Union

KATIE THE DIGITAL

MARKETER

FRANK THE IT MANAGER

Scalability Agility Productivity Cost Savings

Automatic Updates

24 x 7 support

Security

EVERYTHING YOU NEED FOR A CLOUD WEBSITE

Sca lab i l i ty Agility

ProductivityCost

Sav ings

A u t o m a t i c U pd a t e s

24 x 7 s u ppo r t

Ektron Managed Cloud

Secur i ty

THE CLOUD SIGNIFICANTLY LOWERS TCO

Monthly savings of $5,425

On premise Amazon $-

$1,000

$2,000

$3,000

$4,000

$5,000

$6,000

$7,000

$8,000

AdminStorage and NetworkServers

Annual savings of $65,097

TCO of 165%

1 2 3 4 5 6 7 8 910

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

31

32

33

34

35

36

Months

$-

$80,000

$160,000

$240,000 Cumulative spend (3 years)

On premiseAmazon EC2

t

• Average uptime increased rapidly from 98.8% to 99.9% without re-architecting applications.

• Disaster recovery strategy implemented at a fraction of the cost of a second physical site

• More than one million client requests per day – an average of 30 million per month

SHAW MEDIA IN THE CLOUD

WHO ELSE USES THE THE CLOUD FOR THEIR WEBSITES?• The worlds largest retailer• A major video game manufacturer• Government agencies• Health systems• Real estate investment and

management• Accounting and consulting firms

CONSIDERATIONS FOR MOVING TO THE CLOUD

• Which type?• Public or Private• SaaS or PaaS?

• What level of service do I need?• Do I need to:• Increase scalability and performance?• Handle seasonality?• Address disaster recovery?

NEXT STEPS

• Check out the Cloud TCO calculator

• Learn more about cloud options at http://j.mp/ekcloud

Jonathan Wall@jwalljonathan.wall@ektron.com

Ben SchilensBen.schilens@ektron.com