A Clay Tech Open Air Berlin Aug. 2013

LESSONS FROM MISFITS Alexa Clay | Presentation at Tech Open Air

No monopoly on innovation

What do pirates, terrorists, computer hackers, and inner city gangs have in common with Silicon Valley? Innovation. The Misfit Economy is a book exploring

emerging forms of underground innovation happening in the informal and black market

economies.

Underground innovators today

Types of misfits

A “factory for misfits.” A curriculum for pop-up education seeking to bring insights from the underground world.

Teachings: -Art of Hustle -The Entourage Effect -Copycat Etiquette -Guerilla Governance -Gaming the System -Spirit of Informality -Rabbit holes

The Entourage EffectLess than two blocks from Hemingway's table, what was left of Charles Baudelaire and Guy de Maupassant lay beneath stone memorials in the Montparnasse cemetery. A five-minute walk down Boulevard Raspail, Gertrude Stein and Alice Toklas were

planning their Christmas meal. Close by Ezra Pound was reading through a bit of manuscript left him by a young friend with exhausted nerves, Tom Eliot, on his way to a rest cure in

Lausanne. Eventually Eliot would call it The Waste Land. Less than two blocks from the Hemingway's hotel, James Joyce was dressing to attend a party at Sylvia Beach's bookstore, Shakespeare and Company, where he would celebrate the final revisions to his

manuscript Ulysses.

Entourage – Rules to Live By

+ De-couple your ego & your entourage + Foster a feeling+ Set boundaries + Chill & stay informal

Leading nowhere

Redeploying Misfits

Redeploying Misfits

Real Hustlers

A reality show where streetwise hood entrepreneurs pitch business plans to a panel of underground dons.

“The most important kind of freedom is to be what you really are. You trade in your reality for a role. You trade in your sense for an act. You give up your ability to feel, and in exchange, put on a mask. There can't be any large-scale revolution until there's a personal revolution, on an individual level. It's got to happen inside first.”

- Jim Morrison 

Unleash your inner misfit

My misfit experiment

Thank You!

Join us: www.misfiteconomy.com

@misfiteconomy@alexaclay

alexa@misfiteconomy.com