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Magazine Adverts
The main purpose why companies advertise their products and services is to make it aware to their target audience and potentially attract more people as they may have not heard of the band/artist before, and from the advert are interested in hearing what they sound like. The diagram below explains how advertising works.
They present the artist/band in the stereotypical way so their target audience will be drawn it straight away from the image as it attracts them.They use quotes and reviews to attract their audience to show that the album is good and worth listening to.
The name of the artist is in the biggest font, making it stand out from the rest of the text
There us no colour on this advert. This may help it stand out in the magazine as magazines usually have a lot of colour in them. This may catch the readers eye.
It has a quite from the rolling stone
magazine which is a very popular
music magazine, therefore, people are more likely to
listen/take it in. Keen music
listeners may want to buy the album to
here it now.
The release date is conventionally at the bottom of
the advert.
It tells the reader what songs are in the album.
These are usually the most popular
songs/no.1 hits.
The photos have a shallow depth of field, focusing on the artists face. She is wearing big/out there clothing. This is what lady gaga is mainly known for (her wacky outfits).
POP/DANCE
The name of the artist is in the biggest font, making it stand out from the rest of the text
These icons at the bottom of the advert must be there to make the advert more edgy.
It has a quotes from many well-
known magazines, such as Q, which is a
very popular music magazine, therefore, people are more likely to
listen/take it in. Keen music
listeners may want to buy the album to here it
now.
There is the record label at the very bottom of the
advert. This is included in order for them to
advertise their company. This advert doesn't give much away about the album. This may intrigue the reader even more to buy the album as they want to listen to the songs. It may also suggest that the artist is already very popular and well-know.
There is a lot of light around the artist’s face, focusing the photo on her as it makes her face stand out from the black background.
FOLKTRONICA/POP
The name of the artist isn't in the biggest font, it is the same size as the name of the album. This may suggest that people already know who they are they just don't know abut their new album.
There us no colour on this advert. This may help it stand out in the magazine as magazines usually have a lot of colour in them. This may catch the readers eye.
The photo is very unique and wherever
you see it you will know that it is King of
Leon. The colours link with the title, “Only By The Night”, as it looks
like night vision. The photo is a collage of an
eagle, connoting that they are human in the day and by night they
are an animal hunting.
The release date is conventionally at the bottom of the advert. This is in a bold red. Contrasting from the
green, making it stand out.
It tells the reader what songs are in the album.
These are usually the most popular songs/no.1 hits.
You can se the record label in the bottom right hand corner which is to promote the company. On the bottom left corner you can see an advertisement for a website where you can listen to songs.
ALTERNATIVE/ ARENA ROCK
The name of the band is in a old font and a bigger size making it stand out from the rest.However the title of the album is in a unique font which will most likely catch the readers eye more. It also fits with the stereotype of their genre (rock/metal).
All the important bits that they want to stand out are highlighted red to catch the readers eye.
The photo fits well with the genre of rock.
People know who the band are as they ware very popular and so is the lead singer. He is
wearing make-up which is quite stereotypical.
The release date is conventionally at the bottom of the advert. This is in a bold red.
It tells the reader what songs are in the album. It also says what else they can get with the album.
You can se the record label in the bottom right hand corner which is to promote the company. It is also
advertising a charity.
PUNK ROCK
The name of the artist is in the biggest font and almost in the middle of the page, making it the first thing the readers see. Her face stands out quite a lot as she is in between writing . Making her face the only clear thing.
This photo s quite unique as it has a different background to most conventional magazine adverts. It shows her style a she quite likes wearing vintage clothing.
The release date is conventionally at the bottom of the advert. It also says where you can go to buy the album
online/on your phone.
It tells the reader what songs are in the album.
These are usually the most popular songs/no.1 hits. They clearly want to sell
the new song as it is in a bigger font than the other
songs mentioned in the album and is in a different
colour to the rest of the font on the advert.
There is a website address at the bottom of the advert. This is where you can find more information about the
artist and their album.
ELECTROPOP
The name of the artist is at the top of the page on the centre. It has a bigger font than the rest of the text on the age and is also in bold making it stand out.The title of the album name is also bold, making it stand out also.
There is a lot of colour on this advert making it stand out from the rest of the pages. It also represents the genre well (house). House bands/artists do not usually have photos of themselves on their albums or appear in their music videos.
The image they have used is quite unique
and stands out because the reader isn't quite sure what
they are advertising. Its an unusual picture that would catch the eye of
the reader.
The release date is in the centre under the album title. It is in a
larger font than the text above make it stand out
to the reader.
It also mentions when the band will be playing and where, promoting tickets for
concerts. They are also making aware to the reader that they are doing concerts soon encase they want to buy tickets.
You can see the record label in the bottom right hand corner which is to promote the company.
HOUSE
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