Getting started with Google Plus: The G+ gamechanger!

Getting Started with Google +

Circle Us and Follow us

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Today’s Hosts

3 Places to Find Us

“Nick Dougherty”“Jon Malach”

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@Sensei_Nick@JonMalach

#FF Shout Outs

• @FaridDordar• @ChampionsWay• @AceRamirez• @RicardoAlemida

5 Take Aways

• What is Google Plus?• The 4 Basics you need to Know• Creating your Brand Page• 5 Tips for Getting Started• 5 Ways Google + Can Help your Business

Take Away # 1 –What is Google Plus?

Interesting……..

So what is it?

An easier (once you learn it) way to connect and distribute content to people that YOU wish to see specific Content. VS-Facebook Edgerank

In the same respect a much better and organized social media platform that you can easily organize the incoming/outgoing content content.

The G+ haters

Prediction: You will end up on G+!

“Google Plus is a Imitation of Facebook”

“Google + will never compete with Facebook.”

“ It will not work for my business just like Facebook didn’t.”

“Google has failed so many times with Social Media they will fail again.”

TAKE AWAY-Be open minded and continue to learn how Google + will benefit you and your business

Take Away # 24 Google + Basics

What is a Circle?

Circles 411

• Similar to Facebook Friends• Easier to find and use than Facebook Friends

List• You can add people to a circle but they will

not know what circle they are in

5 Key TIPS

#1- Decide who you share with---In an very easy way

# 2-Extened Circles-Share with the people in the circles of your circles, if they Add you Back

# 3 The Difference betweenOutbound and Inbound Circles

Choose your circles Strategically

• Outbound Circles for Content< Customer Service<Leads /Prospects< Current Clients

• Circles for Inbound Content< People/Brand you want to know more about

This is the game

# 4 – Circles matter for SEO

• This is changing every day• People that add you back is the key

Credit to Brain Chappel

#5-Funnel the Inbound Content from your Circles

Inbound Content from Friends-Starts with setting your Circles up correctly

Take Away-Choose your circles wisely and strategically

Dipping into the Stream

Content 101

Keep it short and get their attention

Add a Photo or Album

Easily Add a Video …..

Easily Add Links and decide who to share with

Take Away-The G+ Stream is easier and better than Facebook

Easy to Find and Use

Decide who you want to hang out with

How can this help you?

• Customer Service• Sales• Creativity• Training • Personal Touch

Other Components

Sparks-What’s Hot

The Other Stuff

Decide who sees what

Save Search and Trends

Sharing Circles

Sharing Circles

Take Away-Just dive in, and start going!

Take Away # 3-Creating a Brand Page

The Future of Brand Search

Go to your Profile

At the Bottom of the Page

Tips for Creating your Brand Page/ Your Profile

• Fill out 100 %• Links• Capture Forms• Pictures• Videos• About Me

Using PerfectMIND

Contacts/Leads easily managed in PM

The Goal is to be Added to a Circle

• No Content, No About Me, No Circle

About you or your Brand

Why a Brand Page?

• Search, Search, Search• SEO• Its Google!

Take Away # 4-The Five Tips on Getting Started

#1 – Fill out your profile (About) Page out with strategic planning• Catchy Tag Line-Be Creative• About Me- Use Links• Add Pictures that others will relate to, laugh, and

comment on• Add videos with the same strategy

#2 – Circle Strategy

• Do not just start adding everyone• Talk to your staff and get feedback on Circle Strategy• Admins will be available in the Future• Why should they add you to their circle?• Announce to your clients-Once you are set up

properly

Findpeopleonplus.com

Invite Friends

Email and Link

#3-Content Strategy

• Share specific Content with Specific Circles-Clients/Leads

• Product or Brand Tips for Clients• Pictures, Videos, Blogs, Questions• Rules of Engagement• Always Be Social• Mix it up• Be Human• 90/10

#4 – Think outside the Box

• You are as important as the Brand-Think of Email Blasts---People want to talk to a person not an image.

• Brand Pages will be important but it will be the Faces behind the brand

• Search is changing

# 5 – Go for it!

• Start Practicing and make mistakes

Take Away #55 Ways Google + Can Help your Business

#1

#2

#3 Content Distribution to the right target Market

#4-Extended Circles—SOCIAL REACH!

#5-Personal Search

Take AWAY-It is a no brainer to establish yourself as an early adopter

PerfectMind & Google +

3 Quick Tricks for Today:1) Smart List Building: Forms and Links2) Making your email newsletter social3) Measuring the traffic from G+

Forms & Links

Forms & Links

Forms & Links

From Email to Social

From Email to Social

From Email to Social

From Email to Social

From Email to Social

Measuring the Traffic from G+

Questions

ChampionsWay Training Day

Must Register by January 30th