Integration of medical education with social media

Integration of Medical Education with

Social Media

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Why me?

• I am NOT a medical educator• I am NOT a researcher

I am however passionate about the topic and personally use social media in all aspects of my professional and personal life.

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What is Social Media?

Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques.

Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many).

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What is Social Media?• It’s having conversations• It’s making connections• It’s building relationships• It’s sharing resources and information• It’s networking• It’s collaborating

“Social media is the platform where connection, conversation and collaboration

take place.”

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Social Media as it Relates to Medical Education

To narrow the discussion:

• Facebook• Twitter• Linkedin• Ning• Delicious• Google Wave

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Social Media as it Relates to Medical Education

How are these tools being used?

• Tools for communication• Tools for sharing of information• Tools for collaborating on projects• Tools for connecting• Tools for saving time

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Social Media as it Relates to Medical Education

Who’s Participating?

• Institutions with faculty and students• Institutions with the communities they serve• Faculty with fellow colleagues• Faculty with students• Students with fellow peers

“Everyone!”

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Facebook in Medical Education

Facebook is a social networking website that is operated and privately owned by Facebook, Inc. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves.

Additionally, users can join networks organized by city, workplace, and school or college. The website's name stems from the colloquial name of books given at the start of the academic year by university administrations with the intention of helping students to get to know each other better.

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Facebook in Medical Education

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Facebook in Medical Education

Personal Profile

• Must be a Friend first• Share as much or as little

as you choose• Limited profile controls• As a user you also

control what you see!

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Facebook in Medical Education

Join a Group• Tend to be short-term • Less participant

interaction• Not open to public

viewing• Less formal

Become a Fan• Long Term relationship• Greater methods for

communication• Seen on Public Profile• Scheduled Events• More formal

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Facebook in Medical Education

Keyword Search:

“Medical School” 9,800 Groups / 76 Fan Pages

“Medical Education” 7,500 Groups / 63 Fan Pages

“Medical Association”4,600 Groups / 237 Fan Pages

“E-Learning” 1,500 Groups / 127 Fan Pages

“Curriculum Development” 1,200 Groups / 4 Fan Pages

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Facebook in Medical Education

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Facebook in Medical Education

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Facebook in Medical Education

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Facebook in Medical Education

Is Facebook a waste of time? It depends on how you use it!

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Twitter in Medical Education

Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets.

Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers. Senders can restrict delivery to those in their circle of friends or, by default, allow open access.

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Twitter in Medical Education

Who is using Twitter?• Medical Schools• Medical Libraries• Medical School Departments• Medical Organizations• Medical Journals• Faculty• Students

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Twitter in Medical Education

How can Twitter be used?• Announcements• Helping Students to Study• Gathering Resources• Sharing Resources• Promoting Activities• Sharing Employment Opportunities• Networking

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Twitter in Medical Education

By Medical Schools

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Twitter in Medical Education

Helping Students Study

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Twitter in Medical EducationGathering Resources

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Twitter in Medical Education

Sharing of Resources

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Twitter in Medical Education

Is Twitter a waste of time?

It depends on how you use it and who you follow!

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Linkedin in Medical Education

LinkedIn is a business-oriented social networking site.

Founded in December 2002 and launched in May 2003, it is mainly used for professional networking. As of October 2009, LinkedIn had more than 50 million registered users, spanning more than 200 countries and territories worldwide.

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Linked in in Medical Education

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Linkedin In Medical Education

Keyword Search of Groups:Medical Education: 213 GroupsMedical Technology: 217 GroupsE-learning: 208 GroupsInstructional Design: 61 GroupsCurriculum Development: 45 Groups

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Linkedin in Medical Education

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Nings in Medical Education

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Nings in Medical Education

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Delicious in Medical Education

Delicious (formerly del.icio.us, pronounced "delicious") is a social bookmarking web service for storing, sharing, and discovering web bookmarks.

The site was founded by Joshua Schachter in 2003 and acquired by Yahoo! in 2005. It has more than five million users and 150 million bookmarked URLs.

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Delicious in Medical Education

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Google Wave in Medical Education

Google Wave is a self-described "personal communication and collaboration tool" announced by Google at the Google I/O conference on May 27, 2009.

It is a web-based service, computing platform, and communications protocol designed to merge e-mail, instant messaging, wikis, and social networking.

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Google Wave in Medical Education

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Final Thoughts

Facebook – Social, personal interactions; become Friends and Fans

Twitter – Quick interactions with FollowersLinkedIn – Professional Networking, SIGs,

Online CVNings – Specialized social networks, public

or privateGooglewave – Too soon to tell!

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Let’s Connect!

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