Kings college

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Bernadette John

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Jisc RSC London’s e-Factor 2013It’s all about … Motivation

20th June, 2013DIGITAL PROFESSIONALISMBernadette.john@kcl.ac.ukKing’s College London, CTEL

DIGITAL PROFESSIONALISM

The competence or skill expected of a professional when engaged in social and digital communication

(amended from Oxford English Dictionary definition of Professionalism)

CHALLENGES PRESENTED BY SOCIAL MEDIA

• Confusion about the extent to which information is private

• Ease with which information can be broadcast• Informality of social networking – can be quite

easy to fall foul of defamation laws or act “unprofessionally”

• Personal & professional boundaries can be rendered porous (J Shreather, BMA 2011)

DIGITAL FOOTPRINT

A Digital Footprint is of interest to;

•You personally•Your Profession•Your Employer•Your Patients

YOU PERSONALLY

YOR PROFESSION

YOUR EMPLOYER

YOUR PATIENTS

FACEBOOK – A COMMERCIAL PLATFORM

JOB SCREENING USING SOCIAL MEDIA

KINSHIP.KCL.AC.UK

ANNUAL eLEARNING COURSE

POSITIVE FEEDBACK

• “I like the multimedia aspect of the module, and use of a real facebook page highlights the problem of digital professionalism well. Presumably they consented to the use of the page in this module?”

• “The module was intresting to work through. Having the teaching in scenario form and making it interactive really helped to make me think about what is happening and put the concepts in to context making it more relatable.”

NEXT STEPS

• Promote the use of public platforms to embellish a profile, not to damage it

• Launching Social Media competition to promote awareness of great practice

• Customizing the teaching for outside use under license by a range of education providers

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