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New MemberOrientation
Understanding Your Membership & What HAR can do for You!
• VICKI VIDEO
HAR’s Mission
To Maximize Member Profitability
HAR Departments, Products
& Services
Let’s Get Started….
HAR Locations
CentralBay AreaFort Bend
Montgomery County
HAR Departments • Communications• Events• Governmental Affairs• HAR TV• International
• Member Services• MLS• Super Center• Technology/Website• Training• TREPAC
Communications
400,000 Emails to Consumers and REALTORS® Monthly
2,600 Free Agent Newsletters2,600 Free Agent Newsletters
Meetings &Special Events
REALTOR Expo Commercial Expo
REALTOR CelebrationMonthly Area Meetings
Area Meetings & Master Calendarwww.har.com/calendar
Governmental & Political Affairs
Candidate Recommendations
REALTOR Lobby Day
TREPAC
HAR TV/Video Services
International
Member Services
Weekend Live Chat…
MLS/Quality Assurance
Where Do My Listings Go?Where Do My Listings Go?
HAR Members Portal => Tools Menu => Online Marketing Tools sub-menu => REALTOR Listing Distribution
Commercial
Super Center
Technology/Website
40% HAR.com20% Yahoo Real Estate13% REALTOR.com
500,000 Annual Leads to HAR Members
Social Media Sites
Facebook – Houston Association of Realtors®
Twitter – HARTREPAC
Youtube – HARTV channel
HAR provides it’s members over 70 technology tools
16,000 Free Realtor Websites16,000 Free Realtor Websites
Over 2,100 Agents have Surveyed Clients
713-REALTOR
2008 HAR Survey of Home Sellers & Buyers
Allows Consumers and REALTORS® to Engage Online
How do I get to all of these tools?Where do I enter my listings?
Member’s Only Site
Member-Only Login
Tempo Home Page
Training & Member
Profitability
HAR offers numerous types of classes
• HAR Tools & Tempo Training (FREE)• Technology Training• Designations• Commercial Education• Leadership/Professional Development• Home Buying Education/Affordable Housing
Programs
HAR offers several training methods
• Traditional classroom (available at each office)• Hands-On (available in technology centers at each
office)• Interactive Video Conference• Online – Internet Courses• Offsite events – Keynote presentations
• eLearning
www.har.com/edu
HAR offers more than 50 different courses!
Real Estate Designations
Over 40 Real Estate Designations
Find Your Specialty!
• Real Estate Blogging 101 • Real Estate & Facebook 101 • Real Estate & LinkedIn 101 • Real Estate & Twitter 101 • Video 101 (Using your Flip to List)• Hot iPhone Apps for Today’s REALTOR
Where do I go from Here?
Join The Groundswell
• Use Video to Promote You & Your Listings
• Engage in Social Networking (Linkedin/Facebook)
• Read & Contribute to Blogs
• Participate in Rating to Standout from Competitors
• Get the Gadgets – iPhone & HD Flip Camera
Make yourself
Stand out!• Obtain a designation or take courses to become more aware of the market AND the consumer
• Create your member website (for free!)
• Update your REALTOR status if you specialize in various cultures or if you speak more than one language
• Get involved with the Association’s many advisory groups and your community
Resources & Homework
• Packet Review
• TAR & NAR Registration • Ethics Online
Orientation Packet
• What Courses Should I take Next?• Homework/To Do List• HAR Member Tools (Site Map)• HAR Staff Contact List• Real Estate Resources• Code of Ethics Online Training Instructions• How to Print my new Membership Card • Pathways to Professionalism• TREPAC Investment Form• Evaluations
TAR & NARRegistrationwww.texasrealtors.com
www.realtor.org
* Don’t forget to take your ethics online within the next 60 days!
Technology Time!• Complete evaluation & receive your certificate and REALTOR Pin
• Join us in the Technology Center to set up your member web site, sign up for the eNewsletter & register for a class
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