Social Media Training for IDRC

Social Media BootCampjuly 20 2010 IDRC

Contact your Happy Marketer trainers– David Liem & Rachit Dayal

Hello@HappyMarketer.com

@hmarketer

Happy Marketer.more business from your website

Social Media Bootcamp

David Liem Senior Consultant, Happy Marketerdavid@happymarketer.comTwitter - @daveliem

@hmarketer

Our Clients

@hmarketer

http://www.hitwise.com/

@hmarketer

http://www.blendtec.com/willitblend/

@hmarketer

The Social Media Landscape

@hmarketer

• Nearing 500 Million Users• 56% of all visits on social sites*• #1 visited site in Singapore*

• Pros: Connect with people, share interests, pictures, videos

• Cons: Privacy - your life is an open book, everyone wants to be your friend

*http://www.hitwise.com/

@hmarketer

http://www.facebook.com/AirAsia

@hmarketer

• 2nd most popular social site – 17%

• 2 Billion videos watched every day

• 250 Million Views – Justin Bieber• 20 hours of videos uploaded ea/

• Pros: Viral, educational, funny videos global audience

• Cons: Copywrite issues, privacy, questionable content

@hmarketer

• 4th popular social site - 1.17%• Microblogging, share info quickly

• Pros: easy to use, get ideas and answers quickly, networking

• Cons: 140 characters, time consuming, narcissistic, boring

@hmarketer

• 3rd most popular – 11%• Most Popular in 2006, overtaken

by Facebook in 2008• 66 million users

• Pros: Customize appearance, share music, pictures, videos

• Cons: Decreasing popularity, low security, slow loading speed

@hmarketer

• 15th most popular social site – 0.20 %

• Social networks for professionals

• Pros: Promote your professional life, increase network, share expertise, research tool

• Cons: Smaller network than Facebook, slow linking process, limited interactivity

@hmarketer

Even More Tools!

@hmarketer

Basics & Hands-On

@hmarketer

Facebook Basics

1. Connect2. Communities3. Content4. Commerce

@hmarketer

Signing in…

@hmarketer

Connect1. Finding Friends2. Maintaining Friend Lists3. Have a conversation: Comment,

Encourage, Ask & Answer Questions

4. Status Updates, Tagging People

@hmarketer

Finding Friends

• Searching for them• Similar profiles, companies,

groups• Through Email• Facebook suggestions• Instant messenger contacts

@hmarketer

Maintaining Friend Lists

• Creating friend lists• How to use your friends list• Deleting friends list

@hmarketer

Have a conversation

• Comment, Encourage, Ask & Answer Questions

@hmarketer

Status Updates

• Tag People, Companies, Events, Page

@hmarketer

Communities• Facebook Groups• Hosting Events

- Creating- Inviting- Managing

• Applications

@hmarketer

Facebook Groups

• More for personal use, smaller scale• Limited to 5,000 members• More permission control, ex.

Approvals• Communicate through emails• Cannot host apps

@hmarketer

Hosting Events

• Creating• Inviting• Sharing– Post to profile, calendar

@hmarketer

Applications

@hmarketer

Content• Sharing content from within

Facebook• Sharing content from outside

Facebook• Sharing Events• Sharing Options

@hmarketer

Sharing content from within Facebook

• Videos, Articles, Events

@hmarketer

Sharing from outside Facebook

@hmarketer

Sharing Options

@hmarketer

Commerce• Fan Pages

- How to make an effective Fan Page

• Facebook Market Place

@hmarketer

Network with other platforms

@hmarketer

Provide valuable and regular content

• articles, guides, videos, pictures

@hmarketer

Have contests that require participation

@hmarketer

Facebook Market Place

@hmarketer

Privacy

@hmarketer

Hands on tutorial

@hmarketer

Find people

@hmarketer

Reply, Retweet

@hmarketer

Search

@hmarketer

Hands on

@hmarketer

http://comm215.wetpaint.com/

@hmarketer

Creating a Wiki• http://idrc.wetpaint.com/• Username: IDRC • Password: IDRC2010

@hmarketer

Hands on Tutorial

@hmarketer

Sign up

@hmarketer

Profile

@hmarketer

Add Connections

@hmarketer

Groups

@hmarketer

Hands on Tutorial

@hmarketer

Educational Resources

@hmarketer

Using Social Media to Market Events

@hmarketer

Publish a White Paper

@hmarketer

Create an online community

@hmarketer

Twitter

@hmarketer

Online Reputation Tools

@hmarketer

websitegrader.com/site/www.idrc.org.sg/

@hmarketer

Please leave some Positive Feedback?

@hmarketer

Thank You

David Liem Senior Consultant, Happy Marketerdavid@happymarketer.comTwitter - @daveliem

Social Media Training for IDRC

Education

Idrc Ingles

F & A Idrc Willy Reyes

Contacto: idrc@pumas.ii.unam - infom.gob.gt

Session: Coastal Vulnerability and Risk Assessment, IDRC ... › fileadmin › user_upload › idrc › ... · Session: Coastal Vulnerability and Risk Assessment, IDRC Davos 26 August

IDRC DAVOS 2014

5th International Disaster and Risk Conference IDRC Davos ... · President GRF Davos Dr Walter J. Ammann, Chairman IDRC Davos 2014 IDRC, the International Disaster and Risk Conferences

Media Training

IDRC Davos 2008 · 2011. 4. 6. · Dr. Walter J. Ammann President GRF Davos Chairman IDRC Davos 2008 Walter Ammann, President of the Global Risk Forum GRF Davos, Switzerland IDRC

Mobile agriculture 11 march 2010- iitd-idrc

IDRC CRED project - DSPACE · IDRC CRED project . Competition Research Training Workshop . Flamenco Hotel, Zamalek, Cairo, 14-16 September 2010 . PROGRAM . Resource persons . Izak

Sample MultiChannel IDRC

idrc periurban report

Proyecto IDRC Flatness, Flooding and Farming)

IDRC Data Visualization Review EN... · 2016-11-10 · IDRC Data Visualization Review Written by Amanda Cox Data visualization is not a new concept for IDRC, or for its partners

Drennen IDRC 2004

IDRC - ircwash.org

Presentación International Development Research Centre - IDRC

Idrc costa rica ppt final

Idrc ict ses talk (1)

IDRC Satellite Map (2004) IDRC Out of Africa Map (2003)