Taking Your Website to the Next Level 2010

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What's the "next level" if we all have different websites and different needs?Presented at Indiana CASE conference, April 23, 2010. http://i-case.org/

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Taking Your Website to the Next Level

Chas Grundy

Whatshouldawebsitebe?

Websites should be strategic.

"Tac/csaredoingthingsright.Strategyisdoing

therightthings."

Websites should be actionable.

Websites should be measurable.

Websites should be usable.

Websites should tell a story.

Websites should be flexible.

Websites should be part of the mix.

Website YouTube

Facebook

Search

Marketing

Brochures

Direct Mail

Television

Radio

Outdoor

Email

Marketing

Public

Relations

iTunes U

websites should make users happy

http://www.flickr.com/photos/myklroventine/3261364899/ http://failblog.org/2009/05/02/door-sign-fail/ http://www.flickr.com/photos/hellosputnik/2142531537/ http://www.flickr.com/photos/rosaydani/77371897/ http://www.flickr.com/photos/iliahi/408971482/ http://www.flickr.com/photos/illuminator999/3991186089/ http://icanhascheezburger.com/2010/04/21/funny-pictures-onward/

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presentation by chas grundy

chas@grundyhome.com grundyhome.com twitter.com/chasgrundy linkedin.com/in/chasgrundy

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