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Presentation for Sutton Group - Copyright 2013 John D. Mayfield This is a fun and very interactive session I do with real estate groups on why knowing the real estate data in your marketplace is important. I also share some fun and creative ways to share the data using today's technology.
Citation preview
Why You Should Know the Data
By
John D. Mayfield
Author | Broker | Speaker
Introductions30 Second Pitch
Do You Believe Real Estate Statistics (Numbers)
Are Important to Consumers?
Group BreakoutWhat Numbers are Important?
Question #1
Why is knowing the real estate market data important?
Question #2
What data is important to know?
Question #3
How are you sharing data today with your marketplace?
Question #3
How are you sharing data today with your agents?
Question #4
Do you have any effective ways to share data today?
Do You Believe Real Estate Statistics (Numbers)
Are Important to Consumers?
Reason #1 – Helps you look like the expert…
The Law of F.A.E.
When you think of Real Estate you think of ?????
When you think of Real Estate you think of ?????
When you think of Real Estate you think of ?????
When you think of Real Estate you think of ?????
When you think of Real Estate you think of ?????
When you think of Real Estate you think of ?????
The Law of F.A.E.
#2 – Sphere of Influence
50% +/- Find Their Agent From a Friend, Co-Worker
S.O.I.Is Important!
Sharing the Data is Important
Knowing The Datavs.
Presenting The Data
Remember
Haiku Deck
Haiku Deck
Company A
Company B
Company C
Sutton02468
101214161820
Billion in Sales
Company ACompany BCompany CSutton
20 BILLION IN REAL ESTATE
TRANSACTIONS ANNUALLY…
Haiku Deck
Haiku Deck
Haiku Deck
Haiku Deck
Group BreakoutVisual Ideas
For Data
Creative Ways to Present DataWith today’s technology…
Jing – Techsmith.com
FlipBuilder.com
Use a GreenScreen
Sharing is BIG!
Is Your Online Office Empty???
Time on Your Site?
If you don’t capture them when they visit your web site or video, call for them all you want, but chances are they’re gone….
Think “Opt-In”
Create a market snap-shot
Create a FREE e-Book/newsletter to share the data
BoxShot3D - Presentation
MailChimp.com
ConstantContact.com
AWeber.com
Data sent to AWeber
Visitor to Web Site
Opt’s InFor FREE
Offer
E-Mail Registered at AWeber
Auto E-Mails
Delivered
Aweber Sends a monthly e-newsletter from my blog
In Closing…
1 2 3 4
5 6 7 8
9 10 11 12
13 14 15 16
1 2 3 4
5 6 7 8
9 10 11 12
13 14 15 16
1 2 3 4
5 6 7 8
9 10 11 12
13 14 15 16
Discover new ways to share the numbers in your area…
Company A
Company B
Company C
Sutton02468
101214161820
Billion in Sales
Company ACompany BCompany CSutton
20 BILLION IN REAL ESTATE
TRANSACTIONS ANNUALLY…
John@BusinessTechGuy.com
Thank You!
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