Top 5 Takeaways from the Digital Health Communications Extravaganza (DHCX) 2013

Top Takeaways from the Digital Health ExtravaganzaDHCX 2013

Presented by Don Jones, Lisa Brown and Emily Springer

Agenda

• The Digital Health Extravaganza 2013: Converging Networks

• Top Five Takeaways

• Questions?

#1: Socialize with purpose.

• What are the “social objects,” or nodes that people care about and find common interest in?

#2: Work on a micro scale.

• Engaging one person at a time is still innovative – even in the age of “virality.”

• Think of the person as our data set.

#3: Measure real world outcomes.

#4: Design for the ‘ecosystem’ in which your audiences live.

#5: For mobile health solutions, design with focus.

Questions?

Health & Medicine