World Lymphoma Awareness Day 2014

Thank You To Our Sponsors

World Lymphoma Awareness Day 2014

WLAD 2014 Media Highlights

• Czech Republic: 500,000 reached through TV and magazines

• Japan: 600,000 reached through newspapers

• Switzerland: 326,000 people reached through newspapers and magazines

• Serbia: 63 releases in the press and 7 appearances on national TV

Colombia

Argentina

LC Social Media Reach WLAD

Lymphoma Coalition Facebook: Total reach: 129,052 • “STOP lymphoma”• 70,000 reach, 331 likes

Twitter: • #WLAD 807 tweets • #lymphoma 1,253 tweets

United Kingdom

Bulgaria

Canada

USA

Denmark

Email

Website

Social Media

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

66.67%

80.00%

93.33%

Online Channels Used By Members WLAD 2014

Turkey

Slovenia

Italy

France

Facebook

Twitter

YouTube

Other (Google+ etc..)

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

93.33%

46.67%

20.00%

20.00%

Social Media Used by Members on WLAD 2014

Uruguay

Israel

India

Japan

Portugal 577 Shares & 2950 likes

Sydney Opera House

Australia

LC Social Media Reach WLAD

Lymphoma Coalition Facebook: • A total reach of 129,052 • “STOP lymphoma” 70,000 reach, 331 likes

Twitter: • #WLAD 807 tweets • #lymphoma 1,253 tweets

Serbia