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Workshop by Pradeepa Narayanaswamy@NPradeepa
�� Introduction to Creative Brainstorming
� Lets have some FUN!!!
� Final Thoughts
Agenda
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“Become more conscious of the creative power within your reach” – Alex Osborn
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�Creative Brainstorming!!
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�� Have a clearly defined goal
� Pick your team
� Allow for divergence
� Decide who to facilitate– Can it be your boss???
� Stock your meeting room
How to run a session?
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“Its easier to tone down a wild idea than to think about a new one” – Alex Osborn
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�Focus on quantity instead of quality
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�Allow no criticism
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�Welcome far-fetched ideas
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�Build upon each others ideas
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�
Climate SettingIntended as Ice breaker to lighten up the mood & jumpstart creativity
�� Introduce the person to your right in a most
outlandish and exaggerated manner.
� The only fact is the persons name
I’m Impressed!!!
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�
Priming the PumpIntended to prime everyone’s creative pumps before the actual
brainstorming
�3 Random Words
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�
Active Paradigm Shifts Intended to engage as a team and challenge the team to think outside
the box.
�Cross Over
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�
It’s a Storm, NOT a DrizzleIntended to generate a good idea by generating lot of ideas.
�Terrible Ideas Welcome!!
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�
Improv your BrainstormingIntended to give the group control over their actions and responses.
�Zap Negativity
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�� Combine & extend ideas, not just harvest
� Divergence & Convergence
� Use it for more than just generating good ideas
� Diligently follow the principles
� It’s not the ONLY way to generate good ideas
Helpful Pointers
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�Brainstorming sessions are
worthless unless they are woven with other work practices!!!
"An idea has a shelf life of a banana" - Bill Gates
Finally….
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Let’s Connect…
https://www.linkedin.com/in/pradeepanarayanaswamy
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Images Credit : Google Images
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