Copyright, Content and Mobility - Presentation: Professor Mickie A. Piatt, Chicago-Kent College of...

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For more information: emailus@marcusevans.com Professor Mickie A. Piatt from the Chicago-Kent College of Law and a speaker at the marcus evans IP Law Summit held at the Broadmoor, Colorado Springs, March 21-23, 2013, delivered his presentation entitled "The Content Gold Rush: Navigating Copyright Issues in the Mobile Market" Join the 2015 Summit along with top IP Law executives and service providers in an intimate environment for a focused discussion of key new drivers shaping the legal industry today. For more information: emailus@marcusevans.com

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Mickie A. PiattChicago Kent College of Law  IITChicago‐Kent College of Law, IIT

IP Law Summit 2013

The Probleme ob eThe [content] industry is in the middle of a technology‐driven revolution   It is clear that the old order has been swept away  revolution.  It is clear that the old order has been swept away, but it is not yet clear what form the “new order” will take.  The major [players] are on life support and will not survive in 

thi  lik  th i   i  f   [C diti d t ibl  anything like their previous form.  [Commoditized tangible units] are dead as a distribution medium.  Copyright is unenforceable and hence essentially irrelevant except at the margins of the “new order.”  Barriers to entry have been reduced dramatically as the costs of producing top‐quality [content] have declined by a couple of orders of magnitude.  [content] have declined by a couple of orders of magnitude.  Portable [distribution channels] permit consumers to [consume content] all the time and this enormously increases the potential demand   

H. Perritt, New Business Models for Music, 18 Villanova Sports & Ent. Law Jl 63, 65 (2011)

the potential demand.  

C I h CContent Is the Center

Technology

LawFuture

BusinessBusiness

The TechnologyThe TechnologySmart “Phones”Smart Phone WarsPotential for Technological consolidationPotential for Technological consolidationLicensing of standards essential patents

d dStreaming Audio/VideoOversight issues for distributors

Cloud ComputingSoftware, Platform, InfrastructureSoftware, Platform, InfrastructureDark Clouds

More TechnologyEncryption advancesConsolidation of Pipeline Ownership & Consolidation of Pipeline Ownership & Content OwnershipPublishingPublishingFunded research publication requirement

kRemote coursework

The LawIndividuals as copyright defendantsISP’s as copyright/trademark defendantsAggregators as copyright defendantsIssues of personal jurisdiction/identification of p jdefendantsCost of enforcementPrivate Enforcement—”Six Strikes”Kirtsaeng and “first sale” doctrineg

The BusinessThe BusinessCREATORCREATOR

PRODUCERCONSUMER

DISTRIBUTOR

The Future All is NOT LostThe Future. . .All is NOT LostOpportunities aboundOppo tu t es abou dCreativity in approach“All” may give way to “some”y g yData PointsCD sales decline; individual digital songs increaseIndependent book stores increase sales 8% in one year TV viewing is flat, but online streaming continues to growContinuing rise of video games

Opportunities for new ideas in the management of Opportunities for new ideas in the management of intellectual assets

Mickie PiattChicago‐Kent College of Law, Illinois Institute of TechnologyChicago Kent College of Law, Illinois Institute of Technology312‐906‐5145mvpiatt@kentlaw.iit.edu

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