3 Reasons why Emoji Should be Important for Marketers

FOR

Robert Katai

What if wecould talk...

The same LANGUAGE

sorry,

not this

Yes, We Can with

EMOJIS

Even these guys recognize the power of emojis

Is this importantfor Marketing?

I give you why 3 Reasons

Emojis are Important

Marketersfor

The importance ofVisual Marketing1

More than of your 50%brain is involved in

visual proccesing

70% of all your

sensory receptors are in your eyes

Reso

urce

s: N

eoM

an S

tudi

os

The Millennials Language2

Millennials spend an average

25 h. online / week, and

91% are regular Internet users

Ditch B2C,

go for H2H,

Human-to-Humancommunication.

Internet and digital technology play an increasingly important role in their lives, starting with how they form their identity and how they experiment with their social identity.

Professor Urs Gasser,Berkman Center for Internet and

Society at Harvard University

“

Emojis mean time3

Time is a valuable thing / Watch it fly byas the pendulum swings / Watch it count down to the end of the day

“Linkin Park - In The End

Time is a VALUABLE RESOURCE for every marketer.

Conclusion

the Right Type Of Content, for the , Right Context

at the Right Time

Visual MarketerBrand Evangelist Bannersnack

@katairobi

www.robertkatai.com