Getting the Most Out of Networking: Best Practices Revealed

Affiliate Summit East 2014

Getting the Most of Out Networking:Best Practices Revealed

Tricia Meyer, Sunshine Rewards (@sunshinetricia)Eric Nagel, FMTC (@ericnagel)Vanessa Branco, Versa9 (@VanBranc)

Agenda

• Introductions

• What is Networking?

• Networking Jump Start

• Who, Where, And Why?

• How You Can Start Now

• Audience Questions

What is Networking?

• The exchange of information or services among individuals, groups, or institutions; specifically: the cultivation of productive relationships for employment or business (Merriam-Webster)

• Includes: place of employment, kids’ schools and groups, social clubs, sports, neighborhood, alumni, business events, civic groups, church, HOA, rotary clubs and even the people you meet in elevators, lines, and bathrooms

Consider This

• 55% of messages received and processed by your brain are based on body language

• 38% are based on the tone of voice

• Only 7% is verbal

Source: accuconference.com, Albert Mehrabian

Consider This

Let’s Network!• Find someone near you that you don’t know RIGHT

NOW• Ask them at least TWO of these questions?

– Where are you from?– Have you done anything fun in New York?– Is it your first time here?– Why are you here?

Let’s Network!

• Get to know your neighbor

• Exchange contact information

• What are they doing the rest of the conference?

Networking Within Affiliate Marketing Community

• Who?

• Why?

Affiliate Karaoke

• Networking Opportunity Tonight

• http://www.affiliatekaraoke.com

• http://bit.ly/affiliatekaraokecontest

Networking Outside Affiliate Marketing Community

• Who?

• Why?

Networking Locally

• Who?

• Why?

Pre-Networking Tips• Join Facebook Groups and Follow Twitter

hashtags– Find out who you might meet– Research what they do– Possibly reach out about meeting

Pre-Networking Tips

• Prepare your own Elevator Pitch– “So, what do you do?”

• People don't want to know what you do, they want to know what problems you solve.

• Make them care– “What can you do for me?”

• Leave them wanting more

– Practice, practice, practice

Networking Tips

• Make eye contact, firm handshake

• Talk less, listen more

• Good hygiene, good posture

• Strong versus pointless introductions

• Give genuine compliments

• Keep business cards and pen handy

• Make introductions to others

Follow Up Tips

• Connect via email, LinkedIn, Twitter, etc.

• Send thank you cards

• Maintain the connection

• Share their “stuff” (repin, RT, “like”)

• Birthday eCards

• LinkedIn Endorsements

30 Things You Need to Do NowGo to: http://bit.ly/ase14-networking • Find 30 things you can be doing to become a

more effective networker• Spread the link to anyone you know who could

use some networking help• Respond to us with your favorite networking tips

@SunshineTricia

@EricNagel

@VanBranc

Affiliate Karaoke

• Network with us—Live Drawing!

Network with Us!• Tricia Meyer

– tricia@sunshinerewards.com– @sunshinetricia

• Eric Nagel– eric@fmtc.co – @ericnagel

• Vanessa Branco– vaness@versa9.com – @VanBranc

Questions?