How Placedise can help your Business

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How Placedise can help your Business.

Step by Step.

www.placedise.com

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What this presentation is about

There are a lot of steps that you usually take, when using Product Placement.

Placedise can help you at most of them to save money and time as well as reduce risk.

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Result

Reporting

Reporting

Reporting

Pre-SelectionTest

ImplementationPre-Test Final Selection

Final Implementation

Study

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Your benefits

Find the right placement option faster, cheaper and with less risk.

Pre-Selection

save money reduce riskget clear

measurementsave time

With Placedise, you can eliminate inappropriate advertising options straight

from the beginning of your planning.

This will save you expensive and time-intensive meetings and discussions.

At the same time, you reduce the risk of fatal wrong decisions.

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Case Example: Pre-Selection

An automobile manufacturer has identified ten possible options for

product placement in different content types with a similar reach

potential. However, the available budget allows a maximum of two

placements. With Placedise he identified those options, which provide

the greatest potential for a better reputation – within minutes.

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Your benefits

Save on pre-tests or at least validate their results easily.

Pre-Test

save money reduce riskget clear

measurementsave time

Validate the results of pre-studies with Placedise.

Depending on your goals and planning, you can also supersede a lot of

research and surveys.

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Your benefits

Eliminate costly selection reruns – find the right placement faster.

Pre-Selection Pre-Test

save money reduce riskget clear

measurementsave time

Due to the timely elimination of less effective advertising

options, you do not have to go through repeated and costly

reruns of the selection process.

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Case Example: Pre-Selection Process

An Internet company is planning a very offensive placement of its

website in a documentation. By using Placedise, the executives realize

that implementing the product with the planned parameters would

most likely lead to a damage of their corporate reputation. By further

iterative test runs they find an option that not only avoids this danger,

but at the same time has a significantly higher potential degree of goal

achievement.

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Your benefits

Make management happy – use our clear and simple product placement measurement values

Reporting

save money reduce riskget clear

measurementsave time

With the test results from Placedise, you can commit yourself to clear-cut

goals and support your decisions and management reporting with definite

figures.

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Case Example: Reporting

In some exemplary analyzes of a fictional placement with Placedise, a

confectionery manufacturer was able to achieve a potential degree of

goal achievement of 75%. For a planned campaign, this 75% will be set

as the target value. Actual placements can be measured against this

value.

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Final Selection

Your benefits

Again: Find the right placement, which will rocket your business success, faster.

save money reduce riskget clear

measurementsave time

Using Placedise, you can not only work more efficiently up to the final

selection, but also further optimize your selected advertising option before the

actual implementation.

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Case Example: Final Selection

A sunglasses manufacturer tested not only planned product

placements, but also fictional (theoretically possible) alternatives with

Placedise. Since the chosen placement ranks best among 80 possible

alternatives, the company can cut most further studies, since a better

placement would be hardly possible.

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Result

Your benefits

Validate your campaign‘s success by easily getting data about

the advertising effects of your marketing tactic

save money reduce riskget clear

measurementsave time

Determine the advertising effects of your campaigns, to compare them among

each other and thus be able to develop appropriate recommendations for the

future.

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Disclaimer

Visit our website for more information

and contact us at any time, in case you have further questions.

Indication of source for used images and graphics:

#22081038, Young couple doing shopping: ©iStockphoto.com/LeoPatrizi

Placedise UG (haftungsbeschränkt)

Neue Amberger Straße 39, 92655 Grafenwöhr, Germany

Represented by: Jens Kürschner, Maximilian Böhm

Company Register Entry: Handelsregister B Weiden i.d.OPf., HRB 4366

www. Placedise .com