How the Pros Get Leads From Social Media

How thePros GetLeads fromSocial MediaB L O G . B U F F E R . C O M

1. What even areleads?

1. What even are leads?

A lead is a person who has indicatedinterest in your company's productor service in some way, shape, orform.

^Social Mediais typically

top-of-funnel

There're plenty ofsocial strategiesfor the middle

and bottom, too

Journey of a social media lead

ViewFollo

wMentio

n

DM Subscribe

ReplyFollo

wup

Sale

Awareness

Interest

Engagement

Action

Advocacy

Journey of most any lead

Awareness

Interest

Engagement

Action

Advocacy

Social media can do it all!

2. The BasicBuilding Blocks

1. Landing pages

2. UTM links and bitly URLs

http://clearlink.com/?utm_source=hi-there&utm_medium=its-kevan&utm_campaign=happy-friday

http://bit.ly/1me7aj8

http://bit.ly/buffer

3. Contests

3. Real Strategiesof the Pros

1. Twitter Lead Gen cards

2. Facebook Lead Ads

3. The Facebook Ask

4. Social-Geo Monitoring

5. Buffer Retweets

6. Twitter Parties & Live Chats

7. Slideshare Lead Capture

8. Whisper codes

9. Medium Letters

10. LinkedIn Groups

1. Social media is gold

2. Try the building blocks

3. Find a strategy that works

Read the full post:http://bit.ly/lead-tips