Top 15 Content Marketing Tactics to Boost Your Website Traffic and Conversion

TOP 15 CONTENTMARKETING TACTICS

TO BOOST YOUR WEBSITE TRAFFIC

1. INFOGRAPHICS

THIS INFOGRAPHIC RECEIVES

800Likes

600Tweets

23,264 Visits

Use Gifographics or3D Infographics

To Stand Out

INFOGRAPHICS LEAGUEwww.infographicb2b.com

2. SLIDESHOWS

SLIDESHARE IS THE TOP SITE FOR PRESENTATIONS

3 BillionViews

3XTraffic

40% MoreTraffic

60MVisitors

3. IN-DEPTH ARTICLES

13% – 15%increases traffic

4. SKYSCRAPER TECHNIQUE1

2

3

Find trending

topic

Copy the concept with

better content

Reach out to the right people

5. USE BUYER PERSONAS

By focusing on the content for their ideal customers, Quicksprout can increase traffic by 152.42% and

page views by 259.62%.  

6. START A FIGHT

VS.

ITEM A

ITEM B

With product showdown pages, Zappos can

increase their traffic by 10%.

7. CUSTOMIZE 404 ERROR PAGES

TechCrunch increasessearch engine traffic by 9%

within 30 days by customizing its 404 error pages with

internal pages on the website.

8. GUEST POSTING

Neil’sCase Study61

times

49 blogs

3months

22,7%Increase 22,7% in search traffic

9. CURATE CONTENT INFOGRAPHICS CURATION IS A TREND

1,400

Likes

1,910Tweets

An infographic like this

can get KISSMetrics

10. CONTENT FOR WIKIPEDIASearch for dead links.12

34

Create similar pages to the dead links.

Replace the dead links with your pages.

Ask others to replace the dead link with the link to your site.

11. TOOLS OVER CONTENT QUICKSPROUT FREE TOOL

1PAGE VIEWS

from 1.8 to 2.35

2BOUNCE RATE

from 74%to 63%

3TIME ON-SITEfrom 2m10s

to 3m10s

4INCREASEVISITOR LOYALTY

12. INDIRECT CONVERSIONS

increases its leadsfrom 49% to 72%

using this technique.

High Quality Blog Content Can Lead to Indirect Conversion in the Long Run.

say product videos help them make purchase decisionsare more likely to buy when viewing product videos

brands share on Facebook is videosin online sale conversions

85% Visitors

52% Consumers

46% Content

Shoeline.com increases 44% 13. VIDEOS

1 2 3 4

14. CONTENT LENGTH MATTERS

The more words your content has, the more traffic and conversion it can generate.

FOCUS ON PUTTING OUT QUALITY CONTENT

15. MORE AUTHORS = MORE TRAFFIC

Adding multiple authors to blogs or website

Encourage sharing contentvia their social profiles

How this work?

This tactic not only improves your click-through rate but also encourages social

shares and ranking.

Source

7 Essential Ingredients Every SEO Campaign Needs11 SEO Changes That Will Give You Big Results7 Smart Ways to Combine Content Marketing with SEO for More Qualified Search Traffic

- Quicksprout blog –

Online Videos Drive Conversions and Traffic [Infographic]Slideshare – The World’s Largest Content Sharing Community [Infographic]

- infographicb2b.com -Visualize

www.the-seen.com

IT’S TIME TO GET VISUALwww.the-seen.com