Recruiting nugget 8 intro to boolean basics may 21 2014

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Understand the basics to using boolean searching to find top talent on-line.

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Manpower I Wednesday, May 21, 2014

Recruiting Nuggets

Module 8

Intro to Boolean Basics

Manpower I Wednesday, May 21, 2014

Kelly Sudsbury Recruitment Solutions Architect

North America ManpowerGroup

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How to Participate

• Ask a question

• Votes (polling questions)

• Rate (before you leave)

• Streaming Voice over IP via your computer speakers

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Today’s Goals

• Define Boolean

• Modifiers

• Operators

• Searching for Temporary Workers on Google

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Vote #1: Boolean Experience

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Boolean Logic Defined

• Math system based on the organization of data

• Used on-line:

– Either on a job board, search engine or on a website’s search bar

• It narrows down your search to more manageable results

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How Boolean Searching Works

• Each page has a title, a URL, words, sentences, images

• Crawls the web, going through links and memorizing the content of pages

• Pages are ranked:

oPaid

oOrganic

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Benefits of Boolean

• Increase relevant results in your searches

• Can widen search to capture more results

• Can narrow search to more manageable results

• Remember: quality over quantity

• Go beyond resumes and help uncover candidates and talent not on job boards

Main Operators

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Boolean Search Operators

• AND

• OR

• NOT

MUST BE WRITTEN IN CAPITALS

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• AND

• “call center” AND bilingual

• “call center” AND finance

Individual Operators

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Individual Operators

• OR

• “Call center” OR “Customer Service”

OR CSR

• Retail OR hospitality

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Individual Operators

• OR

• “Call center” OR “Customer Service”

OR CSR

• Retail OR hospitality

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Individual Operators

• NOT

• "call center" NOT director NOT

manager

• “call center” NOT healthcare

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Combined Operators

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• Software AND engineer NOT manager NOT director AND “Call center” AND “customer service AND bilingual NOT director

• Welder AND (MIG OR TIG) AND pipeline

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Main Operators

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AND OR NOT

Space between words

| (Shift \) -

(Minus sign)

Reduces results Increases results Reduces results

Bilingual AND finance Inbound OR outbound Welder NOT tig

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Of Note . . .

• AND OR NOT must be in all caps • AND is default on Google, Yahoo and Bing

o Java engineer boston o java AND engineer AND boston

• Google o Does not recognize NOT o Use – (minus sign) o Does not require parenthesis () o Do not have to use ALL CAPS for AND, OR, NOT

Operators vary across search engines and sites review parameters for best results

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Taking It Further: Modifiers

Where are the Resumes and Candidates?

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Exact Phrase

• “Call center”

• “customer service”

• “marketing manager”

• “first name last name”

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Parentheses

• (resume OR cv)

• NOT (submit OR apply)

• NOT (director OR manager)

• Thought bubble

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The Wild Card

Asterisk

• Recruit* (recruit, recruiter, recruiting, recruitment, recruits)

• “Call Cent*” (call centre, call center)

• Manag* (manager, management, managing)

• Financ* (finance, financial, finances)

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Combined Operators and Modifiers

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• “data entry” AND (mortgage OR loans) AND (milwaukee OR chicago)

• (“call center” OR “contact center” OR “client solutions”) AND (resume OR CV) –manager –director (resume OR CV)

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Narrowing Your Search

("call center" OR "customer service") AND

(retail OR "graphic design" OR finance OR

hospitality)

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Narrowing Your Search

("call center" OR "customer service") AND

(retail OR "graphic design" OR finance OR

hospitality) AND (“san Francisco” OR

oakland)

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Narrowing Your Search

("call center" OR "customer service") AND

(retail OR "graphic design" OR finance OR

hospitality) AND (“san Francisco” OR

oakland) AND (resume OR CV)

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Field Search Commands

Dig Deeper

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Field Search Commands

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SITE URL FILETYPE TITLE

Searches

defined site

Searches the

url (website link)

Searches file

type

Searches the title

given to a webpage

Site:linkedin.c

om/pub

Inurl:resume

Filetype:pdf

Intitle:resume

Intitle

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Google: Intitle Search

(“forklift driver" OR “material handler“ OR “loading and unloading”) AND (“kent county” OR Wisconsin) -job*

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Google: Intitle Search

intitle:resume (“forklift driver" OR “material handler“ OR “loading and unloading”) AND (“kent county” OR Wisconsin) -job*

Inurl

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("call center" OR "customer service“ OR CSR OR “contact center”) AND (mortgage) AND (portland OR beaverton) AND(oregon OR OR) -job*

Google: Inurl Search

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Inurl:resume ("call center" OR "customer service“ OR CSR OR “contact center”) AND (mortgage) AND (portland OR beaverton) AND(oregon OR OR) -job*

Google: Inurl Search

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Temporary Employee Search Strings

• (contract OR temp OR temporary)

• (“fixed term” OR “short term” OR contract OR contractor OR contracting OR contracted OR temporary OR temp OR maternity OR interim OR freelance OR freelancer OR unemployed OR redundant OR “job seeking” OR jobseeker OR “looking for” OR “new job” OR “self employed”)

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Temporary Employees

• intitle:resume (“general labour" OR “general labor“ OR “loading and unloading”) AND (temporary OR temp OR “short term” OR staffing OR contract) (orlando AND florida) -job*

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Temporary Employees

• intitle:resume ("general labour" OR "general labor" OR "loading and unloading") AND (temporary OR temp OR "short term" OR staffing OR contract) AND ("january 2014" OR "Jan 2014") AND "grand rapids"

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Template: (remember one size does not fill all!)

intitle:resume OR inurl:resume (title) AND (skill AND skill AND skill) AND (location OR location OR location)

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Other Tips

• Try all search engines (Google, Bing, Yahoo) as the results will differ

• Save your search strings in a word document

• Use a template

• Think like a candidate

• Practice practice practice

• Nobody every gets it right the first time

• REVAMP & REVISE

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Next Session

• Advanced Boolean

• File Type Searching

• In-site Searching

• Finding Alumni and Graduates

• Using Google Images and Faces

• July 2nd

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Questions?

kelly.sudsbury@manpowergroup.com

http://www.linkedin.com/in/kellysudsburyrecruittalent

@recruit_talent

Kelly “recruit talent” Sudsbury

Recruit Talent

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