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Sponsored Content 2016
Sponsored Content
A crafted article
An article written about your business. We help you find the perfect angle to engage
our readers with your content.
Homepage Promotion
The article appears on our homepage for 24 hours. On
average our home page gets 30,000 impressions per day.
Promoted on Social
Our Facebook & Twitter channels are key to driving
readers to our story. Promoted on our social pages where we
have over 200K fans.
Engaging “Extras”
Add video, image galleries, interactive quizzes and digital
advertising to ensure your sponsored content stands out
from the rest!
A news story on ChronicleLive is a guaranteed PR dream. In 2015 we have helped fill restaurants to capacity, launched new businesses, sold out events and raised awareness and profile through the
power of content. Promote your business in 2016 alongside a credible and trusted editorial partner….
● “Street Rewards” Restaurant and Bar Reward Card Feature
● “How to pick the perfect Christmas Tree” with Edelweiss
● “Help for first time buyers” with Newcastle Building Society
● “Black Friday Bose Offers” with Peter Tyson
● “Get to know Mexican food” with Zapatista
● “Enjoy a visit to an Animal Park this Christmas” with Eshottheugh Farm
● “Local restaurant is celebrating after award” with Jashn restaurant
● “Stay warm and save money” with Solar Windows and Conservatories
● “Protect your home from the elements” with Render Solutions
● “Local pub offers half term delights” with Sir John Fitzgerald
● “Local law firm achieves praise from its clients” with Muckle LLP
2015 Sponsored Content Examples
Basic Sponsored Content Benefits: £300● Up to 400 - 800 words of editorial supplied by client
● Two images and up to 3 hyperlinks
● Promoted on the desktop and mobile homepage for
24 hours
● Your article can be found and read in the future on
the website and in all search engines
● Share your article with colleagues, partners and
stakeholders internally & externally
● Share your article on Facebook, Twitter & Google+
etc
Sponsored Content Extras
Get your article seen MORE by including our engaging and interactive Extras…….
Interactive Image Gallery
Increase engagement and dwell time spent on your article by including up to 10 images as
part of an image gallery. Fantastic for property, motors and new business launches
Embedded YouTube Video
Increase engagement and interaction by embedding your latest Youtube video into your
article. Reach a wider audience online through the power of
social sharing. Perfect opportunity for clients with a
video resource or a current tv advert.
Embedded Virtual Tour
Increase interest and engagement by including a virtual tour into your article,
encouraging the audience to “get to know” you a little
better. Perfect opportunity for clients with a virtual tour online who may like to reach a wider
audience. Ideal for event campaigns, property show
homes and retail clients with impressive stores.
Promoted on Twitter
Increase the audience that see your article by posting your
article on the Chronicle’s official Twitter channel. Engage
with the posts on your own Twitter channels and use the
power of social media to extend the reach and
engagement of your article. You will receive two sponsored
tweets as part of this extra.
82kTwitter followers
Promoted on Facebook
140,000k Facebook likes
Increase the audience that see your article by posting your
article on the Chronicle’s official Facebook channels.
Engage with the posts on your own Facebook channels and
use the power of social media to extend the reach and
engagement of your article. Facebook posts require
editorial sign off and are a premium extra with limited
spaces.
Embedded Interactive Quiz
Work with our editorial team and embed an interactive quiz
to fully engage with the audience and take advantage of immediate interest in your brand. We can develop an
editorial online quiz that works with both the content and your
brand - finding that all important angle to additionally
make it a success on social media.
Digital advertising promotion
Increase the audience that sees your article by utilising
display adverts on ChronicleLive to drive further
audience to your article. Utilise site-skins on desktop and
mobile mpus for a high impact campaign driving large
volumes of additional traffic to your article.
Bespoke content creation
As nobody knows your business like you, we always recommend where possible
you supply the content direct to us. However, if you are
struggling for an angle or idea - we do offer a bespoke content creation service where one of
our talented journalists will interview and run a feature on
your business.
● Up to 10 images as part of interactive image gallery - £50
● Embeded Youtube video within article - £50
● Embed Virtual Tour within article - £50
● Promotion on Twitter with two sponsored tweets - £100
● Bespoke content creation written by our editorial team - £200
● Promotion on Facebook with one sponsored post - £200
● Develop and embed an engaging online quiz - £200
● High impact Digital advertising promotional packages - £200
- 15,000 site-skins to be included or 25,000 mobile banners
Engaging “Extras” Shopping List
●
● Basic sponsored content - 7 days minimum (from the moment the content is supplied)
● Speak to Graeme Fawell, Chris Turford or Angela Upex at start of process to ensure ideas/content is
suitable
● Once sold - reserve the editorial position on the homepage with sales support
nedigitalbookings@trinitymirror.com
● Send all content ncjcommercialproduction@trinitymirror.com.
● Proof will be sent back within 2 working days to proof with the client
● When the proof is received please send to sales support together with a booking form to enable the editorial
mpu to be created nedigitalbookings@trinitymirror.com
● Once proofed inform Angela’s team and they will liaise with sales support to enable them to link the
designed mpu to it
● If social is agreed, speak to Graeme Fawell about getting this live
SLA’s and key points to remember
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