Entrepreneur To Be - Entrepreneur's Tool Box

“An Entrepreneur’s Toolkit”Simple. Practical. Affordable.

A Contribution in GEW 2013

Samer Berjawi Mohamad Bajouk

outlineSection 1 Section 2 Section 3

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

branding

Inspirit Academy – GEW 2013

branding• Attract your target

• Talk & walk with integrity

• Distinguish your products in the market

Inspirit Academy – GEW 2013

branding• Attract your target

• Talk & walk with integrity

• Distinguish your products in the market

Inspirit Academy – GEW 2013

branding• Attract your target

• Talk & walk with integrity

• Distinguish your products in the market

Inspirit Academy – GEW 2013

branding

• Consistent

• Clear

• Authentic

Inspirit Academy – GEW 2013

branding

•• Simply Spelled and Read

• Catchy, short, memorable

• Easily accessed as a domain name

•• Triggers action

• Emotional

• Avoid corny slogans

•• Long Life-time

• Simple, stylish, professional

• Adaptable

•• Connected

• Delivers the right message

Inspirit Academy – GEW 2013

branding

•• Simply Spelled and Read

• Catchy, short, memorable

• Easily accessed as a domain name

•• Triggers action

• Emotional

• Avoid corny slogans

•• Long Life-time

• Simple, stylish, professional

• Adaptable

•• Connected

• Delivers the right message

Inspirit Academy – GEW 2013

branding

•• Simply Spelled and Read

• Catchy, short, memorable

• Easily accessed as a domain name

•• Triggers action

• Emotional

• Avoid corny slogans

•• Long Life-time

• Simple, stylish, professional

• Adaptable

•• Connected

• Delivers the right message

Inspirit Academy – GEW 2013

branding

Inspirit Academy – GEW 2013

http://www.logogarden.com/

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

branding

•• Simply Spelled and Read

• Catchy, short, memorable

• Easily accessed as a domain name

•• Triggers action

• Emotional

• Avoid corny slogans

•• Long Life-time

• Simple, stylish, professional

• Adaptable

•• Connected

• Delivers the right message

Inspirit Academy – GEW 2013

http://www.degraeve.com/business-cards/

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

marketing

• Acquisition

• Retention

• Winning Back

Inspirit Academy – GEW 2013

marketing

• Acquisition

• Retention

• Winning Back

Inspirit Academy – GEW 2013

marketing

• Acquisition

• Retention

• Winning Back

Inspirit Academy – GEW 2013

marketing

If your business is not on the internet, then your business

will be out of business.”“

- Bill Gates, Founder of Microsoft

Inspirit Academy – GEW 2013

http://www.wix.com

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

http://www.inspiritacademy.comhttp://smrbrjw.wix.com/photography

Inspirit Academy – GEW 2013

http://www.inspiritacademy.comhttp://smrbrjw.wix.com/phtghrph

Inspirit Academy – GEW 2013

marketing

Inspirit Academy – GEW 2013

marketing• Great exposure for businesses

• Free for your customers

• Customer engagement

• Cost effective marketing campaigns through targeted ads

• Can be (MUST BE) integrated with your website and each other

Inspirit Academy – GEW 2013

marketing

Inspirit Academy – GEW 2013

marketing• Facebook has over 800 million active profiles with 25% of

these joining in a single year.

• 50% of all Facebook customers log into their accounts each and every day.

• Facebook customers spend 700+ billion minutes on this site every single month.

• Facebook has 900+ billion pieces of content that its customers interact with; this includes “groups,” “events and community,” and fan pages.

• An average Facebook user “likes” about 80 pages.

• Great tool for b2C marketing

Inspirit Academy – GEW 2013

marketing• Questions, tips, quotes

• Polls and competitions

• Controversial posts

• Greetings and congratulations

• Photos and/or video from recent events

• Humor posts

• Promotion of your services and products

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

marketing• LinkedIn is a network with 65 million business professionals

around the world.

• The average LinkedIn member has an average annual income of $109,000.

• Nearly 50% of LinkedIn members have decision-making authority for their companies.

• Can target users according to industry

• Great tool for B2B marketing

Inspirit Academy – GEW 2013

marketing• Posting regular status updates

• Active group participation

• Create company page

• Send messages and invitations to those in your network and to other group members

• Try LinkedIn advertising

Inspirit Academy – GEW 2013

marketing• Present Your Brand

• Build a Strong Foundation

• Start Following People

• Start Talking

• Drive Traffic to Your Website

Inspirit Academy – GEW 2013

marketing

Inspirit Academy – GEW 2013

marketing• Keeps you connected

• Email Marketing Excels in Return-on-Investment and is measurable

• Email Marketing Improves Brand Awareness and Customer Relations

• Promote your products and services

• Email Marketing Can Be Highly Customized

Inspirit Academy – GEW 2013

marketing

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

operations

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

operations

Inspirit Academy – GEW 2013

operations• Affordable

• Flexible

• Practical

• Time Saving

Inspirit Academy – GEW 2013

operations• Telephone Answering

• Fax to Email

• Address & Mail Collection

• Meeting Room

• Invoice Collection

Inspirit Academy – GEW 2013

summing up

Logo $200.00 $19.99

Business Card Design $50.00 Free

Business Card Printing $180.00 $15.00

Website Development $2,000.00 Free

Website Hosting $100.00 $100.00

Marketing $5,000.00 Free

Productivity Apps $100.00 Free

Office $9,600.00 $1,400.00

Total $17,230.00 $1,534.99

Inspirit Academy – GEW 2013

Inspirit Academy – GEW 2013

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