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EU Digital Diplomacy
The European Commission's role and main activities
Pablo Perez ArmenterosSocial Media Team- European Commission
A strategic choice
General interest
Students and young people
Organisations and campaigns
Journalists
Think-tanks
NGOs
Leaders
Tech-savvy
Political
Professional
Consultancies
Researchers
Staff
General interest
Students and young people
Brings together audiences from all platforms
Different platforms, different audiences
Commissioners and Spokespersons Get Social
20102010 20142014
22 EU Commissioners 25 Spokespersons
7 EU Commissioners11 Spokespersons Average Daily
potential reach : 128 million users
7 Commissioners 10 Commissioners
Total number of fans: 93K
DD - Action Areas
Putting DD in place
inlog.org
What about the future?
EU Digital Diplomacy
@PabloPerezASocial Media Team- European Commission
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