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so·cial me·di·aNOUNwebsites and applications that enable users to create and share content or to participate in social networking.Powered by Oxford Dictionaries · © Oxford University Press
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UNIQUE HOST NAMES BY YEAR
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17,0
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1.5 sites added each second
1
POWER OF 5
Deliver Real-Time Information
Yes, use this strange bird of 140 characters (may be 10,000 soon)
serve a team's need for quick, relevant information.
Use Hashtags with keywords
Perform Indexing, Filtering, & Tracking Topics
• Unified space within a timeline platform
• *Share announcements *Team Calendar of Milestones *Pages for different interests and upload documents. *Posting Team Norms *Screenshots for team comments *Video updates *Team Photos.
• Transparency to your stakeholders
• Retrospective Reference
YAMMER
PERISCOPE ~ Deliver Material in an Engaging Way Preferences towards video over text with certain types of information.
Video also creates more of a personal connection, which can be particularly useful for distributed teams.
Record from your SMART phone
KATCH
Distributed teams, set each group up with the means to create video updates and encourage them to do so on a regular schedule.
Status reports be more engaging by placing faces to names
PERISCOPE
Instant Messaging/IMAlerts when team member cam
Open Portale upon something worth noting?
EZ Early Warning System
Cost Savings
Convenient
Not without pitfalls
INSTANT MESSAGING
• Social media in its broadest sense covers a whole range of
• A group of people with similar interests by enabling interactive conversations and the exchange of information irrespective of physical location can have negative implications. But the fact that these tools are freely and readily available means that they are not the ideal place for confidential information about an organization’s projects. Their use should require clear guidelines on exactly what type of information could be shared even within an invited community of users because security issues should be paramount. However useful these sites might be they do not have the same level of security that an internal system would have – some do not have proper version control or user access controls so should not be used for communications relating to important or confidential project information.
Legalese
BULLISH ON LINKEDIN
SEARCH EN
GIN
E
Connectivity Engine
ETIQUETTE
Not a Numbers Game
Personalize your Message
• Name• Picture*• Headline• Summary• Skills & Endorsements• Recommendations
* PMI is offering free PROFESSIONAL pictures
WHAT’S YOUR NAME?• How formal does it need to be?• Who are you known as?• What about nicknames?• Accreditions?
PICTURE
• First Impression• Visuals are everything
• take a good look at your profile photo and ask yourself:
• Does it reflect the brand image you want to portray?
• 14 times more likely to have your profile viewed if you include a photo
• Have a brand-appropriate outfit• Be personable• focus on head and shoulders and a confident
smile• 400x400 pixels
HEADLINE
• 120 Characters of POWER• Mini-billboard
• to position your brand presence.• Use your keywords in a compelling way • Pipes• Headline appears EVERYWHERE on LinkedIn…
• in search results• Groups• Messages• Publishing
RULE OF 3
Org
anic
Sound & flow naturally
SUMMARY• Summary is a mini-sales pitch
• 200 characters • YOUR TOWER OF POWER
• Position yourself as a legitimate and credible expert and thought leader.
• Media reinforces your brand
SKILLS & ENDORSEMENTS
• Listing your skills on your profile makes you 13 times more likely to be viewed
• Skills are a visual overview of your brand• Shows what you can do.• Place “Power” skills on top• Disambiguate context of skills• Based on your profile keywords• Move the Skills section so it’s below your
Summary• (if possible)
• Profile ranks higher
RECOMMENDATIONS• Let your Ideal Clients sing your praises by
asking for recommendations• Helps you to attract more of your Ideal
Clients to you.• Collect at least 5-10 recommendations• Write your own recommendation request• Hint
/Settings /Manage Recommendations
/Select position to be recommended
KEYWORDS
Broader & used more often. one word in length.most popular Highly competitive Demand more resources to be optimized
effectively.
KEYWORDS
Specific and therefore aimed at niche marketsLess popular therefore less competitive
Ninja Search Combination Tool MajesticSEOBing Webmaster Toolbox WordTracker
Keyword Discovery WordPot
Ubersuggest KeywordSpy
SEMRushSpyFu
KGen
KEYWORD Tools
Share an Update | Publish a Post
COURSESCirrius Solutinz
High-Persuasion PowerPoint Presentation Secrets$1000 as Social Media Manager - SMMS (3)Basics of Earned Advertising - Enterprise University (205)Linkedin Certification (Linked University)Business Communication - Process & Product (U. of California Berkley)Developing Innovative Ideas for New Companies (U. of Maryland)Negotiation in the Business World (U. of Michigan)Grow to Greatness: Smart Growth for Private Businesses, Part I (U. of Virginia)Grow to Greatness: Smart Growth for Private Businesses, Part 2 (U. of Virginia)Gammification (U. of Pennsylvania)Social Media Marketing (U. of Michigan)Leading People and Teams (U. of California – Irvine)Steer Our Business to Success (U. of Virginia)
VOLUNTEERDirector of DevelopmentGO! NetworkFebruary 2010 – March 2012 (2 years 2 months)Economic EmpowermetThrough it's unique peer driven approach GO! Network's mission is to deliver hope, job-seeking skills, and networking opportunities to business professionals who once held supervisory, managerial, and technically trained positions.►Managed the grant process team by researching foundations whom meet GO Network's mission.►Prepared formalized grant proposals to...
Speaker FacilitatorTEDx Gateway St. LouisJuly 2015Appointed to work with a speaker to hone their speech to a set length of 18 minutes. I provide coaching on their speech phrasing, vocalization, vocal variety, the use of pauses, gesturing, and the ability to speak without movement. The more important aspect is by helping them to control their nervousness - by channeling those butterflies into an elucidated speech.
CERTIFICATIONS
Business AnalysisCenter for Advanced Information Technology at Washington University
Linkedin CoachLinked University
ITIL V3FHewlett Packard through CSME, License 100179546
Rev Up Your ReferralsReferral Institute
Toastmasters InternationaHigh Performance Leadership
HONORS & AWARDS
Who's Who in Business & Technology 2004, 2005, 2006, 2007
Toastmasters-Advanced Communicator Gold, Advanced Leader Bronze Toastmasters Division 8 Area 9 Governor 2013-2014
“Live Kidney Donor Transplants” Fox 2 Television interview on Fox2 (2004)
“Live Kidney donor Transplants” St. Louis Post-Dispatch article (2006)
"Explore Transplant" Program @ Washington University
314 662-7875rbhammond@gmail.com
Bullishonlinkedin.net
CIRRUS SOLUTINZ
Bullish on Linkedin
Linkedin.com/in/rbarryhammond
Profile Optimization $75.00/ hour
CIRRUS SOLUTINZ
Bullish on Linkedin
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