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Managing Facebook and Twitter accounts for multiple brands within one company can be overwhelming. Especially without dedicated staff for social media. This panel will look at tricks and shortcuts for maintaining and growing your social media accounts.
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• Options• HootSuite• Buffer• How to Use• Growing
Fanbase
Numerous benefits:
• Monitor multiple networks and streams in one place
• Customizable• Teamwork• Scheduling• Reporting (additional
cost)
• Manage multiple accounts
• Create a queue• Browser
extension• Suggested
content• Team
functionalities• Ease of
scheduling
fHootSuite Cons: • Expensive
analytics and confusing points system
• Ow.ly Link Shortener
• Pricey for Teams
Buffer Cons: • Limited in free
Account• No interaction nor
engagement monitoring
• Partnerships• Relationships• Drive Traffic• Timeliness• Trends• Variety• Consistent Brand
Image• Facebook
Advertising
Twitter:• Find relevant
followers• Use hashtags• Twitter search • Twitter chatstweetreports.com/twitter-chat-
schedule/
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