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Build and Implement your API Analytics StrategyArvind Jain and John Rethans
First, a little strategy.
Then, a little technology.
API Analytics > Operational
API Analytics drive business value
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Two Speed
©2015 Apigee. All Rights Reserved.
Data WarehouseCRM, ERP, etc.
SOA Database Data Lake
ESB / Integration
Days
Years
Pace
of c
hang
e
Customers Employees Partners
Connected Digital Experiences
Systems of Record
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New Demands
©2015 Apigee. All Rights Reserved.
Data WarehouseCRM, ERP, etc.
SOA Database Data Lake
ESB / Integration
Customers Employees Partners
Days
Years
Pace
of c
hang
eConnected Digital Experiences
Systems of Record
Secure Scale Manage
Analyze
Connect
The Digital Value Chain Implies a Fresh Look at Analytics
9 ©2015 Apigee. All Rights Reserved.
User Connected
Experience
Developer API API Team Backend
KPIs
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KPI Alignment Key to Digital Success
In a study of more than 1300 executives, establishing a framework to connect digital investments more directly to enterprise KPIs was the single most important area of strategic alignment that for predicting high digital capabilities.
- Apigee Institute Study “KPIS, Conviction and Competitive Advantage”
KPI Alignment Anti Pattern Success Pattern
API
APP/ProductProgram
Enterprise
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Use The Right KPIs
©2015 Apigee. All Rights Reserved.
APIsDevelopersApps
AdoptionEngagement
ReachDistribution
LocationDevices
Enterprise: RevenueGrowth
EfficiencyCustomer Sat
PerformanceTrafficErrors
Latencies
Technology
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Gain Visibility Into The Entire Digital Value Chain
©2015 Apigee. All Rights Reserved.
API AnalyticsDeveloper AnalyticsApp AnalyticsUser Backend• API Traffic Patterns• API Performance• Geo location• Anomalies• Multiple metrics – traffic, response times, errors, data exchange, etc.
• Top Developers
• Developer Engagement
• Top API Users• Top Products• Top Apps
• App Performance
• App Usage• API Performance
• Filter by app version, device, platform, OS, etc.
Relevant, Actionable and ExtensibleDashboards, Tools & Custom Reports
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Complete Visibility Into API Performance and Behavior
©2015 Apigee. All Rights Reserved.
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Complete Visibility Into API Performance and Behavior
©2015 Apigee. All Rights Reserved.
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Complete Visibility Into API Performance and Behavior
©2015 Apigee. All Rights Reserved.
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Complete Visibility Into API Performance and Behavior
©2015 Apigee. All Rights Reserved.
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Measure and Grow the API Program
©2015 Apigee. All Rights Reserved.
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Measure and Grow the API Program
©2015 Apigee. All Rights Reserved.
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Measure and Grow the API Program
©2015 Apigee. All Rights Reserved.
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Build Your Own Reports
Define custom metrics, dimensions, queries, reports, and dashboards using virtually any attribute that defines traffic
©2015 Apigee. All Rights Reserved.
500+ Gateway VariablesAPI RequestAPI ResponseRequest PayloadResponse Payload
Custom Metrics
and Dimensions
ReportsCustom ReportsAnalytics APIs
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Easily Integrate API Analytics With Enterprise Tools
Create custom queries against raw traffic data using 120+ Analytics APis
©2015 Apigee. All Rights Reserved.
• Over 120 query APIs• Metric• Dimension• Aggregation type• Interval• Ordering• Time duration• Filter
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Monitor the Health of Your APIs
Measure, validate and compare latency across regions
©2015 Apigee. All Rights Reserved.
Analytics For The Complete Digital Value Chain
26 ©2015 Apigee. All Rights Reserved.
User Connected
Experience
Developer API API Team Backend
Get 30% DiscountUse Promo Code – webinar30
Register at: www.iloveapis.com
Thank you
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