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Investor Pitch Slide Deck for AskU
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AskUTyler MandryKeith PattisonJoshua Dover
The need to know
● Only 40% of people at 4-year universities graduate in 4 years
● Minority groups and first-generation students are as much as 20% worse
Uneven foundations:Everyone has missing pieces.
Mind the Gap
How do people deal with questions?
● Ignore it● Ask a friend (word of mouth)● Ask more friends (social media)
What if your friends don’t know?
A Lean Approach
Students Need Help
It’s an online community that makes it easier to find answers.
AskAgs makes the process of finding answers easier, letting you focus on the things that really matter.
AskAgs.com
Explosive Growth
11,000unique visitors
1,200answered questions
90%answer rate
roughly 25% users this month used it
10 timesor more
Explosive Growth
AskAgs askU
Reaching Students
Reaching Students
Current: $ 2.9 billionProspective: $13.2 billionTotal Market $16.1 billion
Reaching Students
Total Market $16.1 billion
● Online advertising is 200 times more cost-efficient per impression
● Targeted advertising is 2 times more effective
● Tracking effectiveness is impossible in print
Competition
● Knowledge markets○ Quora○ Stack Overflow
● University services● Third party services
○ FreshmanSupport.com
Our Advantage
● Intimate understanding of the problem● Ability to navigate in university hierarchy● Technical supertalent
Scaling our Success
1. Make a success story out of A&M○ Users: We’re nearly there○ Make revenue
2. Leverage it to expand to nearby universities○ 10 by 2015○ Student Ambassador Programs
3. Establish a consistent brand that becomes something people want at their university○ Facebook effect
What We Need
● Branding: $4,500● Advertising: $500● Campus Ambassador Program: $1,500
Questions
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